Anirudh Agarwal

Anirudh Agarwal Email and Phone Number

Vice President - Sales, Marketing and CRM @ Unimark Group
Kolkata, WB, IN
Anirudh Agarwal's Location
Kolkata, West Bengal, India, India
Anirudh Agarwal's Contact Details

Anirudh Agarwal work email

Anirudh Agarwal personal email

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About Anirudh Agarwal

★ Astute business development leader with over 19 years of rich experience in Business Development, Mortgages & Insurance Sales and Relationship Management in the Ratings. Banking and Real Estate Industry.★ Strong business acumen with skills to remain on the cutting edge; drive new business through conceptualizing strategies, augmenting & streamlining channel networks and implementing promotion activities for various banking & rating products.★ Hands on experience in developing markets and generating business through formulation of strategic plans and policies.★ Successfully worked with major corporates like CRISIL, HSBC, ICICI Bank.★ Ability to develop new markets to enable produce acceptability and create demand.★ Exceptionally well organised with a track record that demonstrates self motivation, creativity, and initiative to achieve goals both as a cross functional team member and individual contributor.★ Excellent communication, negotiation and people management skills that have been honed through managing multi skilled teams.★ Core Competencies are Business Development; Strategic Planning ; Marketing Strategies ; Client Servicing ; Research & Analysis ; Competitive Intelligence ; Project Management and Team Management.✉ agarwalanirudh@yahoo.in✆ : +91- 98309 92377

Anirudh Agarwal's Current Company Details
Unimark Group

Unimark Group

View
Vice President - Sales, Marketing and CRM
Kolkata, WB, IN
Website:
unimarkgroup.com
Employees:
118
Anirudh Agarwal Work Experience Details
  • Unimark Group
    Vice President - Sales, Marketing And Crm
    Unimark Group
    Kolkata, Wb, In
  • Unimark Group
    Vice President - Sales, Marketing & Crm
    Unimark Group Jan 2021 - Present
    Kolkata, West Bengal, India
  • Century Real Estate Holdings Pvt Ltd
    Senior General Manager
    Century Real Estate Holdings Pvt Ltd Nov 2019 - Oct 2020
    Bengaluru, Karnataka
    As Senior General Manager - National Sales responsible for Sales & Business Development for North, East and West regions.
  • Crisil Limited
    Associate Director
    Crisil Limited Jul 2012 - Nov 2019
    Kolkata. West Bengal, India
    As Associate Director Real Estate Ratings, Education Grading and Social Sector Grading divisions of CRISIL, head and manage business development for East & Central India to improve the product awareness, market visibility, strategic tie-ups, product enhancement, client relationship, market penetration amongst other factors. Have developed a good understanding of real estate market in Tier 1, 2 and 3 cities across the country with product penetration increasing at a rapid pace across regions… Show more As Associate Director Real Estate Ratings, Education Grading and Social Sector Grading divisions of CRISIL, head and manage business development for East & Central India to improve the product awareness, market visibility, strategic tie-ups, product enhancement, client relationship, market penetration amongst other factors. Have developed a good understanding of real estate market in Tier 1, 2 and 3 cities across the country with product penetration increasing at a rapid pace across regions under my leadership.Responsible for P&L for my region.Represented Crisil at various forums - print , television, radio, awards, social media etc to increase brand recognition and spread awareness about the real estate market and benefits of project ratings. Show less
  • Crisil Limited
    Regional Head - Real Estate Ratings
    Crisil Limited Jul 2012 - Mar 2015
    Kolkata Area, India
    Head & Manage CRISIL - Real Estate Ratings & Education Gradings Business for East & Central India
  • Hsbc
    Associate Vice President- Mortgages
    Hsbc May 2005 - Jul 2012
    Kolkata And Mumbai
    Worked both in East and West markets during my long stint of about 7.5 years , I had closely worked with Sales, Marketing, Product,Compliance, Legal, Finance and other stake holders of HSBC Bank.Spearheaded the Mortgages ( Home Loan & LAP ) Business for HSBC – Eastern India and was accountable for the profitability of the my region.Developed business across all functions of retail assets – Mortgages, Credit Cards, Home Loan Insurance ( TATA AIG – HLPP ) etc.Built the… Show more Worked both in East and West markets during my long stint of about 7.5 years , I had closely worked with Sales, Marketing, Product,Compliance, Legal, Finance and other stake holders of HSBC Bank.Spearheaded the Mortgages ( Home Loan & LAP ) Business for HSBC – Eastern India and was accountable for the profitability of the my region.Developed business across all functions of retail assets – Mortgages, Credit Cards, Home Loan Insurance ( TATA AIG – HLPP ) etc.Built the Sales team to achieve minimum expected sales target on a consistent basis through a Direct Sales Force, and Indirect Channels.Managed Home Loans/LAP/HLPP by reviewing performance & providing feedback on team members' performance to the management.Training & monitoring the team which includes Relationship Manager, Sales Manager and Asst Sales Manager on retail asset financing, loans & Insurance.Acquiring new customer through DSA, Branch Channel and direct referral channels.Developed the Builder & Referral market segment by executing the agreement in line with the Management specified templates, including those with DSA's and referral agencies. Managed the High Net Worth customers (HSBC Premiere & Power vantage Relationship).Provided highest levels of service to the HNI customers by being the one point contact for all Home Loan & LAP requirements of HNI customers in the allocated branches.Accompanied Collections to recover delinquent accounts and monitor & control default arising out of service issues. Tracking possibilities of FPD & eliminating the same.Coordinating with the operations, service, audit and credit & collections team.Built professional relationships with External Business Units to manage complaints and quality issues effectively in coordination with Operations in the Central Retail Assets Unit at Mumbai.Attended customer complaints with Banking Ombudsman at Kolkata & Mumbai for the region along with the Nodal Officer. Show less
  • Icici Bank
    Branch Sales Manager
    Icici Bank Jul 2004 - May 2005
    As a Branch Sales Manager - responsible for handling Direct Channels and Franchisee to market Home Loans & LAP for ICICI Bank.Generated leads through builder promotional activity, home loan camps, etc.Organised corporate promotional activities in corporate offices in Sector-V, Central Business District (Kolkata) and in unorganized business offices in Central & South Kolkata to promote ICICI home loans.Supervising administrative jobs like Interviewing, Recruitment, Salary… Show more As a Branch Sales Manager - responsible for handling Direct Channels and Franchisee to market Home Loans & LAP for ICICI Bank.Generated leads through builder promotional activity, home loan camps, etc.Organised corporate promotional activities in corporate offices in Sector-V, Central Business District (Kolkata) and in unorganized business offices in Central & South Kolkata to promote ICICI home loans.Supervising administrative jobs like Interviewing, Recruitment, Salary Calculation, and Performance Appraisal and settling daily HR needs of the DST TeamManaged the Call Centre leads and other tie-up leads among the members of the team by taking regular feedbacks and providing with the necessary marketing support.Served as a Profit Center Head for the Team; Ensuring that the Team target is in line with the allocated budget for expenditure by the management. Achievements: Successfully established the DSA' in South Kolkata and managed the I Channel - DST TeamSteadily increased targeted disbursals from 15 Mn of gross disbursals since 2004 to 57 Mn in April 2005.Participated in Industry Trade fairs to promote the brand name among the most successful ventures. Handled all Top Category-A Developers and Real Estate Agents and Property Consultants Handled Top Corporate like CTS, TCS, IBM, PWC, Tata, Reliance, Chembiotek, TCG, Siemens, Godrej, HP, Wipro, etc.Recognised as Best Branch Sales Manager for the year 2004-05 for handling the DSA's Show less
  • Soham Group Of Companies
    Manager - Sales And Marketing
    Soham Group Of Companies May 2001 - May 2004
    Leading a team of ten, including sales executives and tele callers for generating leads, walk ins at site and final closures. Handling Project Sites from Bhoomi Pooja to Completion/Possession stage– acting as a one stop solution. Managing existing as well as new customer for there requirements of modifications and other queries Participate in Real Estate exhibitions at BKC and Thane for launching new and upcoming projects. Organising Project Approvals and Advance Disbursal… Show more Leading a team of ten, including sales executives and tele callers for generating leads, walk ins at site and final closures. Handling Project Sites from Bhoomi Pooja to Completion/Possession stage– acting as a one stop solution. Managing existing as well as new customer for there requirements of modifications and other queries Participate in Real Estate exhibitions at BKC and Thane for launching new and upcoming projects. Organising Project Approvals and Advance Disbursal Facility from various banks. Preparing project reports and presentations for obtaining Project Finance. Interacting and providing information to the customers by understanding there needs and counselling them with the availability of products and finally closing the sale. Formulating Marketing Strategies and Advertising Plan in line with the Organisation vision. Conducting regular market surveys and prepare market information reports to the Managing Director.Achievements: Launched Soham Gardens and Parijat Gardens Project, Awarded as the Best Sales Person of the year for 03-04Honoured as Revenue Generator for the organisation by taking a prominent role in conceptualising, marketing, launching and selling of High end Raj Vilas – Bungalow Project Show less

Anirudh Agarwal Skills

Retail Banking Portfolio Management Channel Partners Cross Selling Branch Banking Banking Relationship Management Bancassurance Commercial Banking Credit Team Management Loans Credit Risk Wealth Management Mis Business Development Real Estate Strategic Planning Marketing Communications Client Liaison Business Process Improvement Business Strategy New Business Development Value Selling Value Based Selling Marketing Strategy Mortgage Lending Leadership Management Market Research Negotiation Marketing Sales Management Finance Management Information Systems

Anirudh Agarwal Education Details

  • Institute Of Technology And Management
    Institute Of Technology And Management
    Stood 9Th With A Cgpa Of 3.83
  • The Bhowanipur Education Society College
    The Bhowanipur Education Society College
    First Division
  • The Bhowanipur Education Society College
    The Bhowanipur Education Society College
    First
  • Birla High School
    Birla High School
    Secondary School Examination

Frequently Asked Questions about Anirudh Agarwal

What company does Anirudh Agarwal work for?

Anirudh Agarwal works for Unimark Group

What is Anirudh Agarwal's role at the current company?

Anirudh Agarwal's current role is Vice President - Sales, Marketing and CRM.

What is Anirudh Agarwal's email address?

Anirudh Agarwal's email address is ag****@****ahoo.in

What schools did Anirudh Agarwal attend?

Anirudh Agarwal attended Institute Of Technology And Management, Bits, The Bhowanipur Education Society College, The Bhowanipur Education Society College, Birla High School.

What are some of Anirudh Agarwal's interests?

Anirudh Agarwal has interest in Business Development, Real Estate Marketing, Retail Banking, Mortgages.

What skills is Anirudh Agarwal known for?

Anirudh Agarwal has skills like Retail Banking, Portfolio Management, Channel Partners, Cross Selling, Branch Banking, Banking, Relationship Management, Bancassurance, Commercial Banking, Credit, Team Management, Loans.

Who are Anirudh Agarwal's colleagues?

Anirudh Agarwal's colleagues are Sarowar Sobuj, Ayan Kumar Saha, Manoj Kumar, Suman Dutta, Rupam Chakraborty, Amnon Basson, Itsa Noneya.

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