Anirudh Ashok Email & Phone Number

Mumbai, Mh, In

Bengaluru, Karnataka, India

Mumbai, Maharashtra, India

- Managed a team of 15 people (Game Desinger, Artists 2D & 3D, Developers).- Conducted more than 80 tests (Playstore + App Store) over a 2 year span (CTR, CPI, D1, Monetization).- Released 3 games Gel Nails, Prison Control, Hair Brainding (iOS)/DIY Hair Extensions (GP) (All games in PFA). - Worked on Game Design, Production, Project management, Analytics, & Creatives for all games tested. - Created internal systems and implemented agile processes using JIRA to improve the development lifecycle.

Mumbai, Maharashtra, India

- Promoted from Product Associate to Senior product Associate in 1 year and 3 months.- Worked on projects for various clients such as Dream 11, Star Sports, Livepools, Fancode etcIPL Fantasy League 2020/2021 (Official IPL Fantasy Game)- Developed the IPL 2020 game from scratch with UI and UX recommendations provided by the Dream11 team- Engaged 500K+ users, with more than 250K+ unique returning users over the course of the tournament. (IPL 2020)- 18% return rate for users who played every day of the 50 day tournament. (IPL 2020)- Provided dev support for all days throughout the 50 day tournament and also worked with the CRM team to handle any user related queries through the course of the tournament. (IPL 2020)- Lean development allowed for the game to be reskinned and used as the Official game for the WBBL and BBL for 2020. - IPL 2021 was developed in an 8 week timeline with 8 new module additions, and saw a user increase of 100% over the previous year for the first match day. Livepools & Livepools 2.0 - Helped manage daily operations for Livepools and developed a good relation with the client which led to new opportunities. - Worked with the client to develop the Livepools 2.0 website, which eventually led to an increase in users to 1.5 million due to a more seamless UX experience. ESS 3.0 & 4.0 - Conceptualized and developed ESS 3.0 with Star sports which attracted more than 700K users and had more than 5 million votes in a 11 day period of the activation- Worked on the development of ESS 4.0 at the clients request, and got more than 14 million user interactions over the course of a 14 day activation.Fancode- First complete lockdown project, worked with a team of 12 people to deliver a seamless history based fantasy game with a live leaderboard in 3 weeks. - Game attracted approximately 45000 users daily for the 30 day activation.

Mumbai Area, India

- Optimized COGS of the retail operation to 29% by sourcing fresh flowers directly from farms.- Increased retail profit margin by almost 20% without increasing overall revenue.- Effective execution of new segment (B2B), earned a revenue of over Rs.18 lakhs in the first 4 months of operation. (November 2018 – February 2019)- Added to the wholesale customers base in the offseason, increasing the client customer base by 10, which helped grow monthly revenue by more than 45%.- Worked with a technology company to create a mobile application for the brand. Conceptualized the UI and UX for the application to share with the project manager from the technology team.- Participated in an IFA (Indian Florist Association) meet in Pune in early August, and marketed the company to more than 110+ prospective clients all over India.

Mumbai Area, India

- Reduced the COGS for the year from 45% to 36% by performing a cost-benefit analysis.- Reduced wastage by 10% throughout the year by implementing better procurement techniques- Ensured there was less than 4% pilferage down from 8+% in the company through rigorous bookkeeping.- Created HR practices for the company and managed a team of 10 members.

Bengaluru Area, India

Worked on a consultant basis.

Fayetteville, North Carolina Area

Professional Golf Management, Golf Managment

Bachelor Of Science - Bs, Business Administration And Management, General