Anisa Nammar Email & Phone Number

San Clemente, Ca, Us

Aliso Viejo, California, United States

• Responsible for planning and execution of patient and professional materials for the RxSight Light Adjustable Lens. Work closely with internal stakeholders and our agency of record to collaborate on strategy, messaging, design, and communications to ensure marketing projects are completed with excellence and adherence to timelines and budgets.• Manage website, social media, print and digital advertising, media buying, and tradeshows• Participate in regulatory reviews of marketing and educational materials• Oversee exhibition strategy, including exhibit booth design, logistics, and promotional events• Onboard and educate new customers on RxSight marketing materials and assist with practice marketing advertising efforts• Manage internal promotion and communications for RxSight employees

Orange County, California Area

Aliso Viejo, California, United States

Irvine, Ca

• Supported the launch of the XEN brand from the agency side working with the marketing, sales, and clinical training teams to develop the brand strategy, campaigns/messaging, and materials for HCPs and patients.• Ensured that client needs were met and that all work developed by the agency was on strategy, on time and within budget. Responsible for oversight of $1.8M in revenue• Participated in legal and regulatory reviews of materials for healthcare professionals and patients• Development of tactical project materials (project briefs, status reports, contact reports), participation in client meetings for brand planning, market research and competitive analysis reviews

Irvine, Ca

• Build and maintain lasting client relationships based on trust and achieving client’s marketing objectives• Day-to-day supervision of programs and projects; on strategy, on time and within budget• Develop and manage interactive and print campaigns including brand websites, interactive banners, direct mail, e-mail, journal ads and trade show collateral for a variety of healthcare clients• Collaborate with media, account and creative directors to develop and implement new campaigns and strategy• Participate in legal and regulatory reviews of materials for both patients and healthcare professionals• Develop project briefs, participate in strategic and yearly brand planning• Manage all financial aspects including invoicing, forecasting and gross income • Exercise strong communication and presentation skills • Work effectively with producers and project managers to manage day to day work flow, as well as develop process as needed• Work with client vendors on tradeshow booth logistics, including booth graphics, animations and interactive demonstrations• Provide consistent direction and motivation to team members from concept development to project completion• Client list includes: Abbott Vascular (MitraClip), Biosense Webster (CARTO), Allergan (Brilliant Distinctions), Onyx Pharmaceuticals (Kyprolis), Lilly Oncology (Gemzar, Alimta, Oncology Franchise), Merck Publishing, Lundbeck (Sabril), AMO, Bausch & Lomb Surgical

Irvine, Ca

Costa Mesa, Ca

• Responsible for developing and executing advertising campaigns and collateral projects for Yamaha Motor Corporation, The Toll Roads and Opto 22 – including television, print and interactive• Developed creative briefs, schedules & estimates • Managed client budgets • Assisted in account and media planning, reporting and analysis

Irvine, Ca

• Managed newspaper, magazine, broadcast and online advertising campaigns for Hilton Hotels Corporation• Prepared schedules, creative briefs and estimates• Served as liaison between creative team and client to manage client expectations and budgets• Assisted with development of media plans, proposals, strategic development and campaign management• Conducted research and competitive analysis relating to competitors in hospitality industry

Long Beach, Ca

• Managed direct marketing communications and collateral projects for American Isuzu Motors and the Walt Disney Travel Company; including e-mail and direct marketing, collateral, POS materials andnewspaper ads• Prepared schedules, project briefs and estimates• Analyzed and presented ROI results for direct and e-marketing campaigns• Worked directly with third-party marketing service providers in various technical and direct marketingdisciplines, including e-mail marketing providers and direct mail houses• Conducted research and competitive analysis relating to interactive disciplines in the automotive industry

Costa Mesa, Ca

• Worked with advertising agencies and website publishers to manage their online advertising campaigns• Provided assistance to media buyers and planners by trafficking their on-line campaigns• Coordinated with web sites to ensure campaigns were scheduled and implemented properly• Provided ROI reporting and analysis for campaign optimization• Worked with tech support to troubleshoot software and campaign implementation• Implemented, trained and consulted clients on the AdForce system, traffic management and Internetadvertising. Responsible for new employee training on the AdForce system.• Supported sales department by conducting product demos and demonstrating customer support system