Transitioned from freelance graphic design to founding Deeper Designs, a cutting-edge agency focused on comprehensive marketing and business strategy. Leveraged a deepening expertise in social media marketing, public relations, and digital advertising to serve some of the biggest direct-to-consumer (D2C) brands in India, as well as promising new entrants in the market.Recognized for a data-driven approach and innovative use of design thinking, I specialize in building brands that significantly enhance customer life value. Throughout the pandemic, I successfully navigated brands through market disruptions, assisted in fundraising efforts, and facilitated scalable growth strategies. My work continues to set industry standards in creating impactful, sustainable brand identities and marketing solutions.

Direct international marketing initiatives and strategic leadership for our family-owned business in the offset printing and packaging industry. Spearhead global sourcing efforts to secure top-quality consumables and spares, enhancing our product offerings and competitive edge.Actively represent the company at international trade shows, expanding our client base through effective networking and partnerships. I identify and forge alliances with leading international companies, significantly broadening our market reach and facilitating robust sales growth.

Launched AMDD, uniting my successful Delhi-based agency expertise with my personal brand in Dubai, to offer specialized business strategy consulting. As an independent consultant, I delve deeper into business challenges, focusing on human-centric solutions and leveraging cutting-edge AI technology.My practice emphasizes innovative problem-solving and strategic implementations that drive business growth and enhance operational efficiency. I tailor strategies to meet unique market needs in Dubai, providing clients with insightful, data-driven, and technologically advanced business solutions.

Supported the President in managing all club operations, including strategy, events, fundraising, PR, and communications, ensuring effective execution across teams.

Provided strategic advice to club leaders on various aspects of management, enhancing operational efficiency and member engagement.

Enhanced cultural exchange by coordinating visits for over 25 international Rotaractors, significantly boosting our club's global recognition and engagement.

Managed club finances, ensuring meticulous record-keeping and financial optimization to support club activities and fundraising efforts.

Identified a student need for easier access to textbooks and co-founded a service to provide timely, on-campus book delivery. Managed bulk purchasing and developed a website for efficient order processing, significantly reducing the time and hassle involved for commuting students.