As a Director of Business Strategy and Transformation at KFC, I lead the brand's next tier of growth by developing and executing innovative and impactful initiatives that enhance customer experience, operational efficiency, and profitability. With over 15 years of experience in retail and real estate, I have a deep understanding of the market dynamics, consumer behavior, and competitive landscape that shape the industry.My core competencies include data analytics, spatial analytics, strategic planning, and financial modeling, which enable me to generate insights, identify opportunities, and deliver solutions that create value for the business and the stakeholders. I also have a strong background in finance, strategy, and business planning, having led the FP&A, market growth plan, and AOP functions for KFC in my previous roles. I am passionate about driving growth, innovation, and transformation in the retail and real estate sector, and I am always eager to learn, collaborate, and challenge myself.