Anishka Malik

Anishka Malik Email and Phone Number

Co-Founder @ Gifterybylechocomore
Delhi, India
Anishka Malik's Location
Delhi, India, India
About Anishka Malik

Over the past three years, I've had the privilege of collaborating with exceptional teams, leading successful marketing campaigns across diverse industries, including FMCG, Retail, and Automobiles.My early professional journey at EY, one of the Big 4 firms, provided me with a solid foundation in strategic thinking and structured approaches. During my time there, I was responsible for conducting comprehensive audits for prominent companies like Jubilant Food Works and Bata India. This involved overseeing risk management, control management to enhance operational efficiency, and ensuring financial reliability.I've leveraged these skills in my marketing roles, where I've harnessed insights and the art of storytelling to craft innovative and creative ideas for a range of brands, including Maruti Suzuki India, Blinkit, Monte Carlo, Tulips Hygiene, Snickers, and The Man Company and handled a retainer of more than 10 MillionNotably, I managed Brand Marketing efforts for Maruti Suzuki India, specifically for Baleno and Brezza. This encompassed brand strategy, digital marketing strategy, influencer collaborations, and PR activations. One highlight was the successful execution of a music video, 'Aasman se Aage,' in collaboration with Set's team, which garnered 2 Million views on YouTube, significantly elevating Brezza's brand presence.

Anishka Malik's Current Company Details
Gifterybylechocomore

Gifterybylechocomore

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Co-Founder
Delhi, India
Employees:
1
Anishka Malik Work Experience Details
  • Gifterybylechocomore
    Co-Founder
    Gifterybylechocomore
    Delhi, India
  • Hakuhodo Inc.
    Brand Manager
    Hakuhodo Inc. Feb 2023 - May 2023
    End to end ownership of brand marketing efforts for Baleno and Brezza including brand strategy, digital marketing strategy, influencer collaborations and PR activationsOversaw the execution of a music video:’Aasman se Aage’ that garnered 334K views on Youtube in collaboration with Set’s team to elevate Brezza’s brand presence.Achieved an impressive reach of 5 Mn views on Instagram through implementation of comprehensive social media strategy for Brezza.
  • Hashtag Orange
    Brand Manager
    Hashtag Orange Nov 2021 - Sep 2022
    Single-handedly managed all key client communications across diverse marketing channels including social media, print, technology and digital media etc.Gathered secondary consumer insights via cutting edge tools such as Meltwater, Sem Rush, Similar web and GWI etc to recommend effective brand positioning.Collaborated with creative teams to provide briefs and created impactful campaigns for several clients such as Monte Carlo, Tulips Hygiene and Hype Ryno.
  • Ey
    Risk Analyst
    Ey Nov 2020 - Nov 2021
    Gurugram, Haryana, India
    Performed full-audit cycle including risk management, control management over operation’s efficacy and financial reliability for India’s largest food service company, Jubilant Food Works and a footwear brand with global presence of over 5000 retail stores, Bata India.Examined internal controls and conducting risk evaluation of assigned functional areas in established time frames. Providing recommendations and identifying loopholes in different business units regarding risk assessment.
  • Kotak Mahindra Bank
    Summer Research Intern
    Kotak Mahindra Bank Jun 2019 - Aug 2019
    Provided Competitive benchmarking of the Public Sector Banks through excel modelling. Gathered actionable insights using primary research and secondary data sources such as Bloomberg, Factset, Merger market, Thomson Research and Factiva
  • Ted Conferences
    Event Manager
    Ted Conferences Jul 2018 - Nov 2018
    Led a dynamic team of 60 individuals who worked with me on driving all communication, marketing and strategic decisions.Managed INR 450K with scrupulous planning and foresightednessStatistically handled 200 delegates, 100 participants, 12 speakers that called for efficient documentation, data organisation and leadership with a team of 60 people

Anishka Malik Education Details

Frequently Asked Questions about Anishka Malik

What company does Anishka Malik work for?

Anishka Malik works for Gifterybylechocomore

What is Anishka Malik's role at the current company?

Anishka Malik's current role is Co-Founder.

What schools did Anishka Malik attend?

Anishka Malik attended Masters' Union, Shaheed Sukhdev College Of Business Studies, Delhi Public School, Vasant Kunj, Alliance Française De Delhi.

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