Co-Founder & Ceo
CurrentMina & Vine is a patent pending nursing scarf. It's the only smart nursing scarf. We use smart fabric, magnetic fasteners and stylish prints to create a first of its kind. MinaAndVine.com
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@labellebump.com
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2 phones found area 404 and 800
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Anita Rajendra is listed as Marketer - Innovator - Founder at Mina & Vine, based in Atlanta, Georgia, United States. AeroLeads shows a work email signal at labellebump.com, phone signal with area code 404, 800, and a matched LinkedIn profile for Anita Rajendra.
Anita Rajendra previously worked as Co-Founder & CEO at Mina & Vine and Founder & CEO at La Belle Bump. Anita Rajendra holds Executive Certificate from Thunderbird School Of Global Management.
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Marketer, Founder, Entrepreneur. Launched 2 startups, La Belle Bump and Mina & Vine. Both companies focus on fashion sustainability by ensuring products have a longer lifespan. La Belle Bump is part of the circular economy as a service business that rents maternity and nursing clothes. Mina & Vine is a complementary product business, introducing a patent-pending nursing scarf that does not have a to be a one use temporary product. Prior to launching these businesses, I was a marketing leader with consumer marketing experience at Fortune 500 Companies. I held strong track records of generating successful results through planning, leading, inspiring, and taking initiative in the full scope of marketing executions. I have been recognized as people-oriented, quality conscious and ambitious.Specialties include: entrepreneurship, strategic & tactical brand & product marketing, digital/interactive marketing, social media marketing, media planning, agency & partner relationships, and promotions.
Listed skills include Marketing Strategy, Mobile Marketing, Interactive Marketing, Integrated Marketing, and 20 others.
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Mina & Vine is a patent pending nursing scarf. It's the only smart nursing scarf. We use smart fabric, magnetic fasteners and stylish prints to create a first of its kind. MinaAndVine.com
Founded and manage La Belle Bump, a maternity clothing rental service designed for pregnant women that want beautiful, high quality clothes without the high price tags. LaBelleBump.com
Led content strategy & development for The Coca-Cola Company’s social responsibility platform. Managed and influenced digital strategy and development as digital lead on the team.
Led interactive marketing strategy, planning and creative development for websites, search marketing, social media, mobile, precision marketing and emerging media for Diet Coke and the corporate social responsibility platform, Live Positively.
Accountable for media plans for all mediums (TV, print, radio, digital etc.), website development, digital advertising, mobile marketing, social media and emerging media for multiple brands: Sprite, Fanta, Vault, and the Live Positively platform.
Responsible for interactive marketing: website development, digital advertising creative, digital media, mobile, and new technologies for multiple Coke Trademark brands, including Diet Coke, 2nd largest beverage brand in the US.
Managed strategic and tactical marketing projects for small boutique businesses, nonprofit organizations and The Coca-Cola Company.
Managed day-to-day and strategic brand marketing activities for Saturn cars by providing insight and analysis on current business environment, including sales, inventory and production. Participated in pricing and packaging development for Saturn cars. Reviewed and approved marketing and advertising materials.
Developed, coordinated and implemented brand marketing efforts for both current and future mid-sedans. Reviewed and approved L-Series advertising, direct mail, Internet, press releases and POS materials.
Managed content from third party sites, i.e. GMAC and AIC on Saturn.com. Contributed to the Saturn.com redesign which was awarded the 2002 Yahoo Internet Life Gold Star, Best Automotive Manufacturer Website.
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Anita Rajendra works for Mina & Vine.
Anita Rajendra is listed as Marketer - Innovator - Founder at Mina & Vine.
AeroLeads has found 1 work email signal at @labellebump.com for Anita Rajendra at Mina & Vine.
AeroLeads has found 2 phone signal(s) with area code 404, 800 for Anita Rajendra at Mina & Vine.
Anita Rajendra is based in Atlanta, Georgia, United States while working with Mina & Vine.
Anita Rajendra has worked for Mina & Vine, La Belle Bump, The Coca-Cola Company, Self-Employed, and General Motors.
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Anita Rajendra holds Executive Certificate from Thunderbird School Of Global Management.
Anita Rajendra is listed with skills including Marketing Strategy, Mobile Marketing, Interactive Marketing, Integrated Marketing, Marketing, Digital Strategy, Advertising, and Project Management.
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