Strategic, conceptual and operational services in various marketing and communication areas: - Brand experience management- Brand management | Brand re-launch- Live communication | Content creation- Motor Show management incl. booth communication and press conferences- European product launches | Event and project management (both physical and digital) - Budget accountability | Legal coordination

Development and implementation of a new Brand Experience Strategy; Lead planning and coordination of all events (incl. Motor Shows), Lead content and activation directions to agencies for concept developments – based on the brand strategy; Lead global Sports Sponsoring Activities in Europe

Strategic, conceptual and operational services in various marketing and communication areas (ATL and BTL): - Live communication | Content creation - Motor Show management incl. booth communication and press conferences- European product launches | Event and project management

Planning and producing events from start to finish according to requirements, target audience and objectives. Setting, communicating and maintaining timelines and priorities on every project. Brainstorming of new ideas to enhance the event’s success. Coordinating all operations - work with suppliers, hire and supervise staff, produce collaterals,coordinate logistics. Ensuring compliance with all insurance, legal, health, and safety requirements. Event management and on-site coordination. Liaising with stakeholders, brand managers and creative team. Setting up KPIs to measure success.

Development and execution of European launch and tactical advertisingcampaigns for Kia Motors Europe GmbH

Projektmanagement und Umsetzung von Pressekonferenz-Inhalten sowie der Standkommunikation für führende europäische Motor Shows der Kia Motors Europe GmbH, Wettbewerber-Analyse

Strategic, conceptual and operational services in various marketing and communication areas (ATL and BTL): - Live communication | Content creation- Marketing and PR- Website relaunch- Trademark registration (national and international)

Planning and implementation of the marketing and communication strategies. Further development and monitoring of the Corporate Design. Planning and implementation of online marketing measures. Further development and support of the online and social media presence. Coordination, planning and implementation of events and trade fairs. Responsibility for all sponsoring activities (motor sport ROWE RACING, thriathlon, cultural projects). Further development of press and public relations work. Coordination of external service providers.

Project-related and general management support. Preparation of analyzes and calculations. Communication interface between management, business partners and authorities.

Planning, preparation and implementation of events for SWR1 and SWR4. Development of marketing concepts. Acquisition of cooperation partners. Strategic marketing planning. Conception and processing of event-relevant print products. Cross-media implementation of events. Coordination and control of trades and experts.