Anja Laube Email and Phone Number

Responsible for coordinating the Sales Support team (National Executive Programs) while actively contributing as part of the internal BI and analytics team to provide in-depth analysis and reports that optimize sales team performance. Effectively follow up on marketing campaigns and meticulously plan and monitor sales campaigns to develop innovative strategies for lead generation and retention. Generate comprehensive sales reports to track performance, identify areas for improvement, and facilitate data-driven decision-making. Foster alignment and collaboration with the marketing department through regular liaison. Ensure seamless execution of projects through diligent follow-up with external agencies.

Developed and executed strategies to attract high-caliber candidates for the EMBA program in Barcelona.Managed the evaluation and selection process of EMBA applications, ensuring adherence to admission standards while assessing candidate qualifications, experience, and fit.Served as the primary point of contact for prospective EMBA students, providing guidance, information, and support throughout the application process and coordinating interviews with program directors.Fostered collaborative partnerships with internal stakeholders, including faculty, alumni, and program directors, ensuring alignment with program goals and maintaining high admission standards.Analyzed admission data to identify trends, measure recruitment effectiveness, and propose improvements for the admission process.Continuously reviewed and enhanced the admission process, recommending improvements in efficiency, effectiveness, and candidate experience.Coordinated recruitment and alumni events, informational sessions, and networking opportunities to engage potential students and promote the EMBA program.Collaborated with other departments to streamline processes and enhance the overall admissions experience.

Program Coordination- Attention to participants on campus: reservations, certificates, inquiries, material.- Planning & Organization of Program and Events: Inaugural Sessions, Additional Sessions, Intensive Weeks, Partners Day, 360º Evaluation Sessions, C-Suite Online Sessions- Faculty & Assistants: Preparation of Faculty Meetings for each term, preparation of material for professors, organization professor-student lunches and breakfasts- Preparation of Virtual Campus pages for incoming classes of EMBA ’21, EMBA ’22 and EMBA ‘23- 2020-2021: Redistribution of responsibilities to other IESE departments and follow-up- 2018-2020: Student enrollments to courses and elective weeks and follow-up on grades- 2018-2020: Payments and Invoicing of EMBA studentsTransversal Projects- 2021: Women Executive MBA Club Barcelona & Madrid: organization, logistics, newsletters, invitations- 2020: coordination of EMBA Sao Paolo visit in Barcelona (cancelled due to COVID)- 2019 Visits of EMBA Class 2019 at IESE New York and at CEIBS Shanghai: organization, logistics, documentation, company visits, delivery on CampusLead in Projects- 2019-now: EMBA Book: detailed process description of EMBA coordination tasks & Onboarding for new coordinators in the EMBA departments (Madrid, Munich, Barcelona)- 2019-2021: Inclusive environment for students with special needs- 2019-now: Member and Organizer of the IESE Impro Theatre Club for Faculty, Staff and Students- 2019: Participation in EMBA Sustainability Project to reduce paper and plastic bottle waste- 2019: Design and Launching of the EMBA Partners Club Initiative with Academic Program for partners- Planning & Scheduling for Discovery Visits to IESE Barcelona

As part of the translators pool my responsibility focused on the translation of the company's main website to prepare the launch to the German market. - Elaborate a communication model on how to address German customers- Translation of the main website- Translation of the legal contents of the website- Elaboration of a guideline for German translators

As an Interpreter I offered my services to German people who don't speak Spanish and find themselves in need of professional language knowledge and discretion: hospitals, city halls and other entities.

My responsibilities as coordinator and lecturer of the extracurricular Studies on Multilingualism at the University of Regensburg, Germany, were various: • Project management and organization of events and conferences; • coordination, administrational tasks, marketing and communication between the involved departments; • student counselling, mentoring student projects and internships; • elaboration and teaching of the theory and methodology class;• homepage and Moodle content; • participation in the publications of the department.

Every year in spring, the festival CinEScultura takes place in Regensburg: besides a selection of films from Spain and Latin America, there are also concerts, exhibitions, book presentations and congresses to present Spanish and Latinamerican culture to a wider audience.My responsibilities as coordinator of the festival were diverse: - assistant to the director of the festival- communication with the invited film directors, actors, producers, artists, musicians and writers- coordinating, writing and translating a bilingual catalogue, homepage and social media- translating and interpreting for the guests- managing the events and presentations- administrative tasks and fundraising

As a member of the bilingual team, I helped preparing and organising the festival with all its individual events, writing articles for the bilingual catalogue and preparing the art-exhibitions. I also presented the films of the festival selection and interpreted between our guests (directors, actors and writers) and the audience.

As an intern, I assited the coordinator of the Weltbild-Event for the book fair in Frankfurt.