Anja Marie Pellegrino

Anja Marie Pellegrino Email and Phone Number

Creative and Brand Leader @ Hirsch
Anja Marie Pellegrino's Location
Costa Mesa, California, United States, United States
Anja Marie Pellegrino's Contact Details

Anja Marie Pellegrino personal email

n/a

Anja Marie Pellegrino phone numbers

About Anja Marie Pellegrino

Passionate brand strategist and marketer, creative director, writer, editor, and content creator, with 25 years of experienceSKILLSSecurity, technology • lifestyle, healthcare, education, non-profit • journalism, tourism, entertainment • branding, marketing communications, content marketing, advertising, public relations • creative direction • copywriting, editing • production management • team management • social media, networking, blogging • email campaigns, direct mail • editorial, interviewing, research • media planning, ad trafficking • video production, direction • CMS, WordPress, Joomla, basic HTML • Adobe Creative Cloud, MS Office

Anja Marie Pellegrino's Current Company Details
Hirsch

Hirsch

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Creative and Brand Leader
Anja Marie Pellegrino Work Experience Details
  • Hirsch
    Sr. Creative And Brand Manager
    Hirsch Apr 2023 - Present
    Santa Ana, California, United States
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  • Identiv
    Marketing Consultant
    Identiv Jan 2023 - Apr 2023
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  • Identiv
    Senior Manager, Brand Strategy
    Identiv Jan 2022 - Jan 2023
    Santa Ana, California, United States
    Provides leadership and decision making for the brand and management oversight for overall enterprise brand activities, including creative direction and content marketing project management and execution of naming/trademark, responsibility.- Leads global brand strategy for the company, brands, and products- Leads brand identity development, consultation and review; counsel and collaborate with internal and external stakeholders to execute brand strategies and plans that meet both company and business objectives- Manages enterprise-wide brand assets and resources and educate employees and external partners to ensure maximum brand consistency- Drives evaluation of acquired brands, determine each brands' role in the Identiv brand architecture and develop the brand integration strategy- Drives ownership of the evolution of the Identiv brand playbook- Oversees brand health measurement for Identiv’s portfolio of brands- Supports global implementation all Identiv brands- Partners with business unit teams to recommend and approve new product and offering naming- Serves as a thought leader within the organization, partnering with teams across the company to provide clear decisions and guidance on brand needs and application, and brand asset development- Identifies and implements opportunities to further improve brands, analyzing brand positioning, proactively identifying consumer research needs and using insights to help inform strategies and executions- Other brand initiatives and project-based tasks as assigned
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  • Identiv
    Senior Content Marketing Manager
    Identiv Aug 2019 - Jan 2022
    Costa Mesa, Ca
    • Manage the voice of Identiv — a global security technology company — through internal and external marketing materials. Responsible for writing, editing, and designing all marketing collateral, including data sheets, case studies, white papers, guides, brochures, invitations, printed handouts, website content, email blast campaigns, and more.• Media relations contact responsible for managing, writing, and editing PR and IR releases and managing all PR and IR email campaigns.• Manage, ghostwrite, and edit all employee byline articles, coordinating with publications and posting online.• Social media manager responsible for pushing all content to Identiv’s Twitter, Facebook, LinkedIn, and YouTube accounts.• Manage video team, writing and editing screenplays, directing production, and managing online presence.
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  • Identiv
    Interim Director Of Marketing
    Identiv Aug 2020 - Jan 2021
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  • Moonhouse
    Co-Founder, Brand Strategy Leader
    Moonhouse Jul 2013 - Present
    Costa Mesa, California, United States
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  • Identiv
    Sr. Brand Manager
    Identiv Mar 2014 - Present
    Santa Ana, California, United States
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  • Identiv
    Senior Content Manager
    Identiv Jan 2018 - Jul 2019
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  • Identiv
    Senior Content Manager
    Identiv Mar 2014 - Jan 2018
    Santa Ana, Ca
    • Manage the voice of Identiv — a global security technology company — through internal and external marketing materials. Responsible for writing, editing, and designing all marketing collateral, including data sheets, case studies, white papers, guides, brochures, invitations, printed handouts, website content, email blast campaigns, and more.• Media relations contact responsible for managing, writing, editing, and posting PR and IR releases to the wire and managing all PR and IR email campaigns.• Webmaster utilizing Joomla, WordPress, and basic HTML in order to maintain functionality of Identiv.com and the Identiv Community (Identiv.com/Community). Responsible for managing, writing, editing, posting, and updating all Identiv.com content, including company overviews, PR, IR, events and webinars, products, solutions, partners, and support. Manage, ghostwrite, edit, and format all blog posts (employee and management) on Identiv.com/Community.• Manage, ghostwrite, and edit all employee byline articles, coordinating with publications and posting online.• Social media manager responsible for pushing all content to Identiv’s Twitter, Facebook, LinkedIn, and YouTube accounts.• Manage video team, writing and editing screenplays, directing production, and managing online presence.
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  • Miracles For Kids
    Marketing And Communications Manager
    Miracles For Kids Jul 2013 - Mar 2014
    Tustin, Ca
    • Managed all marketing and communications activities at Miracles for Kids, a non-profit organization conducting multimedia programs and events to raise funds for children with life-threatening illnesses and the families that care for them. • Creative director responsible for design, production, and brand consistency of all marketing material, including brochures, ads, flyers, direct mail, invitations, event materials, graphics, presentations, and more. • Digital media director responsible for website content (MiraclesforKids.org), social media networking (Facebook, YouTube, Twitter, Instagram), e-mail campaigns, as well as spearheading new website redesign initiative, including managing and designing products for new digital storefront.• PR manager responsible for researching and writing press releases and managing media relations.
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  • The Place Media Group
    Creative Director, Editor, And Marketing Communications Manager
    The Place Media Group Jan 2007 - Jun 2013
    Newport Beach, Ca
    • Creative director, editor, and marketing communications manager for Southern California entertainment/tourism/lifestyle multimedia company The Place Media Group (VisitThePlace.com).• Editor, art director, head writer, and production manager for monthly entertainment/tourism/lifestyle magazines reaching 16.3 million visitors and locals – The Place: The Insider’s Guides to Southern California (LA, OC, and San Diego editions). • Launched and managed VisitThePlace.com website in 2007. Built and managed social networking site The Place Community in 2009. Became on-camera personality in 2010. Managed revitalization of The Place brand, look, and feel in 2011. Directed website makeover in 2012. Lead voice/personality for The Place, VisitThePlace.com, and the company’s social networking sites (The Place Community, Facebook, YouTube, Twitter, Instagram). • Directed and created print, digital, and social media marketing campaigns for advertising partners, including Universal Studios, WB Studios, Disney, Knott's Berry Farm, LEGOLAND, Cirque du Soleil, Madame Tussauds, Pantages Theatre, L.A. Live, and South Coast Repertory (Vimeo.com/TheArkHive and YouTube.com/VisitThePlaceCom). Crafted daily blogs and promotions. Directed design and layout for all products via digital storefront.• Managed 7–10 member creative, editorial, social media, and advertising sales teams.
  • The Place Media Group
    Copywriter, Editor, And Production Manager
    The Place Media Group Jun 2003 - Jan 2007
    Newport Beach, Ca
    • Responsible for writing entertainment, destination, health, and lifestyle articles for Orange County-based travel magazine, OC • The Place. Responsible for writing ad copy for advertising partners, including Downtown Disney, Roxy, Quiksilver, and Tilly’s. Managed production (including all aspects of layout, pagination, pre-press, and press) and creative teams and directed expansion in Southern California to include LA and SD • The Place. Promoted in January 2007.
  • Carsten Brydum Communications
    Copywriter And Account Coordinator
    Carsten Brydum Communications Oct 1999 - Jun 2003
    Newport Beach, Ca
    • Responsible for copywriting, client account management, and web design for West Coast advertising and PR agency CBC. Clients included Orange County Department of Education, American Association of Critical Care Nurses, and high-tech clients such as GraphOn and NetApp. Won Award of Excellence from National School Public Relations Association.
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  • Dgwb Advertising & Communications
    Advertising Clerk
    Dgwb Advertising & Communications Sep 1998 - Oct 1999
    Irvine, Ca
    • Responsible for data entry, filing, mailroom, and office duties for award-winning West Coast ad and PR agency DGWB.
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Anja Marie Pellegrino Skills

Photo Research Magazine Articles Advertising Interviews Copy Editing Editing Production Coordination Production Managment Social Media New Media Media Layout Tourism Creative Writing Web Site Production Web Site Editing Social Networking Feature Articles Film Production Newsletters Television Publications Copywriting Web Design Journalism Video Proofreading Web Content Management Creative Direction Online Marketing Public Relations Photoshop Brochures Magazines Blogging Editorial Social Media Marketing Publishing Video Production Entertainment Direct Mail Marketing Press Releases Art Web Content Wordpress Fact Checking Marketing Communications Freelance Writing Marketing Copy

Anja Marie Pellegrino Education Details

Frequently Asked Questions about Anja Marie Pellegrino

What company does Anja Marie Pellegrino work for?

Anja Marie Pellegrino works for Hirsch

What is Anja Marie Pellegrino's role at the current company?

Anja Marie Pellegrino's current role is Creative and Brand Leader.

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What is Anja Marie Pellegrino's direct phone number?

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What schools did Anja Marie Pellegrino attend?

Anja Marie Pellegrino attended Uc Irvine.

What are some of Anja Marie Pellegrino's interests?

Anja Marie Pellegrino has interest in Owns Home In The South Coast Metro Area, No Children, Cooking, Hobbies Include Dance, Gardening, Vegan Blogging, Weight Training, Sewing, Yoga, Baking.

What skills is Anja Marie Pellegrino known for?

Anja Marie Pellegrino has skills like Photo Research, Magazine Articles, Advertising, Interviews, Copy Editing, Editing, Production Coordination, Production Managment, Social Media, New Media, Media, Layout.

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