Anjani Dharmapuram Email & Phone Number

Mumbai, Maharashtra, India

• Conducting market research and data analysis on digital platforms for global brands using Brand Lift solution to evaluate media and digital campaign exposure effectiveness
• Managing digital marketing campaigns to boost brand visibility by 25% and collaborating with cross-functional teams to ensure alignment with business objectives
• Coordinating with account managers and client executives to compare marketing strategies for a 15% increase in actionable insights and strategic planning
• Studying media reactions behaviour across digital platforms in Europe, North America and Asia Pacific to inform market trends and training 2 senior team members on data analysis methodology

Mumbai, Maharashtra, India

• Tracked ad campaign performance of 150 brands across media and digital channels, focussing on sporting events to capitalise on viewership
• Created 107 survey questionnaires for respondents for market research to achieve high response rate to inform strategic decisions
• Analysed 7 metrics for creatives across digital platforms, created and presented brand performance reports to clients and senior management

Leeds, England, United Kingdom

• Analysed sales data from 2 kiosk stations to make data-driven decisions in identifying best-selling products and negotiating procurement terms
• Maintained optimal stocks at 2 kiosk stations through efficient inventory management by tracking turnover and reordering products
• Collaborated in a fast-paced and team-oriented environment to ensure timely setup and breakdown of kiosk stations before and after events
• Liaised with the sales team to drive customer engagement techniques for merchandise visibility which yielded 10% growth in revenue

Hyderabad, Telangana, India

• Managed campus and lateral recruitment for tech and finance in Quality and Test Engineering, Software Development, Private Equity, andInvestment Banking, achieving the target of 75 hires
• Facilitated the preparation of 2 reports for senior stakeholders presentations by gathering data, key insights, and metrics from the internal dashboard
• Prepared the announcements of Ascend Educare – Women in Technology campaign and implemented networking, LinkedIn Recruiter, hiring events,referrals, and social media to build a strong talent pipeline greater than 1000
• Developed presentations to convey growth strategies based on requirements in collaboration with business units, worked with recruitment agenciesfor Systems hiring and mentored 2 new hires on team operations

Hyderabad, Telangana, India

• Trained 4 new hires on procedures and provided customers with friendly and efficient service in answering questions about product
• Assessed in customer service enquiries using problem-solving abilities, payroll functions and performed data entry tasks with a 100% accuracy
• Administered business operations, designed 2 social media announcements to promote the business and created leads for sales

Manipal, Karnataka, India

• Designed operations for a sales team of 10 based on HR recommendations for smooth functioning of the sales operations
• Reengineered the employee engagement programs to increase the overall effectiveness of the programs and led 2 client meetings
• Implemented recruitment strategies to hire 7 interns and maintained documentation of selection processes with company policies

Hyderabad, Telangana, India

• Facilitated and conducted 3 training sessions covering well-being, safety, and emergency response protocols for the hospital staff
• Collaborated with 15 department heads and HR personnel to ensure up-to-date employee information within the HRIS system
• Coordinated on the verification process of on-boarding documents for 10 new employees ensuring compliance with legal procedures

Bachelor Of Business Administration Bba (Human Resources)

Activities and Societies: Member of University Placement Cell, Organising Committee Chair for Management Events

Summer Program, Sustainable Business

Summer School candidate in the Sustainable Business Program at Rennes School of Business, presented a paper on Upcycling and Innovative.

Master'S Degree, International Business

Activities and Societies: International Business Society, Business School Society