Anja Smith Email & Phone Number

Greenville, South Carolina Area

Through 6 years of overseeing day-to-day operations, budgeting, growth management, KPIs, community relations and marketing, I successfully negotiated a seven-figure exit to private equity. I achieved this accomplishment as a result of my strategic development and transformation of a one-stop truck stop into a full-service multi-million dollar plumbing company with 9 operation crews.As part of marketing the company, I led brand management, the company website development, online and offline marketing, social media and initiated PR opportunities including 864Living and Greenville-local podcast. I also handled HR responsibilities including hiring, compliance and management of 20 employees with a low-turnover rate. In 2016, I implemented the company's Department of Labor Certified Apprenticeship Program to teach employees without experience the trade of plumbing.

Simpsonville, Sc

Overseeing all e-commerce graphic design, product listings, pricing strategy, online marketing strategy and execution, email marketing, and SEO for a niche international market, I managed a staff of seven, including development team. I supervised development, launch, and marketing of two new products which resulted in 4x revenue increase for the company.

Simpsonville, South Carolina

I designed and executed processes/organizational structures to develop an e-commerce consumer electronics company from a start-up to one poised for scalable growth. Through implementing strategic initiatives, the company experienced 100% revenue growth over a two year period.

Simpsonville, Sc

To continuously achieve breaking sales records, I crafted and executed promotional efforts including product launches, sales promotions and channel growth, resulting in a 100% increase in revenue run rate. I oversaw and led negotiations in campaigns to drive new sales via online channels, created & executed a reseller program, and expanded the affiliate sales program by 1400%. As a result of relaunching the primary brand and product, the company experienced their top sales week in company history and a 92% revenue increase in comparison to a typical sales week. I was also responsible for strategic planning, new sales and business development, market research, brand and digital marketing, and advertising for online and offline channels. In addition, I assisted in managing PR and media activities, resulted in being featured in top online media outlets such as OpenSource.org and ZDNet.

Greenville, South Carolina, United States

I worked within in information management, creative design, print, web, marketing and advertising.I focused on small business marketing consulting, online marketing, and website design/management.

Maryville, Tennessee, United States

As the Creative Director & Contributing Editor for the bi-monthly home and garden magazine, "No Place Like Home", I produced full-color informational graphics such as graphs, maps, and complex data presentations for daily issues as well as creative work for weekly tabs.

Greenville, South Carolina, United States

As the Creative Designer in newspaper print media for the on-site team, I conceptualized and produced creative material for print ads. I also managed print production of artistic product for weekly circular and the art database and photography. By working closely with vendors to coordinate and create promotional art, I fostered long-term working relationships.

Bachelor Of Arts (Ba), Business Administration

Activities and Societies: Gamma Theta chapter of the Alpha Sigma Lambda Honor Society

Certificate Of Design, Graphic Design

Associate Of Arts (Aa), Graphic Design