Senior Advisor | Consultant Marketing And Sales | Beirat | Mentor
Freiberuflich
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Anke Binder Email & Phone Number
Senior Advisor | Consultant Marketing and Sales | Beirat | Mentor
at
Freiberuflich
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3 data sources
Profile completeness 86%
Current company
Role
Senior Advisor | Consultant Marketing and Sales | Beirat | Mentor
Location
Frankfurt Rhine-Main Metropolitan Area, Germany, Germany
Company size
Who is Anke Binder? Overview
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Quick answer
Anke Binder is listed as Senior Advisor | Consultant Marketing and Sales | Beirat | Mentor at Freiberuflich, a company with 7949 employees, based in Frankfurt Rhine-Main Metropolitan Area, Germany, Germany. AeroLeads shows a matched LinkedIn profile for Anke Binder.
Anke Binder previously worked as General Manager DACH Tools & Outdoor, Managing Director SBD Germany GmbH at Stanley Black & Decker, Inc. and Sales Director DACH, Managing Director Germany at Stanley Black & Decker, Inc.. Anke Binder studied at Harvard Business School.
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Freiberuflich
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Profile bio
About Anke Binder
Entrepreneurial, internationally experienced General Manager with strong sales and marketing acumen, proven successes in FMCG and other industries. Passionate and target oriented, a successful strong leader and change agent in multinationals, medium-sized and owner-operated enterprises. Strong in strategy development and implementation across all disciplines.
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Anke Binder's current company
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Freiberuflich
14 roles
Anke Binder work experience
A career timeline built from the work history available for this profile.
General Manager Dach Tools & Outdoor, Managing Director Sbd Germany Gmbh
CurrentResponsible for the Tools & Outdoor Business of Germany, Austria and Switzerland (DACH), full P&L.Developing and implementing go-to-market strategies and business plans.Portfolio analysis and segmentation of customers, brands and products.Restructuring, new communication and leadership principles, shaping #OneTeam
Oct 2022 - Present
Sales Director Dach, Managing Director Germany
Responsible for the consumer and professional tools business incl. e-Commerce in Germany, Austria and Switzerland (DACH).
Dec 2020 - Oct 2022
Marketing Director Central & Eastern Europe
Responsible for brand, digital, product and trade marketing B2B and B2C across the CEE region, consisting of 34 countries.
Sep 2019 - Dec 2020
Senior Marketing Director In Fmcg And Other Industries
Self-Employed
Oct 2018 - Aug 2019
Senior Vice President Marketing Consumer
Globally lead the consumer marketing division, responsible for marketing strategy & planning, brand, trade and digital marketing incl. media, product marketing and market research.Achievements:- The newly implemented innovation & product strategy delivered growth of more than 20% p.a. in core business, while cutting costs by 5%.- Implemented the new.
Jul 2015 - Sep 2018
International Marketing Director
Globally responsible for brand marketing, product marketing, product development and market research within the BRITA Home division (=BtC)Achievements:- Developed and implemented an innovation & product strategy.- Lead the development of a new general brand model and global communication campaign.- Executed a strong focus on various disciplines of digital.
Nov 2012 - Jul 2015
Head Of Marketing Dach
Responsible for marketing, communication on- & offline incl. PR, trade marketing and media.Major Achievement:- Turnaround of the BRITA brand in DACH, profitable expansion of the market leadership achieving a revenue growth of more than 75% over 5 years, tripling waterfilter system sales at the same time.
Mar 2007 - Oct 2012
Marketing Director Dach
Responsible for marketing, communication, publicity, market research and media for all MGM movies on DVD in Germany, Austria, SwitzerlandAchievements:- Built up the marketing department: recruiting personal and agencies, establishing processes. Successful introduction of the first products already after four months.- Drove the most successful.
Oct 2002 - Feb 2007
International Group Product Manager At Unilever Bestfoods S.P.A.
Responsible for building and gropwing the brand Bertolli in North America, Europe and Australia: brand strategy and communication, product innovation olive oil worldwide
Aug 1999 - Sep 2002
Product Manager Kitchen Products At Union Deutsche Lebensmittelwerke Gmbh
Jun 1998 - Jul 1999
Product Manager Eiskrem At Langnese-Iglo Gmbh
Nov 1997 - May 1998
Assistant Product Manager Eiskrem At Langnese-Iglo Gmbh
Nov 1996 - Oct 1997
Trainee Marketing & Sales At Langnese-Iglo Gmbh
Aug 1995 - Oct 1996
Team & coworkers
Colleagues at Freiberuflich
Other employees you can reach at stanleyblackanddecker.com. View company contacts for 7949 employees →
IR
Issac Ravion
Colleague at Freiberuflich
Dallas, Texas, United States, United States
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D(
Dana (Vana) Yossef
Colleague at Freiberuflich
Israel, Israel
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谭
谭锦皇
Colleague at Freiberuflich
Jiading District, Shanghai, China, China
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MA
Mark Aguirre
Colleague at Freiberuflich
Ontario, California, United States, United States
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RW
Randy Wilson
Colleague at Freiberuflich
Statesville, North Carolina, United States, United States
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LA
Lina Alaimo Gréau
Colleague at Freiberuflich
Greater Lyon Area, France
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NW
Nikolaus Warf
Colleague at Freiberuflich
New York, United States, United States
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NJ
Niranjan Jena
Colleague at Freiberuflich
Delang, Odisha, India, India
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GF
Gina Fitzpatrick
Colleague at Freiberuflich
Western Springs, Illinois, United States, United States
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JW
Jacob Willis, Cma
Colleague at Freiberuflich
Charlotte Metro, United States
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Issac Ravion
Colleague at Freiberuflich
Dallas, Texas, United States, United States
View →
D(
Dana (Vana) Yossef
Colleague at Freiberuflich
Israel, Israel
View →
谭
谭锦皇
Colleague at Freiberuflich
Jiading District, Shanghai, China, China
View →
MA
Mark Aguirre
Colleague at Freiberuflich
Ontario, California, United States, United States
View →
RW
Randy Wilson
Colleague at Freiberuflich
Statesville, North Carolina, United States, United States
View →
LA
Lina Alaimo Gréau
Colleague at Freiberuflich
Greater Lyon Area, France
View →
NW
Nikolaus Warf
Colleague at Freiberuflich
New York, United States, United States
View →
NJ
Niranjan Jena
Colleague at Freiberuflich
Delang, Odisha, India, India
View →
GF
Gina Fitzpatrick
Colleague at Freiberuflich
Western Springs, Illinois, United States, United States
View →
JW
Jacob Willis, Cma
Colleague at Freiberuflich
Charlotte Metro, United States
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3 education records
Anke Binder education
Education record
Diplom-Kauffrau, Betriebswirtschaftslehre
Education record
FAQ
Frequently asked questions about Anke Binder
Quick answers generated from the profile data available on this page.
What company does Anke Binder work for?
Anke Binder works for Freiberuflich.
What is Anke Binder's role at Freiberuflich?
Anke Binder is listed as Senior Advisor | Consultant Marketing and Sales | Beirat | Mentor at Freiberuflich.
Where is Anke Binder based?
Anke Binder is based in Frankfurt Rhine-Main Metropolitan Area, Germany, Germany while working with Freiberuflich.
What companies has Anke Binder worked for?
Anke Binder has worked for Freiberuflich, Stanley Black & Decker, Inc., Self-Employed, Brita Group, and Brita Gmbh.
Who are Anke Binder's colleagues at Freiberuflich?
Anke Binder's colleagues at Freiberuflich include Issac Ravion, Dana (Vana) Yossef, 谭锦皇, Mark Aguirre, and Randy Wilson.
How can I contact Anke Binder?
You can use AeroLeads to view verified contact signals for Anke Binder at Freiberuflich, including work email, phone, and LinkedIn data when available.
What schools did Anke Binder attend?
Anke Binder studied at Harvard Business School.
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