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Anke Wiesner-Abs Email & Phone Number

“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov at DB Systel GmbH
Location: Frankfurt Rhine-Main Metropolitan Area, Germany, Germany 7 work roles 3 schools
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Current company
DB Systel GmbH
Role
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov
Location
Frankfurt Rhine-Main Metropolitan Area, Germany, Germany
Company size
2115 employees

Who is Anke Wiesner-Abs? Overview

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Quick answer

Anke Wiesner-Abs is listed as “Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov at DB Systel GmbH, a company with 2115 employees, based in Frankfurt Rhine-Main Metropolitan Area, Germany, Germany. AeroLeads shows a matched LinkedIn profile for Anke Wiesner-Abs.

Anke Wiesner-Abs previously worked as Leiterin Corporate Marketing (PO) at Db Systel Gmbh and Senior Manager Brand & Candidate Marketing at Monster Worldwide. Anke Wiesner-Abs holds Diplom Betriebswirt (Fh), European Business Management, 1,3 from University Of Applied Sciences, Worms.

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Email format at DB Systel GmbH

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DB Systel GmbH

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Profile bio

About Anke Wiesner-Abs

A marketing professional with strong communication skills and substantial experience in communications and brand management in dynamic businesses; able to take a broader view of the market while retaining a focus on implementation, with highly developed capacities for analysis and foresight; a highly motivated team player with proven leadership qualities; confident in an international environment and with US working culture. What I aim to achieve: thinking that is built around target groups; valid claims, compelling headlines and channels that reach the right people; innovative 360° thinking and communications that has the potential to go viral; analysis and tailored strategies that grow from the overall strategy ... all driven by a team that is passionate about reaching its goals.

Listed skills include Marketing, Crm, B2B, Integrated Marketing, and 27 others.

Current workplace

Anke Wiesner-Abs's current company

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DB Systel GmbH
Db Systel Gmbh
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov
germany
Website
dbsystel.de
Employees
2115
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Company profile
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7 roles

Anke Wiesner-Abs work experience

A career timeline built from the work history available for this profile.

Leiterin Corporate Marketing (Po)

Current
Db Systel Gmbh

Frankfurt Am Main

Building up a strong identity for DB Systel as digital partner within the DB group who drives digital transformation and IT Know-how forward, secures interaction and strong network cooperation.

Apr 2016 - Present

Senior Manager Brand & Candidate Marketing

Monster Worldwide

Eschborn

  • B2C strategy for Germany across all communications channels (online and offline), liaising with international teams and agencies
  • Development of national communications strategy, reflecting global brand positioning and exploiting both traditional and digital channels (including mobile), with a clear focus on conversion and engagement
  • Social media strategy, notably comprehensive and innovative viral campaigns, supported by continual monitoring
  • Defintion and implementation of… Show more
  • Defintion and implementation of target-driven CRM strategy, designed to optimize B2C engagement and activation
  • Research-based brand management across all elements of the marketing mix (CD/CI; development of claims and taglines etc)
Oct 2011 - Mar 2016

Director Brand & Communication

Monster Worldwide Deutschland Gmbh

Eschborn

  • Overall communications strategy for D-A-CH region across all communications channels (online and offline), liaising with international teams and agencies
  • National B2B communications with a below-the-line emphasis, e.g. sales pitches and collateral; development (in collaboration with external service-providers) of B2B value proposition based on market research
  • Communication of all new product launches via the website; targeted promotions
  • Development and implementation of… Show more
  • Development and implementation of dual-brand strategy (Monster/jobpilot) in accordance with market developments, market research findings and strategic definition of target groups Show less
Oct 2007 - Sep 2011

Director Employer Marketing Cee

Monster Worldwide

Bad Homburg

  • Integrated B2B marketing mix for Central and Eastern Europe, targeting defined customer segments
  • Optimisation of product offering and roadmap in collaboration with product development and sales team
  • Multi-channel communication with an emphasis on on-site and below-the-line marketing based on tailored customer communication based on a strong rationale; sales support, including an ongoing training program
  • Coordination of all above-the-line initiatives to position Monster as brand… Show more
  • Coordination of all above-the-line initiatives to position Monster as brand leader
  • Use of pricing and distribution policy to create marketing advantage (in collaboration with relevant international teams)
Aug 2006 - Dec 2008

International Product Marketing Manager B2B

Jobpilot Ag

Bad Homburg

  • International B2B marketing mix
  • International product strategy, operational initiatives and rollouts in national markets
  • Pricing and distribution policy (in collaboration with relevant international teams)
  • B2B communications, providing a guidance for subsidiary companies; national below-the-line activities for sales support
  • Planning of national trade shows, events and seminars
Aug 2001 - Aug 2006

Projectmanager International Product Development

Jobpilot Ag

Bad Homburg

  • Launch and on-going management and development of a bi-weekly print magazine: jobpilot.de-Magazin (initial print run of 100,000)
  • Initiation and implementation of strategic alliances and management of their technical implementation
  • Prime responsibility for the initiation, planning and management (including international roll-out) of a variety of core projects
Jan 2000 - Jun 2001

Projectmanager European Regional Management

Jobpilot Ag

Bad Homburg

  • Expansion in EU markets, covering all aspects of organisation and legal affairs
  • Coordination of the production of country-specific websites; planning and initiation of marketing activities
  • Operational supervision of all markets
Jun 1999 - Dec 1999
Team & coworkers

Colleagues at DB Systel GmbH

Other employees you can reach at dbsystel.de. View company contacts for 2115 employees →

YB Yassin Bourazma Yassin Bourazma Colleague at Db Systel Gmbh Frankfurt, Hesse, Germany, Germany View → SF Svenja Fluhrer Svenja Fluhrer Colleague at Db Systel Gmbh Berlin, Berlin, Germany, Germany View → TW Tilo Werner Tilo Werner Colleague at Db Systel Gmbh Schifferstadt, Rhineland-Palatinate, Germany, Germany View → WR Wolfgang Reinelt Wolfgang Reinelt Colleague at Db Systel Gmbh Berlin, Berlin, Germany, Germany View → RH Robin Huse Robin Huse Colleague at Db Systel Gmbh Frankfurt, Hesse, Germany, Germany View → KS Karl Schmitt Karl Schmitt Colleague at Db Systel Gmbh Frankfurt Rhine-Main Metropolitan Area, Germany View → SB Saad Bendou Saad Bendou Colleague at Db Systel Gmbh Germany, Germany View → SW Sandra Walter Sandra Walter Colleague at Db Systel Gmbh Frankfurt Rhine-Main Metropolitan Area, Germany View → MS Marco Sivieri Marco Sivieri Colleague at Db Systel Gmbh Frankfurt Rhine-Main Metropolitan Area, Germany View → MM Meike May Meike May Colleague at Db Systel Gmbh Berlin Metropolitan Area, Germany View →
3 education records

Anke Wiesner-Abs education

Diplom Betriebswirt (Fh), European Business Management, 1,3

University Of Applied Sciences, Worms

Special studies: International Business Management, International Marketing

Foreign Language Correspondent, English And French Language

Buhmann School, Göttingen
FAQ

Frequently asked questions about Anke Wiesner-Abs

Quick answers generated from the profile data available on this page.

What company does Anke Wiesner-Abs work for?

Anke Wiesner-Abs works for DB Systel GmbH.

What is Anke Wiesner-Abs's role at DB Systel GmbH?

Anke Wiesner-Abs is listed as “Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov at DB Systel GmbH.

Where is Anke Wiesner-Abs based?

Anke Wiesner-Abs is based in Frankfurt Rhine-Main Metropolitan Area, Germany, Germany while working with DB Systel GmbH.

What companies has Anke Wiesner-Abs worked for?

Anke Wiesner-Abs has worked for Db Systel Gmbh, Monster Worldwide, Monster Worldwide Deutschland Gmbh, and Jobpilot Ag.

Who are Anke Wiesner-Abs's colleagues at DB Systel GmbH?

Anke Wiesner-Abs's colleagues at DB Systel GmbH include Yassin Bourazma, Svenja Fluhrer, Tilo Werner, Wolfgang Reinelt, and Robin Huse.

How can I contact Anke Wiesner-Abs?

You can use AeroLeads to view verified contact signals for Anke Wiesner-Abs at DB Systel GmbH, including work email, phone, and LinkedIn data when available.

What schools did Anke Wiesner-Abs attend?

Anke Wiesner-Abs holds Diplom Betriebswirt (Fh), European Business Management, 1,3 from University Of Applied Sciences, Worms.

What skills is Anke Wiesner-Abs known for?

Anke Wiesner-Abs is listed with skills including Marketing, Crm, B2B, Integrated Marketing, Online Advertising, Digital Marketing, Online Marketing, and Onlinewerbung.

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