Ankesh Kumar Shrivastava Email & Phone Number

Kolkata, West Bengal, India

Bangalore

Bengaluru, Karnataka, India

Project Execution1. Manage resources effectively and efficiently to ensure the budget and project plan objectives are met.2. Check the conversions of all the Platinum and Diamond projects regularly and ensure that the conversions keep on increasing.3. Guiding and performing strategic analysis for the project.4. Create, communicate, and execute effective strategies that will significantly increase SEO rankings and organic search traffic.5. Create a framework to drive digital marketing best practices, audit performance, identify issues, and analyze impact/external changes (eg. search engine algorithm, competitor).6. Reviewing new technologies and keeping myself and my team at the forefront of developments in digital marketing.7. Active involvement in the planning and execution of social media and paid marketing campaigns.8. Brainstorm new and creative growth strategies.KPI & Reporting1. To measure the effectiveness of digital marketing across assigned accounts and always talk to PMs.2. Use a variety of tools that are required to be used, so that tracking of the website users' behavior and the client's performance is made possible. The PM’s will always have to be provided with inputs regarding the project's performance and improvement.3. Plan and implement changes in reporting as and when required to integrate the changes happening in the industry.Customer Interaction1. Work closely with the account management team to ensure that each client’s account manager is kept up-to-speed with progress and results so that all clients receive top quality, professional customer service.2. Regularly organize, attend, and actively take part in meetings with the US team and other team members.

Kolkata, West Bengal, India

Project Execution1. Manage resources effectively and efficiently to ensure the budget and project plan objectives are met.2. Check the conversions of all the Platinum and Diamond projects regularly and ensure that the conversions keep on increasing.3. Guiding and performing strategic analysis for the project.4. Create, communicate, and execute effective strategies that will significantly increase SEO rankings and organic search traffic.5. Create a framework to drive digital marketing best practices, audit performance, identify issues, and analyze impact/external changes (eg. search engine algorithm, competitor).6. Reviewing new technologies and keeping myself and my team at the forefront of developments in digital marketing.7. Active involvement in the planning and execution of social media and paid marketing campaigns.8. Brainstorm new and creative growth strategies.KPI & Reporting1. To measure the effectiveness of digital marketing across assigned accounts and always talk to PMs.2. Use a variety of tools that are required to be used, so that tracking of the website users' behavior and the client's performance is made possible. The PM’s will always have to be provided with inputs regarding the project's performance and improvement.3. Plan and implement changes in reporting as and when required to integrate the changes happening in the industry.Customer Interaction1. Work closely with the account management team to ensure that each client’s account manager is kept up-to-speed with progress and results so that all clients receive top quality, professional customer service.2. Regularly organize, attend, and actively take part in meetings with the US team and other team members.

Patna Area, India

Project Execution1. Devising strategies to drive online traffic to assigned websites2. Performing audience analysis, market research and competitor data3. Developing and managing digital marketing campaigns4. Creation of buyer persona for each account5. Tracking KPIs and making improvements to the strategy periodically 6. Utilizing a range of techniques including content marketing, social and link building7. Overseeing the branding and online reputation of assigned accounts8. Managing the design and on-site improvements of website to make sure the navigation, user acquisition and other technical ranking factors are being considered9. Active involvement in planning and execution of social media and paid marketing campaigns10. Review new technologies and keep myself and my team at the forefront of developments in digital marketingKPI & Reporting1. To measure the effectiveness of digital marketing across assigned accounts. 2. To achieve positive increase across accounts in traffic and conversions and to ensure delivery against all other KPIs3. To use a variety of tools to compile and draw insights from both company-specific, sector-specific and generic industry data, in order to better understand user trends and behavior and add context to the performance of each account4. To produce monthly reports for clients containing a robust description of monthly activity, suitable advice and recommendations and a clear summary of performance against the KPI’s and metrics agreed with the client5. To ensure all reports are of a top quality written standard6. Plan and implement changes in reporting as and when required in order to integrate the changes happening in industry

Patna Area, India

• Developing marketing strategy and plans for promotion of sites from multiple industry segments (technology, finance, wellness).• Digital Marketing training for interns and new team members.• Managing team and helping team members to deliver their best in minimum required time.• Having complete responsibilities of multiple high profile clients.• Social Media Optimization/ Marketing plans (paid and organic).• Social Media Monitoring and Analytics through HootSuite, Facebook Insights, and Twitter Analytics.• Promoting websites in cost effective manner.• Using SEO Tools like, Google Analytic, Webmaster Tools, AdRoll, Keyword Planner, OpenSiteExplorer, HootSuite, Bright Local, etc.• Preparing analysis report for converting new clients.• Completed the AdWords Search Certification.

Patna Area, India

• Developing marketing strategy and plans for promotion of sites from multiple industry segments (technology, finance, wellness)• Digital Marketing training for interns and new team members.• Managing team and helping team members to deliver their best in minimum required time• Having complete responsibilities of multiple high profile clients• Social Media Optimization/ Marketing plans (paid and organic)• Social Media Monitoring and Analytics through HootSuite, Facebook Insights, and Twitter Analytics• Promoting websites in cost effective manner• Using SEO Tools like, Google Analytic, Webmaster Tools, AdRoll, Keyword Planner, OpenSiteExplorer, HootSuite, Bright Local, etc.• Preparing analysis report for converting new clients.• Completed the AdWords Search Certification.

Patna Area, India

• Managing team and helping team members to deliver their best• Having complete responsibilities of multiple high profile customers• Working on promotion of sites from multiple industry segments (technology, finance, wellness)• Communicating with design and development team for architectural or design related changes to make website more search/user friendly• Social Media Optimization/ Marketing plans• Social Media Monitoring and Analytics through HootSuite, Facebook Insights, and Twitter Analytics• Promoting websites in cost effective manner• Using SEO Tools like, Google Analytic, Webmaster Tools, Keyword Planner, OpenSiteExplorer, HootSuite, Bright Local, etc.

Patna Area, India

• Having complete responsibilities of multiple high profile customers• Experience of promoting sites from multiple industry segments (technology, finance, wellness)• Managing everyday activities related to on-site and off-site optimization• Communicating with design and development team for architectural or design related changes to make website more search friendly• Active participation in preparing Social Media Optimization/ Marketing plans• Social Media Monitoring and Analytics through HootSuite, Facebook Insights, and Twitter Analytics• Equal competency on working for SEO and Local Search Marketing clients• Using SEO Tools like, Google Analytic, Webmaster Tools, Keyword Planner, OpenSiteExplorer, HootSuite, Bright Local, etc.

Patna Area, India

• Handling various websites and responsible for their rankings on all major Search Engines.• Work on various types of Forum and SMM sites to increase the visibility of clients.• Onsite optimization which includes onsite checkup of sites to find and rectify errors on the website.• Working on tools like Google Analytic, Google Webmaster Tools, OpenSite Explorer, etc.• Blog Posting for various clients on platforms which are suitable for businesses.• Managing all types of work which are necessary to improve visibility of websites on various search engines and making client’s business popular among local people.• Handling Global and Local websites of clients belonging to USA.

B.E, Computer Science And Engineering

12Th; B.S, English, Physics,Maths,Chemistry

Education record

10Th, Mathematics And Computer Science