Ankit Kumar
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Ankit Kumar Email & Phone Number

AVP Marketing at Classplus | Testbook | Udaan | Reckitt | IIMA | IIT KGP at Classplus
Location: Noida, Uttar Pradesh, India 9 work roles 4 schools
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Current company
Classplus
Role
AVP Marketing at Classplus | Testbook | Udaan | Reckitt | IIMA | IIT KGP
Location
Noida, Uttar Pradesh, India
Company size
339 employees

Who is Ankit Kumar? Overview

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Quick answer

Ankit Kumar is listed as AVP Marketing at Classplus | Testbook | Udaan | Reckitt | IIMA | IIT KGP at Classplus, a company with 339 employees, based in Noida, Uttar Pradesh, India. AeroLeads shows a matched LinkedIn profile for Ankit Kumar.

Ankit Kumar previously worked as AVP Marketing at Classplus at Classplus and Manager - Brand Strategy & Insights at Byju'S. Ankit Kumar holds Master Of Business Administration (Mba), Strategic Marketing from Indian Institute Of Management, Ahmedabad.

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Classplus

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Profile bio

About Ankit Kumar

With over 6 years of dynamic experience in marketing and branding, I specialize in driving growth through innovative lead generation, strategic funnel optimization, and cutting-edge marketing automation. My expertise is translating consumer insights into actionable strategies that boost sales conversions and enhance user experiences.I excel in crafting impactful UI/UX recommendations for product and web tech teams, ensuring seamless lead generation without compromising user satisfaction. From spearheading performance marketing and in-app campaigns to mastering SEO, social media, and YouTube content marketing, I have a proven track record of building brand awareness, increasing consideration, and generating profitable funnels.My strategic communication skills and keen audience/channel selection have consistently driven down consumer acquisition costs, delivering measurable results and driving business success. Let's connect and explore how I can bring this blend of creativity and strategy to your team!

Current workplace

Ankit Kumar's current company

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Classplus
Classplus
AVP Marketing at Classplus | Testbook | Udaan | Reckitt | IIMA | IIT KGP
noida, uttar pradesh, india
Website
classplusapp.com
Employees
339
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9 roles

Ankit Kumar work experience

A career timeline built from the work history available for this profile.

Avp Marketing At Classplus

Current
Classplus

Noida, Uttar Pradesh, India

Heading Marketing and YouTube for Testbook.com. Leading a small but efficient team of 70 folks, hustling to shape the new future of the Edtech industry. Growing top funnel for Testbook Supercoaching BU, catering to all government exam aspirants.

Oct 2023 - Present

Manager - Brand Strategy & Insights

Byju'S

Bengaluru, Karnataka, India

Building BYJU'S Exam Prep, a leader in the online test prep domain:1. Business Marketing with a strategic focus on profitability2. Insight generation for Brand Positioning & Campaign development3. Supporting Positioning & Mass Media Creative Development4. Enhancing consumer experience and aiding conversion at Brand Touchpoints5. Insight Generation &.

Jul 2021 - Oct 2023

Supply Lead

Udaan.Com

Kanpur, Uttar Pradesh, India

  • Driving a 3.5 Cr monthly FMCG business; 15%(MoM) growth with 51% penetration (3100+/6000 outlets)
  • Maintaining availability of 1.5 Cr inventory (across 35+ verticals) of top-selling FMCG articles with the least ageing
  • Managing city PnL statement; earning 3.5% RGM monthly through bulk, semi-bulk and retail sales.
Nov 2020 - Jul 2021

Area Sales Manager

Rb

Bhubaneshwar Area, India

  • Managing monthly business turnover of 3cr+ in Odisha spread across 32 channel partners
  • Delivered 10% growth in FY 2019; Brand wise Growths: Harpic –12%; Lysol – 18%; Colin – 21%
  • Expanded distribution by 14% in DB channel -Urban(U) areas and 22% in SS channel–Rural(R) areas
  • Managing a team of 6 territory sales in charges and 52 sales representatives all over Odisha
  • Tracking and delivering numeric distribution KPIs – ECO – U+R, Must Stock List – U, Billing efficiency - R
May 2019 - Nov 2020

Management Trainee

Rb

Gurgaon, India

Jun 2018 - May 2019

Sales And Marketing Internship

Vodafone

Lucknow, Uttar Pradesh, India

  • Conducted 3 zonal contests among 6 zones achieving 10000 SIM upgrades within 2 days of operations
  • 400+ leads generated through Miss-Call Alert campaign; Customer could give miss call & Opt-in for SIMEX
  • Opportunity Loss campaign - communicated with retailers their missed SIM upgrades & potential income
  • Interacting with the core sales team of 200+ members, providing them data-based market intelligence
  • Attracting customers on the 4G handset but a 3G SIM, by communicating special data benefits via SMSs
  • Created a category of 16000+ priority outlets with increased differential pay-outs for SIM upgrades
Apr 2017 - Jun 2017

Public Policy Internship

Rakshak Foundation

Indian Institute Of Technology, Delhi

May 2014 - Jul 2014
Team & coworkers

Colleagues at Classplus

Other employees you can reach at classplusapp.com. View company contacts for 339 employees →

SS Shubham Sharma Shubham Sharma Colleague at ClassplusNoida, Uttar Pradesh, India, India View → GA Gautam Arora Gautam Arora Colleague at ClassplusDelhi, India, India View → VS Vivek Sharma Vivek Sharma Colleague at ClassplusNoida, Uttar Pradesh, India, India View → AP Avinash Pandit Avinash Pandit Colleague at ClassplusGurgaon, Haryana, India, India View → AG Amarendra Gupta Amarendra Gupta Colleague at ClassplusNoida, Uttar Pradesh, India, India View → SS Sonali Singh Sonali Singh Colleague at ClassplusNoida, Uttar Pradesh, India, India View → LZ Laiba Zaidi Laiba Zaidi Colleague at ClassplusDelhi, India, India View → KA Khushboo Aggarwal Khushboo Aggarwal Colleague at ClassplusNoida, Uttar Pradesh, India, India View → AK Abhinav Kumar Abhinav Kumar Colleague at ClassplusPatna, Bihar, India, India View → JS Jai Sharma Jai Sharma Colleague at ClassplusDehradun, Uttarakhand, India, India View →
4 education records

Ankit Kumar education

Master Of Business Administration (Mba), Strategic Marketing

Indian Institute Of Management, Ahmedabad

Activities and Societies: Coordinator - Stargazers, Astronomy Club; Core Team Member - The Red Brick Summit, Managment Fest; Member.

Education record

Kendriya Vidyalaya Iit Kharagpur

Education record

Kendriya Vidyalaya Afs Salua
FAQ

Frequently asked questions about Ankit Kumar

Quick answers generated from the profile data available on this page.

What company does Ankit Kumar work for?

Ankit Kumar works for Classplus.

What is Ankit Kumar's role at Classplus?

Ankit Kumar is listed as AVP Marketing at Classplus | Testbook | Udaan | Reckitt | IIMA | IIT KGP at Classplus.

Where is Ankit Kumar based?

Ankit Kumar is based in Noida, Uttar Pradesh, India while working with Classplus.

What companies has Ankit Kumar worked for?

Ankit Kumar has worked for Classplus, Byju'S, Udaan.Com, Rb, and Vodafone.

Who are Ankit Kumar's colleagues at Classplus?

Ankit Kumar's colleagues at Classplus include Shubham Sharma, Gautam Arora, Vivek Sharma, Avinash Pandit, and Amarendra Gupta.

How can I contact Ankit Kumar?

You can use AeroLeads to view verified contact signals for Ankit Kumar at Classplus, including work email, phone, and LinkedIn data when available.

What schools did Ankit Kumar attend?

Ankit Kumar holds Master Of Business Administration (Mba), Strategic Marketing from Indian Institute Of Management, Ahmedabad.

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