Power Bi Specialist
Current• Improved overall decision-making, designing and developing BI reports and providing invaluable insights• Comprehend business requirements in a BI context and developed various data models to convert raw data into actionable insights • Identify KPIs with outlined objectives and consistently monitor them.• Developed reports by utilizing knowledge of SQL queries, SQL Server Reporting Services. • Data Modeling & Relationships: Created complex data models in Power BI, establishing relationships and using DAX to create calculated columns and measures that simplified report generation and advanced analytics.• Developed custom DAX measures to calculate key performance indicators (KPIs) like sales growth, profit margin, and customer lifetime value, enabling real-time decision-making and improving business analysis accuracy.• Created dynamic time intelligence functions using DAX, such as YTD (Year-To-Date) and MTD (Month-To-Date), to enhance financial reporting and trend analysis in Power BI dashboards.• Built automated report generation workflows using Power Automate and Excel, allowing real-time report generation and distribution to stakeholders, reducing report delivery time by 50%.• Implemented an automated lead nurturing system in Power Automate to send personalized emails to leads based on their behaviour and activity, boosting lead conversion rates by 20%.• Designed automated email notification system that triggers customized reminders for due tasks and approvals, enhancing team productivity by ensuring timely follow-ups and reducing missed deadlines by 30%.
