Ankita Agarwal Email and Phone Number
With over five years of experience in product management and an overall 17+ years of experience in the software industry, I have a passion for building innovative products that solve real-world problems and drive business growth.What sets me apart, you ask? Let's take a look.🎯 Customer-Centric Approach: My approach to product management is deeply customer-centric. I conduct market research, both qualitative and quantitative, identify customer pain points, and use those insights to inform product strategy and development.📈 Analytical and Iterative Improvement: I leverage analytics to measure product success and iteratively optimize for improved outcomes. I understand the importance of a Minimum Viable Product and believe in delivering it fast while continuing to improve with every iteration. 🤝 Cross-functional collaboration: A product launch is successful only if all the moving parts are in the right place. I collaborate with internal and external stakeholders, including engineering, marketing, data, legal, and operations, to align product development with customer requirements and market trends.👥 Team Building and Leadership: My leadership style is characterized by collaboration, transparency, and accountability. I foster a culture of continuous learning and experimentation, empowering my team to take calculated risks and innovate. 🏆 Track Record of Success: I have delivered multiple products from ideation to launch, which include but are not limited to, an in-house CRM platform, Marketing tools for campaign management, an e-commerce system, and multiple iGaming features. 💻 Technical Acumen and API Integration: I started my career as a Software Developer, moved to Quality Assurance shortly after, and am now a proud Product Leader. I am not the one who will do the Research and leave it to the engineering team to develop. I am the one that can be found in every technical discussion. I like to learn the end-to-end architecture which enables me to balance both product enhancements and technical debt.📚 And of course the usuals: I have worked in both, start-ups and big enterprises, and am comfortable with what the two cultures have to offer. Starting from Product Strategy to Roadmaps, from B2Bs to B2Cs I have done them all. Want to chat more, let’s connect!
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Product Development ManagerIce Oct 2023 - PresentCalgary, Alberta, Canada
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Director Of Product OwnershipBally'S Interactive Mar 2022 - Sep 2023Calgary, Alberta, CanadaDrove product strategy, roadmap development, and cross-functional execution. Led team of 6 Product Managers in creating innovative, customer-centric solutions. Collaborated with internal and external stakeholders, including engineering, marketing, data, legal, and operations, to align product development with customer requirements and market trends.• Launched web and mobile products in North American regulated iGaming markets in record 10 months by effectively managing end-to-end product… Show more Drove product strategy, roadmap development, and cross-functional execution. Led team of 6 Product Managers in creating innovative, customer-centric solutions. Collaborated with internal and external stakeholders, including engineering, marketing, data, legal, and operations, to align product development with customer requirements and market trends.• Launched web and mobile products in North American regulated iGaming markets in record 10 months by effectively managing end-to-end product lifecycle.• Integrated multiple third-party platforms using APIs, enhancing core platform functionality and communication.• Improved customer satisfaction 15% and reduced time-to-market for new features 20% through implementing data-driven product management processes.• Increased overall team productivity 25%, ownership, and accountability, working with each product manager to create personalized development plans aligned with career goals and strengths.• Enhanced operational efficiency, and reduced production errors 20% by implementing scalable release management process. Show less -
Product ManagerBally Interactive Oct 2021 - Mar 2022Vancouver, British Columbia, CanadaManaged end-to-end product lifecycle, from ideation to launch, encompassing market research, defining product vision, and coordinating cross-functional teams. Outlined and tracked key performance indicators (KPIs) to measure product success, and reported performance to company leadership and stakeholders.• Researched and launched campaign management marketing tool, decreasing player acquisition and retention cost 30%.• Reduced load times 30%, collaborating closely with engineering and… Show more Managed end-to-end product lifecycle, from ideation to launch, encompassing market research, defining product vision, and coordinating cross-functional teams. Outlined and tracked key performance indicators (KPIs) to measure product success, and reported performance to company leadership and stakeholders.• Researched and launched campaign management marketing tool, decreasing player acquisition and retention cost 30%.• Reduced load times 30%, collaborating closely with engineering and design teams to improve product performance by conducting performance analysis to identify product bottlenecks and improvement areas, using tools to measure response times, memory utilization, and other performance metrics.• Worked with sales and marketing teams to align product messaging, positioning, and promotion strategies, ensuring product's unique value propositions were well understood, resulting in 20% growth in product adoption within the first quarter. Show less
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Product ManagerFirefly Software (Vancouver) Jul 2019 - Sep 2021Vancouver, British Columbia, CanadaOwned end-to-end product development, collaborated with stakeholders and Agile teams to define features, prioritize backlogs, and deliver value-driven solutions. Acted as bridge between business needs and development, to ensure alignment, clear communication, and successful product releases.• Conducted research on various third-party vendors, implementing the Player Account Management system and seamlessly integrating it with chosen vendors, yielding 20% cost reduction.• Introduced… Show more Owned end-to-end product development, collaborated with stakeholders and Agile teams to define features, prioritize backlogs, and deliver value-driven solutions. Acted as bridge between business needs and development, to ensure alignment, clear communication, and successful product releases.• Conducted research on various third-party vendors, implementing the Player Account Management system and seamlessly integrating it with chosen vendors, yielding 20% cost reduction.• Introduced product management tools (ProductPlan, Miro, Monday.com) to team, streamlining ways of working and improving cross-functional collaboration.• Developed E-Commerce product from ideation to launch, enhancing overall user experience and increasing revenue. Show less -
Qa EnginnerFirefly Software (Vancouver) Nov 2013 - Jul 2019Vancouver, Canada AreaConducted comprehensive testing of software applications to ensure quality and functionality. Collaborated with development teams to identify issues, create test plans, execute test cases, and document defects. Continuously improved testing processes to enhance product quality and contribute to seamless user experience.• Gathered and documented business requirements, improving software development accuracy 15%.• Reduced software defects 20% and improved overall product quality by… Show more Conducted comprehensive testing of software applications to ensure quality and functionality. Collaborated with development teams to identify issues, create test plans, execute test cases, and document defects. Continuously improved testing processes to enhance product quality and contribute to seamless user experience.• Gathered and documented business requirements, improving software development accuracy 15%.• Reduced software defects 20% and improved overall product quality by conducting root cause analysis.• Collaborated closely with development team to gain in-depth insights into software's design and functionality, increasing communication and reducing development cycles. Show less
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Quality Assurance LeadUbs Jul 2007 - Nov 2013Multiple - Stamford-Us, Zurich-Switzerland, Pune-IndiaCreated and executed test strategies, supervised test case development, and coordinated testing efforts across multiple releases. Collaborated closely with cross-functional teams, defined quality standards, established testing methodologies, and ensured adherence to best practices. Led 20+ people in offshore and onshore teams to deliver multiple features. As Business Analyst prepared business requirement documents.• Ensured software quality by conducting 500+ tests, leading to 98% pass rate… Show more Created and executed test strategies, supervised test case development, and coordinated testing efforts across multiple releases. Collaborated closely with cross-functional teams, defined quality standards, established testing methodologies, and ensured adherence to best practices. Led 20+ people in offshore and onshore teams to deliver multiple features. As Business Analyst prepared business requirement documents.• Ensured software quality by conducting 500+ tests, leading to 98% pass rate and 25% reduction in post-release defects.• Reduced critical bugs by collaborating with development teams to identify and resolve software design issues. Show less
Ankita Agarwal Education Details
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Mody Institute Of Technology And ScienceHonours
Frequently Asked Questions about Ankita Agarwal
What company does Ankita Agarwal work for?
Ankita Agarwal works for Ice
What is Ankita Agarwal's role at the current company?
Ankita Agarwal's current role is Director of Product | SaaS| B2B & B2C | CRM | Marketing | iGaming | Product Strategy.
What schools did Ankita Agarwal attend?
Ankita Agarwal attended Mody Institute Of Technology And Science.
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