Ankur S. Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka

2020 - Flipkart New Business initiatives ,Category head for Staples & launching Flipkart wholesale project and App2021 - Category head for B2B Walmart 30 stores for Staples categories2022 & 23 - Business Development & Category head for B2B for Walmart and Flipkart for Staples and tobacco categories

Bangalore

Category Brand Marketing manager -Growth Responsibility of Fresh and staples category own brands P&L and NPD

Bangalore

Category brand Manager : (Spices & Masala, Dry fruits & Super foods category)• P & L accountability: Responsible for Top line and Bottom line of category, Growth- Category & SKU• Maintaining Backend operations -Service: Fill rate, Stock outs, RTV .• Product: Managing Quality, Packing, Vendor development• Sales team: monitoring, mentoring & assigning projects for Placement & Promotions.• Provide information for management by preparing short-term and long-term product sales forecasts, reports and analysis.• Procurement: Facilitate inventory turnover and product availability by reviewing and adjusting inventory levels, negotiating with suppliers on prices and volumes, keeping a close watch on the stock aging at the depots and intervening for faster liquidation of slow moving stock • New products: Bring NPD to market by analysing proposed product requirements and product development programs• Identifying right packaging material, design and product testing followed by product launch.• Consumer Promotions: Brainstorm and generate alternate consumer and trade promotion plans. Assess feasibility of shortlisted concepts and implement final plan.• Pricing: Gather competitive information on pricing inclusive of all margins and schemes, analyse effect on sales due to pricing structure revision, prepare price change proposal in order to sustainably increase the Volume, Gross Margin of the assigned products. Determine product pricing by utilizing market research data; reviewing production and sales costs; anticipating volume; costing special and customized orders. • Manage Marketing Services: Draw up activity calendar and allocate expenses based on activity, brand plans and budget allocations. Create brief for media agency based on brand vision and plan. Seek approval on activity calendar and revise it as required. • Maintaining healthy relationship with cross functional teams to ensure hassle free functioning of business

Bangalore

• Product management and development of all new hybrids to be introduced across country• Co-coordinating promotional material- planning, designing, printing and timely delivery at all branches• Preparing Marketing budgeting for country • Co-coordinating and following upon demo seed material sent across the country to build up future business on new products.• Managing logistics and timely supply to the distributors• Market research and related activity for long term product branding and Product fitment• Coordinating exhibitions in all high business centers to build brand of product and IAHS.• Social Media Marketing across various platforms.

New Delhi Area, India

Analyzing the practices being followed by Parijat Agro Chemicals in SUPPLY CHAIN MANAGEMENT and INVENTORY CONTROL and recommend changes to be adopted by the company”• Demand planning- Forecast Production planning, Sales planning , Budget VS achieved• Assessing vendors of raw material and packaging material- vendor evaluations• Distributor scorecards- Evaluations Across various parameters and ranking them in categories.

Mba, Agri Business Management, First Grade

Activities and Societies: • Conducted AGRI SUMMIT SIIB Pune(2014) • Second Position in FOODIE FIGHTS QUIZ, at Amaethon, IIM Ahmedabad.

Master Of Arts (M.A.) Eco, Economics

Bachelor Of Science (Bsc), Physical Sciences

Education record