Ankush Agarwal
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Ankush Agarwal Email & Phone Number

Deputy General Manager - Product Head at Roca India (RBPPL)
Location: Gurgaon, Haryana, India 8 work roles 2 schools
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Current company
Role
Deputy General Manager - Product Head
Location
Gurgaon, Haryana, India
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Ankush Agarwal is listed as Deputy General Manager - Product Head at Roca India (RBPPL), a with 725 employees, based in Gurgaon, Haryana, India. AeroLeads shows a matched LinkedIn profile for Ankush Agarwal.

Ankush Agarwal previously worked as General Manager - Product Head at Roca India (Rbppl) and Category Lead at Ashirvad By Aliaxis. Ankush Agarwal holds Pgdm, Sales & Marketing from Birla Institute Of Management Technology.

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Roca India (RBPPL)

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Profile bio

About Ankush Agarwal

Management Professional who believes in small improvement each day makes a big difference in long term. Focus on understanding the business in integrated manner rather than in functional silos. Effective and efficient utilization of resources to achieve the ultimate goal of business.Specialties: Sales & Marketing, Customer Relationship Management, Advertising & Branding, Direct Selling , Corporate selling, understanding and experience in handing sales and distribution , Channel partner management, Sales forecasting and Sales force management.

Listed skills include Product Marketing, Key Account Management, Channel Partners, Forecasting, and 17 others.

Current workplace

Ankush Agarwal's current company

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Roca India (RBPPL)
Roca India (Rbppl)
Deputy General Manager - Product Head
Gurugram, HR, IN
Website
Employees
725
AeroLeads page
8 roles

Ankush Agarwal work experience

A career timeline built from the work history available for this profile.

General Manager - Product Head

Current

Gurugram, Haryana, India

Jun 2024 - Present

Category Lead

Bengaluru, Karnataka, India

Ashirvad Pipes (INR 5000Cr Turnover) is part of Belgium based Aliaxis Group (€4Bi), has been the benchmark of quality in the Indian water management industry since 1978. Aliaxis has earned the distinction of providing the finest integrated & sustainable fluid handling systems across the globe. Our best practices include deploying environment-friendly technology, using non-toxic raw material, and reducing the carbon footprint in a conscious and conscientious way.Managing Bathroom &… Show more Ashirvad Pipes (INR 5000Cr Turnover) is part of Belgium based Aliaxis Group (€4Bi), has been the benchmark of quality in the Indian water management industry since 1978. Aliaxis has earned the distinction of providing the finest integrated & sustainable fluid handling systems across the globe. Our best practices include deploying environment-friendly technology, using non-toxic raw material, and reducing the carbon footprint in a conscious and conscientious way.Managing Bathroom & Kitchen Products for Artistry Brand. Planned, formulated and implemented product strategies and promotions to increase market penetration and to drive revenue and profitability by maximizing sales.Consistent success in maximizing corporate performance, driving growth, generating revenues, capturing market share and enhancing the value in marketsConceptualized and actioned growth plans by implementing marketing strategies, product mix and selling price Analytical approach with excellence in analyzing market trends, competitor positions & economic factors to develop marketing plans helping in strategic positioning of the brand in market Show less

Apr 2022 - Jun 2024

Product Manager

New Delhi Area, India

JK paper is the India’s leading paper products manufacturing company and it is the market leader in branded copier paper segment and among the top two players in coated paper and high-end packaging boards. Its office documentation paper includes photocopy and multi-purpose papers for the use in desktop, inkjet and laser printers, fax-machines, photocopiers and other devised. Its manufacturing units include JK paper mills and Central pulp mills. Responsible for: Managing the Product… Show more JK paper is the India’s leading paper products manufacturing company and it is the market leader in branded copier paper segment and among the top two players in coated paper and high-end packaging boards. Its office documentation paper includes photocopy and multi-purpose papers for the use in desktop, inkjet and laser printers, fax-machines, photocopiers and other devised. Its manufacturing units include JK paper mills and Central pulp mills. Responsible for: Managing the Product Portfolio of Copier paper (Category Turnover of INR 1500Cr.)• Category Management – Planning & Launcheso Overall Category business and range planning for each year and tracking the progresso Pricing strategy and margin analysiso New product launch & product life cycle planningo Forecasting and demand planning, drive inventory optimizationo Driving and implementing the hero product strategy Show less

Jul 2019 - Jun 2022

Product Manager

Gurgaon, India

Define and implement the strategy in line with annual marketing plans & dashboardPricing strategies, margin management, marketing in order to boost sales and profitability. Identify and implement improvement areas & solutions thereof for the product portfolio with a strong sense of competition mapping & distribution channels. Leadership & Energy to implement new projectsDevelop and manage the marketing plan for the said categories within the brand architecture of the company… Show more Define and implement the strategy in line with annual marketing plans & dashboardPricing strategies, margin management, marketing in order to boost sales and profitability. Identify and implement improvement areas & solutions thereof for the product portfolio with a strong sense of competition mapping & distribution channels. Leadership & Energy to implement new projectsDevelop and manage the marketing plan for the said categories within the brand architecture of the company. Work closely with Brand and communication team to ensure product awareness Show less

Aug 2015 - Jul 2019

Assistant Product Manager

Gurgaon, India

Implementing and monitoring product plan and marketing strategy. Managing product development, positioning, pricing, distribution and service plan, contributing to optimized sales value, product mix and volume to achieve set management objectives. Managing margin and pricing policies, ensuring effective implementation in the sales plans. Managing projects for New Product Development from Inception to Commercialisation.Product Planning: setting key revenue objectives in line with… Show more Implementing and monitoring product plan and marketing strategy. Managing product development, positioning, pricing, distribution and service plan, contributing to optimized sales value, product mix and volume to achieve set management objectives. Managing margin and pricing policies, ensuring effective implementation in the sales plans. Managing projects for New Product Development from Inception to Commercialisation.Product Planning: setting key revenue objectives in line with business expansion plan and aligning with the product road map. Define the product positioning, pricing, distribution, service and promotion plan, which should contribute to optimised sales value, product mix and volume to deliver the agreed targets. Responsible for consistency in pricing and product range.New Product Research and Development: drive development of new products and manage growth across category verticals, channel verticals and demographic verticals. Driving production forecast, managing slow moving and outdated Inventory. Conducting and driving research and market potential sizing studies Responsible for planning and execution of the product throughout its entire life cycleTo analyze market demand and competition for existing and new product range.To source attractive, competitive and market suitable productsTo devise plans for successful market launches and other associated activities around the product.Ensure effective product communication to all concerned departments.To conceptualize suitable product packaging to provide an attractive proposition in the market. Show less

Dec 2012 - Aug 2015

Assistant Product Manager – (Parker Pens)

Define the Product strategy & roadmap.Set pricing to meet revenue and profitability goalsManaging the entire product line life cycle from strategic planning to tactical activitiesPlanning & implementing new product launches with support of internal & international team.Preparing MIS, Product Analysis & Planning to ensure healthy product line.Specifying market requirements with justification for current and future products / services by internal & external market information… Show more Define the Product strategy & roadmap.Set pricing to meet revenue and profitability goalsManaging the entire product line life cycle from strategic planning to tactical activitiesPlanning & implementing new product launches with support of internal & international team.Preparing MIS, Product Analysis & Planning to ensure healthy product line.Specifying market requirements with justification for current and future products / services by internal & external market information & market research supported by on-going visits to customers and non-customers.Develop marketing programs that increase market share, identify priority customer groups/distributors/key accounts, and the right marketing mix to capture these customers.Determine optimal price and price sensitivity of customer groups, impact of pricing strategies to sales and profitability.User friendly & market acceptable packaging in co-ordination with concerned departments.Product Development-Working in coordination with Sales, Production and Quality Commercial and Legal department, conducting market research to identify and develop new products, improve current products, identify functional benefits our products offers to meet current and future customer needs.Consumer offers & Schemes-Initiating various consumer offers and schemes to the consumers for enhancing sales of a particular SKU.Marketing Programs-Responsible for developing promotions to customers and consumers, ATL and BTL mix using well-established and innovative techniquesTrade marketing- Planning and Organizing Quality product display at counters, in shop merchandising, Events and Exhibitions. Show less

Jan 2011 - Dec 2012

Product Analyst - Computer Peripherials

New Delhi

Product Management:Coordinate with product development team for technical evaluation of competition product.Responsible for Product Planning, Portfolio Development, Selection, Pricing, Product Marketing.Responsible for benchmarking competition, understand their portfolio, specification and strategy.Responsible for New product introduction through product creation process with project manager. Responsible for understanding market requirements of new products its specification… Show more Product Management:Coordinate with product development team for technical evaluation of competition product.Responsible for Product Planning, Portfolio Development, Selection, Pricing, Product Marketing.Responsible for benchmarking competition, understand their portfolio, specification and strategy.Responsible for New product introduction through product creation process with project manager. Responsible for understanding market requirements of new products its specification & price point.Formalization of schemes for product promotion for sales channels & ensures proper implementation.Leading market development activities & devising the market strategy for potential product groups for penetration of unexplored market segments exhibiting a strong latent demand. Sales Management:Achieve budgeted profitability as per annual operating plan.Reporting monthly sales achievements to Product Head & NSM’s.Preparation of Annual sales volume & targets for different sales channels.Achieving monthly sales turnover in coordination with regional sales teams.Preparation of pricing strategy for new products and deploy pan India in different sales channels Responsible for communication & correspondence with Sales Team, Customers/AMs/Regional Managers and Vertical Heads (DGM & NSM) on Price, Schemes & Material Management. Show less

Jul 2009 - Jan 2011
Team & coworkers

Colleagues at Roca India (RBPPL)

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2 education records

Ankush Agarwal education

Pgdm, Sales & Marketing

Birla Institute Of Management Technology

Studied MBA in Marketing.

Bba, Business Management

Sp Jain Institute Of Business Management & Commerce

Studied BBA in Marketing

FAQ

Frequently asked questions about Ankush Agarwal

Quick answers generated from the profile data available on this page.

What company does Ankush Agarwal work for?

Ankush Agarwal works for Roca India (RBPPL).

What is Ankush Agarwal's role at Roca India (RBPPL)?

Ankush Agarwal is listed as Deputy General Manager - Product Head at Roca India (RBPPL).

Where is Ankush Agarwal based?

Ankush Agarwal is based in Gurgaon, Haryana, India while working with Roca India (RBPPL).

What companies has Ankush Agarwal worked for?

Ankush Agarwal has worked for Roca India (Rbppl), Ashirvad By Aliaxis, Jk Paper Ltd., Grohe, and Luxor Writing Instruments Pvt. Ltd..

Who are Ankush Agarwal's colleagues at Roca India (RBPPL)?

Ankush Agarwal's colleagues at Roca India (RBPPL) include George Carol, Bhupesh Kataria, Sunderam Sharma, Anantha Raj, and Lakshmi Narayanan.K.

How can I contact Ankush Agarwal?

You can use AeroLeads to view verified contact signals for Ankush Agarwal at Roca India (RBPPL), including work email, phone, and LinkedIn data when available.

What schools did Ankush Agarwal attend?

Ankush Agarwal holds Pgdm, Sales & Marketing from Birla Institute Of Management Technology.

What skills is Ankush Agarwal known for?

Ankush Agarwal is listed with skills including Product Marketing, Key Account Management, Channel Partners, Forecasting, Business Development, Market Research, Team Management, and Advertising.

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