Key Responsibilities:• Delivery of product portfolio topline and contribution margins• Development of new products with complete ownership from concept to end product on the shelf• Work with the in-house design team to develop new products based on current trends, consumer insights, market intelligence, sales feedback and competition mapping• Product costing and price point decisions in consultation with HOD• Market week / Heimtextil / Exhibition planning and execution

Project Title : Mapping and evaluating business opportunities in Automotive Category going offline to online w.r.t Automotive CategoryProject Brief :• Critically evaluate every aspect of the automotive and other ancillary businesses. Understand the inefficiencies in the existing system • Prepare a pilot plan for entry in the evaluated opportunity

Key Responsibilities:• Managed Corporate Sales through dealerships in Delhi NCR, Uttar Pradesh and Uttarakhand• Devised product specific activation plan for both Commercial and Personal range of products• Supported Area office teams (Sales and Service) to plan and execute the product specific regional campaigns• Responsible for Corporate Certification of Dealers in Metro Cities, Tier I and Tier II towns• Developed and defined the SOP’s for Urban, Semi-Urban and Rural events and activations• Co-ordinated with CSD offices for submission of prices, execution of promotional activities, management of vehicle sales in CSD• Exposure of handling communication campaigns including Print, Radio, Outdoors, and BTL campaigns• Ensured proper product display of vehicles at the showrooms as per the brand guidelines and maintain the POS availability