Business Owner.

- Business Strategy & Growth Consultant, working directly with the CEO & Board of Directors.- Growth Marketing (Strategic #PerformanceMarketing and #ASO for Games), working directly with Product.- Data Analysis Management, working directly with Developer and Backend Technical.

_Full-stack in Digital Marketing, working directly with CMO.

- Analyzing database/metrics of Products for defining KPIs/OKRs- Planning the strategic ways to be growth with Global Market. - Owner of Free/Paid Channel: Users Acquisition, Apps Store Optimization, Cross Promotion- Managed UA budget (>500K USD/month) from Business Goal base on which audiences/countries/UA channels & why we choose, depending on the product's targeting.- Develop the organized chart & recruiting members into UA Team for delivering the best results.

‐ Making decision the budget for UA Plan & monitoring/delivering traffic asplanned‐ Lead agency to ensure well planning with high ROI & execution in time to deliverthe expected outcomes. Negotiate and Manage Agency by ROI Channels‐ Planning & developing goals, KPIs and OKR for the team to reach the businessunit goals and missions- Data UA analytics & follow up UA tracking on Appsflyer & In-house system‐ Managing, training & recruiting members for the team UA‐… Show more ‐ Making decision the budget for UA Plan & monitoring/delivering traffic asplanned‐ Lead agency to ensure well planning with high ROI & execution in time to deliverthe expected outcomes. Negotiate and Manage Agency by ROI Channels‐ Planning & developing goals, KPIs and OKR for the team to reach the businessunit goals and missions- Data UA analytics & follow up UA tracking on Appsflyer & In-house system‐ Managing, training & recruiting members for the team UA‐ Keeping track & pushing forward all the parties to gain the best performance Show less

‐ Making a decision the budget for UA Plan & monitoring/delivering traffic asplanned‐ Optimizing Ads on FB/GG/Agency (CPC, CPI, CPA)‐ Data UA analyzing & following up UA tracking on Appsflyer & In‐house system‐ Planning & developing goals, KPIs and OKR for the team to reach the businessunit goals and missions‐ Tracking & maintaining the budget for the unit to projects assigned

1. Founder: response for start-up VicMobi project, that's a news for application & mobile game.2. Product Manager: Identifying areas for product improvement and publishing on Store (TheGioiDiDong, VienThongA,..)3. Recuiting, managing & coaching team members for growth4. Researching & analyzing the market for our project to improve

‐ Responding for Production & Launching Game/Application on Store & Market‐ Making decision on Media Plan & how to choose the best channels have high-performance‐ Introducing our products & adding values of product on The Gioi Di Dong & working closely with Mobiistar to promote apps on Mobiistar OS (Like Pre‐install campaign)‐ Managing, training & recruiting members for the team

‐ Planning & implementing to Launching plans‐ Holding & controlling the planned budgets‐ Making a smooth MKT flow for our department‐ Keeping track the PR campaign for new games & get organic users for games onfirst week via PR channels