With an MBA in Finance from MIT Pune, I started my career in the finance sector. However, the rigid and uninspiring office cultures I encountered pushed me to seek environments where I could truly thrive and grow. Unafraid to pivot, I embraced opportunities to expand my skill set, diving into SEM and SEO, and began my journey as a ghostwriter and SEO specialist on Fiverr.My commitment and adaptability led me to a startup agency in Pune, where I initially joined as an SEO specialist. Within two years, I rose to become the SEO and SEM Head, managing clients, leading teams, and collaborating with various departments including digital marketing, IT, web development, and content creation.As I expanded my expertise, I also took on the role of team lead for the email marketing team, managed the graphics team for email campaigns, and developed innovative solutions that generated $750K in annual organic sales. Under my guidance, several multimillionaire clients achieved 100K daily traffic, and my email marketing strategies resulted in a 10X increase in conversions and a 45% boost in customer retention.After six years with the company, I reached a pivotal moment in my career and felt it was time to broaden my horizons. Not easy at first, took me time to understand that I am not in to jobs anymore. I eventually ventured into entrepreneurship, starting my own eCommerce business. Despite the initial failure, this experience was invaluable and set the stage for my next endeavor—establishing my own digital agency. Today, I manage operations for various clients, serving as a business consultant and growth manager, leveraging my extensive experience to drive their success.I have analytical approach towards businesses and personal development which has helped me in creating work environments where businesses and those who are working with me are growing, not only in professional but also in personal life.I am also the co-founder of Elevate Yoga, a startup dedicated to connecting Indian yoga teachers with students worldwide, sharing the rich, authentic practices of yoga. As I am a Yoga enthusiast myself, this felt interesting. Over the years, I have honed my leadership skills, focusing on empowering women in my team and the yoga community, fostering mental wellness, courage, and holistic health.My journey has been one of resilience and continuous learning, driven by a passion for making a positive impact in every venture I undertake.