Ann Hoey

Ann Hoey Email and Phone Number

Marketing Leader || Non-Profit Board Member @ Prosperina Mission
Ann Hoey's Location
Portland, Oregon Metropolitan Area, United States
About Ann Hoey

Hello! I am Ann.With a proven track record as a skilled professional, I possess expertise in directing high-profile marketing teams and programs from inception to execution, presenting consumers compelling solutions, and achieving company’s shared mission/goals.I am a decisive and collaborative leader who strives to establish and maintain a highly dynamic environment, demonstrating positive attitude, and creative culture with sound values and dedicated people for greater results.I am expert in developing, implementing, and quantifying highly effective marketing programs that are aligned with the company’s vision, mission, and values. I champion a clear future direction and addresses issues to sustain competitive edge, while building, maintaining, and valuing positive relationships inside and outside the organization.Following are my key skills:- Executive leadership and board management, ensuring effective governance and reporting.- Oversight across multiple marketing functions, ensuring clear outcomes across channels.- Agency and vendor management, fostering strong partnerships for successful marketing outcomes.- Omni-channel activation, driving impactful and cohesive brand experiences.- Customer acquisition and loyalty journeys, optimizing engagement and retention.- Global media buying and deployment, reaching target audiences across diverse markets.- Budgeting and forecasting, ensuring efficient allocation of resources and maximizing ROI.- Consumer research and insights, leveraging data to drive informed marketing strategies.- Cross-functional collaboration skills, fostering synergy and driving alignment across departments.- Global translation and transcreation management, enabling seamless communication across markets.Please feel free to contact me with any thoughts, comments, or questions about my work as I am always interested in making new professional acquaintances.

Ann Hoey's Current Company Details
Prosperina Mission

Prosperina Mission

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Marketing Leader || Non-Profit Board Member
Ann Hoey Work Experience Details
  • Prosperina Mission
    Board Member
    Prosperina Mission Sep 2023 - Present
    Prosperina Mission is a non-profit creating generational change in the trajectory of the lives of vulnerable youth in Ecuador.
  • The N2 Company
    Director Of Marketing Partners
    The N2 Company Sep 2022 - Present
    Lake Oswego, Oregon, United States
    Proactively manage advertiser relationships across local-market media properties to deliver positive revenue outcomes.• Oversee over 100 advertisers from initial onboarding to ongoing support and growth.• Lead sales pipeline for existing accounts for renewal contracts, upsell and cross sell opportunities.• Conduct quarterly strategic sessions to enhance customer engagement, retention and identify potential up-sell opportunities.• Meet with clients to align on their business goals, marketing programs and ensure they are maximizing their spend.• Develop and manage content calendar and write content including social media posts, advertorials and community articles to amplify advertisers' paid media presence and improve reader engagement.
  • Juul Labs
    Vice President, Global Commercial Marketing | Global Brand & Digital Marketing
    Juul Labs Mar 2018 - Jan 2020
    San Francisco, California, United States
    Serving the company's mission of eliminating combustible smoking, I led Global Commercial Marketing in 2019 – 2020 and Global Brand & Digital Marketing in 2018. I managed multiple marketing functions in collaboration with specialized agencies in a complex and highly regulated environment which required the utmost level of scrutiny. During my tenure, the number of US combustible smokers dropped from 38M to 34M.Here are my significant accomplishments in this role: • Supervised global marketing for multi-billion dollar business and recruited 100+ new employees.• Established the international marketing structure comprising of the following marketing functions - brand, product, design, content, digital, media, retail, analytics, and operations.• Secured multiple 3rd party agency relationships including research, analytics, campaign production, operations and global transcreation. • Launched the company's first cross-channel testimonial campaigns, resulting in 25% improvement in adult smoker perception and 30% improvement of brand awareness.• Activated the brand in 20 countries across EMEA, APAC, and Americas in partnership with legal, regulatory, and youth protection.
  • Nike
    Senior Director, Dtc Performance Marketing
    Nike May 2015 - Mar 2018
    Beaverton, Or
    Senior Director, North America DTC Performance Marketing, 2016 - 2018Senior Director, Global DTC Performance Marketing, 2015 - 2016During this time period, I directed digital marketing and media teams to drive revenue and elevate the brand with the Nike consumer. I focused on customer acquisition and loyalty initiatives by leveraging audience insights across digital platforms and experiences. I oversaw seasonal planning and digital consumer journeys across email, paid search, paid social, display, affiliate, and SEO.Following are my key accomplishments for this role: • Drove revenue on Nike.com, SNKRS App, and Nike+ App through performance marketing strategies.• Optimized customer engagement and scaled programs by leveraging audience insights across multiple brands including Nike, Jordan, Hurley and Converse. • Enhanced revenue and brand awareness by expanding our presence across social platforms and content space.• Achieved Nike DTC business objectives such as member acquisition, traffic and revenue targets.
  • Limos.Com
    Chief Executive Officer | Chief Marketing Officer
    Limos.Com Jun 2011 - May 2015
    San Francisco Bay Area
    As the CEO, I managed board members, investors, bankers, and M&A targets in leading the company. During my tenure, we launched multiple next consumer experiences including a new desktop website, consumer app, driver app, and API for business booking partners. In addition, we secured integrated booking partnerships with Delta Airlines, Starwood, Hilton, USAirways, Concur, Sabre and Orbitz.Please find below my important achievements in this role: • Raised margin from 15% to 35% within two years and core gross booking revenues by 250% in three years.• Established corporate accounts for business travelers in need of airport transfers at companies such as Apple, Dell, Ross, Sports Illustrated, and The Weather Channel.• Accelerated company's revenue and led investor value creation via effective growth plan implementation.
  • Mediaplex
    Vice President, Gm | Vice President, Operations
    Mediaplex Jan 2004 - Jun 2011

Ann Hoey Skills

Executive Management Board Of Director Experience Operations Management Investor Relations Online Travel Multi Channel Commerce Customer Acquisition Strategies Distribution Strategies New Business Development Product Management Behavioral Targeting Mobile Social Media Advertising Corporate Sales Management Search Advertising Online Marketing Leadership Analytics Start Ups Display Advertising Ad Serving Strategic Partnerships Online Advertising E Commerce Sem Strategy Digital Marketing Management Business Development Marketing Crm Affiliate Marketing Customer Acquisition Marketing Strategy Digital Strategy Social Media Marketing Digital Media Mobile Marketing Search Engine Marketing Business Strategy Integrated Marketing Strategic Planning Rich Media Business Analytics Database Marketing Sarbanes Oxley Call Center Written And Oral Presentation Skills Offshore Resource Management Mobile Devices Seo Ppc

Ann Hoey Education Details

Frequently Asked Questions about Ann Hoey

What company does Ann Hoey work for?

Ann Hoey works for Prosperina Mission

What is Ann Hoey's role at the current company?

Ann Hoey's current role is Marketing Leader || Non-Profit Board Member.

What is Ann Hoey's email address?

Ann Hoey's email address is an****@****ike.com

What is Ann Hoey's direct phone number?

Ann Hoey's direct phone number is +141599*****

What schools did Ann Hoey attend?

Ann Hoey attended University Of California San Diego.

What are some of Ann Hoey's interests?

Ann Hoey has interest in Children, Economic Empowerment, Education, Environment, Science And Technology, Arts And Culture, Health.

What skills is Ann Hoey known for?

Ann Hoey has skills like Executive Management, Board Of Director Experience, Operations Management, Investor Relations, Online Travel, Multi Channel Commerce, Customer Acquisition Strategies, Distribution Strategies, New Business Development, Product Management, Behavioral Targeting, Mobile.

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