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Ann Shike Email & Phone Number

USA Today Midwest Planner and Producer (CCJ) at USA TODAY Co., Inc.
Location: Hendersonville, Tennessee, United States 11 work roles 2 schools
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USA Today Midwest Planner and Producer (CCJ)
Location
Hendersonville, Tennessee, United States

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Ann Shike is listed as USA Today Midwest Planner and Producer (CCJ) at USA TODAY Co., Inc., based in Hendersonville, Tennessee, United States. AeroLeads shows a matched LinkedIn profile for Ann Shike.

Ann Shike previously worked as USA Today Midwest Planner/Producer (CCJ) at Gannett | Usa Today Network and Web Product Specialist at Servpro. Ann Shike holds Bachelor Of Arts (B.A.), Mass Communication/Media Studies from University Of Southern Indiana.

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USA TODAY Co., Inc.

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About Ann Shike

Expert in news writing and broadcast media utilizing SEO to ensure audience engagement. Adept with digital properties and analytics to gather and report demographic trends. Excel at creating social cards for the use of social media platforms and proven expertise increasing subscription rates and maintaining subscribers.I'm an expert in creating and optimizing content for SEO and social, digital production, trend analysis, digital copywriting, understanding demographic breakdowns and use those for social media integration, Google trends, B2B relationships, and newswriting for all types of media including radio, television, and print. I am a strong writer and editor with a sharp eye for content which is an essential part of a digital strategy.

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USA TODAY Co., Inc.
Usa Today Co., Inc.
USA Today Midwest Planner and Producer (CCJ)
Hendersonville, TN, US
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11 roles

Ann Shike work experience

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Usa Today Midwest Planner/Producer (Ccj)

Tennessee, United States

Partner with editors of USA Today publications to enhance content. Use analytical software to make data-driven decisions and advise on opportunities for the target audience funnel. Work with USA Today editors daily to curate news content, enhance workflow, and plan print schedules.Plan print schedules for daily publications and serve as the primary contact between the design center and newsrooms. Respond to breaking news as needed.

Web Product Specialist

Gallatin, Tennessee, United States

Manage and implement changes to website structure, authoritative linking, meta-structure, and content to increase overall organic search and performance for the brandAnalyze digital trends to implement changes as needed to improve user experience, SERP, and ROIIncreased organic search for SERVPRO brand by 64% by improving site meta and schema structureIncreased Page 1 quarter-over-quarter keyword ranking by 32%Management of digital content team including assignment of content subject matter based on trend analysis, market research, and current events as related to business impactOptimize brand website to improve ROI, SERP, SEM, and SEO through organic and custom searchDaily audit of existing brand content for changing SERP, SEM, and organic SEOAggregate and maintain analytics weekly for the purpose of monitoring KPI anomalies between brand and competitor websites, based on KPI, target keywords, and keyword gap analysisInternal support of site rollout activities to facilitate training for internal and external stakeholdersEdit brand site content prior to publication for search engine optimization, technical SEO, SERP, and SEMUnderstand and identify technical SEO including backlinks, page speed, and SERP

Mar 2023 - Aug 2024

Producer - Digital Optimization Team

United States

Manage 79 home pages to engage a loyal audience, increase and retain subscribers, and improve user experience. Send breaking news alerts and add video, SEO meta-data, hyperlinks, images and additional digital content. Write effective digital headlines and summaries that help attract audiences. Write engaging social posts that attract audiences and encourage readers to interact with social content.Interact with newsrooms across the USA TODAY Network to help our best journalism reach the widest audience.Optimize, aggregate and package assets for digital publication.Provide packaging and presentation across all platforms, including mobile and other social platforms such as Facebook, Instagram, Twitter and Reddit.Edit sensitive content for publication-readiness, including clarity, fairness, legality, spelling, grammar, punctuation and style. Uses metrics to monitor real-time data, determine traffic patterns and make changes tied to the data. Familiarity with Chartbeat, Parse.ly and Adobe analytics products.Efficient management of workflow. Provide great customer service to all sites, working collaboratively to find solutions.Stay calm during breaking news situations to ensure efficient delivery of information with accuracy.

Jun 2018 - Dec 2022

Television News Producer / Content Writer

Evansville, Indiana Area

• Write and produce 3 morning show news programs in a broadcast magazine format using Ross “Inception” software• Write and produce 2 evening show news programs in a standard broadcast news format using “Inception”• Create graphics using Ross “Xpression” software • Work directly with management for supervision and coordination of production staff and coordination of live reporters• Write and produce content for station website • Post video to station website and update as needed

Aug 2015 - Apr 2017

News Producer / Content Writing

Evansville, Indiana Area

• Using the MS Suite, write posts on websites that post to social media sites for the purpose of compelling viewers to click-thru to a specified client website.• Write and create "sticky content" that meets or exceeds Search Engine Optimization requirements for a client's specific website if or when necessary.• Maintain a full understanding of SEO to increase organic pageviews and unique pageviews of each client's website which raises the website into the top five search results in a generalized and/or specified web search.• Maintain a real-time knowledge of current and anticipatory algorithmic formulas used by various social media sites to generate content for the viewer news feed. • Ability to decipher, understand and also convey to others the analytical data compiled by statistical sources for each client's purpose (i.e. Google Analytics) • Working knowledge of most commonly used Content Management Systems

Nov 2012 - Aug 2015

Director Of Digital Services / Content Writer

Wqxq - Radio Active Media

Owensboro, Kentucky Area

• Develop and nurture target demographic to grow station presence on all social media platforms. • Design, change and create layout of station website. • Maintain a working relationship with advertisers and sales staff to monetize and the station website. • Write, produce and distribute a weekly, electronic, newsletter to the subscriber database.

Mar 2013 - Apr 2014

Content Writer

Evansville, Indiana Area

• Write content suitable for the audience of 7 music and talk-radio formats• Manage and maintain 7 websites using Wordpress. • Monitor and manage writing contributions from staff for content and graphics; modifying, adding or deleting specific content on the sites • Implement widgets, pages, profiles, posts, events, calendars. • Write, produce and distribute a weekly, electronic, newsletter to the subscriber database.• Create station contests to build the subscriber database• Research, translate and cross-reference individual website analytical data to present to advertising staff and advertising clients.• Create charts, slideshows and/or graphics illustrating analytical data for sales presentations.• Daily production of the Midday Show on 105.3 WJLT and production of commercial content for the purpose of broadcast.

Jun 2010 - Nov 2012

Content Writer

Greater Nashville Area, Tn

• Write and prepare commercial breaks in a clear and concise manner.• Comply with all broadcasting guidelines in the performance of duties.• Maintain continuous independent research of artist information and background.• Independent research of demographic target audience needs • Troubleshoot and identify most computer and engineering equipment problems when necessary.

May 2007 - Mar 2010

Associate Producer / Content Writing

Greater Nashville Area, Tn

• Segment Producer for nightly newcasts• Weekend Assignment Editor• Maintain video and written copy on station website. • Supervise reporter content on the site, making suggestions for improvement.• Monitor AP Wire auto-posting to station website.• Training of staff on website processes and practices. • Maintained a working relationship with all legislative branches of Tennessee government, law enforcement and businesses.

Jul 2005 - Mar 2009

Associate Producer / Content Writer

Greater Nashville Area

• Write compelling and consistent news stores for broadcast for six newscasts with speed and accuracy under strict deadlines. • Researched, update and maintain a variety of resources to ensure the accuracy of reporting. • Edited video stories from each broadcast and uploaded to WSMV website.• Rewriting of news stories from each broadcast for the station website to accompany video clips chosen for the site.

Jun 2002 - Aug 2005
2 education records

Ann Shike education

Bachelor Of Arts (B.A.), Mass Communication/Media Studies

Activities and Societies: Drama Club, German ClubBachelor of Arts studies

Bachelor'S Degree, Communication And Media Studies

Activities and Societies: DramaBachelor of Arts studies

FAQ

Frequently asked questions about Ann Shike

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What company does Ann Shike work for?

Ann Shike works for USA TODAY Co., Inc..

What is Ann Shike's role at USA TODAY Co., Inc.?

Ann Shike is listed as USA Today Midwest Planner and Producer (CCJ) at USA TODAY Co., Inc..

Where is Ann Shike based?

Ann Shike is based in Hendersonville, Tennessee, United States while working with USA TODAY Co., Inc..

What companies has Ann Shike worked for?

Ann Shike has worked for Usa Today Co., Inc., Gannett | Usa Today Network, Servpro, Wevv-Tv, and Self-Employed Contractor.

How can I contact Ann Shike?

You can use AeroLeads to view verified contact signals for Ann Shike at USA TODAY Co., Inc., including work email, phone, and LinkedIn data when available.

What schools did Ann Shike attend?

Ann Shike holds Bachelor Of Arts (B.A.), Mass Communication/Media Studies from University Of Southern Indiana.

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