-Develop, implement and maintain an aggressive market leadership messaging and communications strategy (e.g. advertising, PR, web-banners, educational programs, tradeshows, white papers, customer events, web-casts, etc.)-Establish and leverage key strategic relationships with potential industry partners to deliver Viscovery business results (e.g. joint go-to-market strategies to increase qualified leads.)

-Corp. Image & Communications Plan Oversees the strategy and execution upon PR/Campaign/Digital Marketing/Exhibition initiatives-Initiate online and offline Channels planning & Product strategy to achieve given profit target-Building and managing the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and Instagram.-Running regular digital promotions and campaigns and tracking their success. Working alongside other marketers and content producers to… Show more -Corp. Image & Communications Plan Oversees the strategy and execution upon PR/Campaign/Digital Marketing/Exhibition initiatives-Initiate online and offline Channels planning & Product strategy to achieve given profit target-Building and managing the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and Instagram.-Running regular digital promotions and campaigns and tracking their success. Working alongside other marketers and content producers to help distribute content that educates and entertains our audience-Driving consistent, relevant traffic and leads from our social network presence-Owns strategy for engaging with top tier Subsidiary influential media and maintains relationships with key journalists in this group -Work effectively within the HQ to develop programs that meet US Market needs.-Crsis Issue management-PR Agencies supervise and management Show less

-Provide leadership in the integration of sales & marketing & have good understanding on how to apply marketing techniques to provide the most effective programs to drive quality lead generation for sales to meet financial & revenue targets. -Ensure the appropriate translation of brand strategy into appropriate digital tactics through the provision of effective digital marjeting expertise to brands team, business unit, and sub counties.-Develop annual and product-related digital… Show more -Provide leadership in the integration of sales & marketing & have good understanding on how to apply marketing techniques to provide the most effective programs to drive quality lead generation for sales to meet financial & revenue targets. -Ensure the appropriate translation of brand strategy into appropriate digital tactics through the provision of effective digital marjeting expertise to brands team, business unit, and sub counties.-Develop annual and product-related digital strategy for Brand. -Develop KPI system for Brand’s digital activities, set up KPI targets on project base and evaluate digital projects accordingly. -Maintain and develop further Official web page as well as project-related micro-sites and digital campaigns. -Work effectively within the global team to develop programs that meet regional needs. Also lead in sharing best practice within the region to drive better program effectiveness & lead generation results. -Work with cross-business & cross-regional teams to leverage expertise where is it available to get the job done.-Stay abreast of marketing trends & introduces new & creative approaches to marketing programs that grow sales revenue.-Motivates team members to provide input & deliverables to meet agreed deadlines. -Understand the tools available to determine the metrics & use it to drive performance. -Understand customer & channel requirements to develop appropriate sales tools & promotions & support channels in driving the amplification of commercial programs. -Planning, budgeting, review and/or development of commercial programs/campaigns with the business & country marketing leaders for product launches Show less

-Responsible for assisting the subsidiary business groups in fulfilling their revenue targets year by guaranteeing active, positive media coverage of Microsoft products. -Coordinates with subsidiary PR agency representatives, Works with local PR agencies to ensure the quality and timeliness of PR plan execution-Develops and coordinates the execution of the public relations strategy by integrating the individual product PR plans to ensure a smart, month on month, messaging to the… Show more -Responsible for assisting the subsidiary business groups in fulfilling their revenue targets year by guaranteeing active, positive media coverage of Microsoft products. -Coordinates with subsidiary PR agency representatives, Works with local PR agencies to ensure the quality and timeliness of PR plan execution-Develops and coordinates the execution of the public relations strategy by integrating the individual product PR plans to ensure a smart, month on month, messaging to the audience, and serves a spokesperson where the interview is beyond product messaging.-Ensures MS and its products and offerings are perceived positively via the press through consistent thought leadership activities.-Supports Microsoft’s GTMs by planning and then executing media coverage in support of prioritized GTMs-Ensures continued positive coverage of Microsoft products by developing and maintaining relationships with technical, trade, and industry press. . Tracks media coverage of specific products to proactively identify and then solve negative coverage. Manages technical reviews. -Owns strategy for engaging with top tier Subsidiary influential media and maintains relationships with key journalists in this group-Acts as representative working with Corporate Analyst Relations groups to manage analyst relationships as appropriate in your region-Collaborates with Corp. PR Manager, who is focused upon overall Subsidiary Image & Communications Plan, including, strategy for GM outreach and activities to elites and influencials, strategy for combating Linux/OSS threat, strategy for Top Ten Stories in the Sub, strategic management of PR plans developed by the PR team around the BGs and LCA Show less

 Corporate communication, devoting to building up TrendMicro’s image as the leading position of Anti-Virus companies. Manage, develop and execute PR events. Virus Outbreak Education. Develop and manage media relationship. Manage crisis issues, overseeing the media interests and throughproactive communication. Plan and execute marketing communication events, including productlaunch, press conference and retail sales promotion events. Create business leads… Show more  Corporate communication, devoting to building up TrendMicro’s image as the leading position of Anti-Virus companies. Manage, develop and execute PR events. Virus Outbreak Education. Develop and manage media relationship. Manage crisis issues, overseeing the media interests and throughproactive communication. Plan and execute marketing communication events, including productlaunch, press conference and retail sales promotion events. Create business leads via co-working with the official association such asBSA, IPAPA and etc. Responsible for public relation activities such as press releaseannouncement, column publication and setting up one to one interview with reporters. Show less