Anna Samuelson Email & Phone Number

Sweden

Stockholm City, Stockholm County, Sweden

A focus on marketing-, brand-, and social media strategy. As well as managing a lean and dedicated team of great creatives & strategists. Projects include client brand development, helping artists grow stronger and more coherent brands. Managing marketing campaigns and building social media strategies for new music- and catalog promotion. Managing client relations, from onboarding to marketing deliverables, and evaluation.Tasks including market analysis, trend analysis, project lead, budgeting, paid & organic marketing, visual storytelling, and team lead.

My focus was to build social media and brand strategies for our artists. The projects had a key focus on new music campaigns to drive streams for our label department. Driving brand awareness and fan engagement across the artists roster on social platforms. Making sure each track had a unique plan for user generated content, aligned with artist brands, and spoke the key messages of the tracks. But also converted from views to actual streams.

New York, Usa

During my internship at Milk Agency in NYC, my focus was on brand- and marketing strategy. During my internship as a brand strategist, I got to work with both external clients, and the Milk brand itself. Projects included researching, and developing client brand strategies. Including both visual storytelling, communications, and additional activations. But projects also included copywriting, building social media strategies, and concept development. I'm so thankful that I got to learn from some of the best creatives and strategists in the industry. And work in a place where collaboration is key and where a great idea can come from anyone.My responsibilities included competitor- and consumer research, draw insights driven conclusions, identify whitespaces and develop brand positions, visual identities, tone of voices and thought starters for creative concepts.

Stockholm, Stockholm County, Sweden

Client projects in brand strategy, social media strategy, marketing and communication. Clients included Mentor Sverige, Race ID, Joina AB, The Park m.fl.

Stockholm, Stockholm, Sverige

Responsible for marketing campaigns and fashion photoshoots. I got to experience and learn from building a brand in the early start-up phase by creating marketing content in line with the business brand. Focusing on brainstorming activities, planning and coordinating in pre-production. Practicing coordination & photography in production. And, focusing on editing skills in Adobe Creative Cloud in post-production. Part time.

Digital marketer - responsible for market relations as well as planning, coordinating and creating digital content for WCN Linköping. Project coordinator - responsible for coordinating and managing events to inspire a path of success for young women. Part time.

Stockholm, Stockholm, Sverige

Responsible for conducting an analysis of the internal organization ́s strengths and weaknesses. Identified areas of improvement and developed customized solutions. Focusing on pricing models and cost structures. Full time.

Linköping, Östergötland, Sverige

Class host of the welcoming reception - practicing leadership skills and managing teamwork with a lot of emphasis on team building. Part time.

Linköping, Östergötland, Sverige

Project Leader - practicing leadership skills while planning, coordinating and managing events for students. Corporate Contact - responsible for the association's relations with external partners. Part time.

Västerås, Västmanland, Sverige

Planning, coordinating and leading lectures for students. Focusing on creating a trusting and inspiring environment for learning. Managing different characteristics and fulfilling a cohesiveness within the classroom. Full time.

Master Of Business Administration - Mba

Master thesis in Business: Purpose of this study - is to investigate what demographic factors that characterize Swedish, sustainable.

Content Developer, Marketing

As a creative strategist student I've been working on several projects with clients in the industry, focusing on branding, communication.

Exchange Studies

Business & Administration

Engineering Science