Anna Baskova Email & Phone Number

Moscow, Ru

Москва, Москва, Россия

Московская Область, Россия

Moscow, Russian Federation

• Developing of SAS Russia/CIS marketing conceptions (incl. planning and budgeting) • Marketing and PR team management.• Management of PR-activities.• Management of external and internal marketing events: conferences, seminars, work-shops, business breakfasts etc. (Moscow, Kiev, Almaty, Bishkek).• Management of digital marketing campaigns.• Turnkey management of SAS Forum Russia, SAS Business Forum Almaty

Moscow, Russian Federation

• Lead management: lead generation & nurturing campaigns, marketing and sales qualification (working with customers data base).• Key Account Marketing: loyalty programs, special campaigns for key customers.• Accelerate pipeline through big corporate events: SAS Global Forum, PBLS, Analytics Series, SAS Forum Russia.• Event management: external and internal events (turnkey management).• Marketing assets updating and creating (collateral, gifts, etc.).• Turnkey management of SAS Forum Russia 2010.

Moscow, Russian Federation

The same position as PAM at Amphora Group.

Moscow, Russian Federation

• Business development through the partner network. • Relationship building with vendors: from NDA and Partner Agreement to managing of staff learning and control of compliance with the requirements of the certification.• Monitoring of the application for the purchase of equipment and software, working with distributors.• Analysis and optimization of manufacturing processes that combine work with partners and distributors.• Full range of relationship with famous vendors: IBM, Symantec, HP, Microsoft, Motorola, Huawei, SAP, Oracle (incl. Sun), Fujitsu, ArcSight, Avaya, Cisco etc.

Moscow, Russian Federation

• Management of 5 working groups within the Marketing Department: organization of business processes, planning, reporting, documents circulation; HR-management; quality and effectiveness control of working process (developing of working technologies for the dept.); production control; material and technical provisioning; maintenance.• Marketing activities: organization and taking part in conducting of conferences. Expos and seminars. Informational support. Work with suppliers (own contractor’s data base). Experience in inspection tour abroad to supervise preparation of conferences, incentive events and team-buildings. • Marketing communications: developing of the concept and schedule of activities for a certain period, management of full circle of polygraphs production (12 items), management of full circle of developing marketing descriptions and presentations (more than 150+ articles and 40+ presentations).• Work with partners and big IT-vendors: HP, Oracle (incl. Sun Microsystems), Cisco Systems, Hitachi Data Systems, etc. Taking part in joint seminars and conferences.• Budget estimating: working out of long-terms and operational budgets.05.2007-12.2007 Head of CRM consulting Department• Management of two working groups: organization of business processes, planning, reporting, documents circulation; HR-management; quality and effectiveness control of working process (developing of working technology for the dept.); production control; material and technical provisioning; maintenance. Marketing and promotion analytic product CBOSS Data Mining.

Digital Communication And Media/Multimedia, Honors Degree Certificate

Master'S Degree (Honors Degree), Business Administration And Management, General, Master In Business & Management (Mbm), Amba

Engineer, Information Systems