Anna Bever Email & Phone Number

Member of senior leadership team, ensuring total company's client and people healthLead and manage team of ad strategists and analysts in both ad-buying and client-facing workDevelop and define retail media strategy and recommendations, including search, programmatic/DSP, and socialBusiness development lead for all retail media products

Ecommerce advertising platform expertLead and manage our team of ad buyers across all ad platforms, including Amazon, Amazon DSP, Walmart, Home Depot, Target, Instacart, and moreBuild and maintain strong client relationship and equip the team to do the sameOwner of new client onboarding and transition

Manage relationships and projects with partner marketing agencies, AMG, Roundel, and WMGFull-service strategy owner for clients' marketing needs across Amazon, Walmart, Target, and Home Depot platformsLead Amazon DSP strategy for all OneStone clients

Lead Amazon DSP strategy for all OneStone clientsFull-service strategy owner for clients' marketing needs across Amazon, Walmart, and Home Depot platformsResponsible for building ads and managing ACOS and sales goalsDaily bid management and optimization

AMS/AMG/DSP and WPA/WMG strategy ownerResponsible for building ads and managing ACOS and sales goalsDaily bid management and optimization

Deliver accurate and timely weekly sales reporting and decision-support analysis Create and run IRI and Retail Link reports, analyzing them to guide and support client projects

Edinburgh, United Kingdom

Emphasis: StrategyDissertation: "An Exploratory Study of Nudges in Digital Products"Researched consumer behavior in the context of digital products, working with a number of product managers, UX designers, and AB testers in order to make strategic recommendations.Courses include: Digital Strategy, Negotiations, Behavioural Finance, Economics of Strategy.

Led and collaborated with 19 global suppliers to develop a private label and branded productManaged a highly complex and continuously evolving calendar for all product seasons focused on new product development and procurement

Oversaw and directed 15 suppliers and a buying assistant in replenishment, planning and store layoutKey contributor in expanding a $900 million category 7% in sales with 5% less inventory

Responsible for financial projections, ladder plans, flow plans, open to buy, feature planning, and all reporting

Bentonville, AR

Master Of Business Administration - Mba, Strategy

Dissertation on Consumer Behaviour in Digital Products

Bachelor Of Science, Apparel Studies

Minor - Marketing Honors College Fellowship Recipient Comparable to 1st Class Degree International Studies in Tanzania, Greece, Turkey.

Second Language Learning