Anna B. Email & Phone Number

United States

Gainesville, Florida, Us

•Coordinate all on-site appearances and talent interviews while managing all promotional requests.•Review the performance and ratings of popular and growing songs on traditional media by interpreting Billboard and MediaBase data to predict the success of songs on GHQ while deciding what is played on-air in addition to providing constant feedback to hosts ensuring constant growth and improvement.

Gainesville, Florida, Us

Gainesville, Florida, Us

Gainesville, Florida, Us

A multi-platform top-40 radio station using mobile, social and digital audience engagement technology designed by Futuri.•Review the performance and ratings of popular and growing songs on traditional media by interpreting Billboard and MediaBase data to predict the success of songs on GHQ while deciding what is played on-air.•Utilize software including Wide Orbit to record talk breaks that provide information about artists and local events.•Aircheck on-air hosts and provide constant feedback to hosts in training to ensure constant growth and improvement.

Gainesville, Florida, Us

Gainesville, Fl, Us

• Directly oversee and lead a portfolio of accounts totaling over $384k year over year while creating incremental sales of over $130k per year.• Executive Leadership Team member working to foster key client relationships; draft SOWs and mobilize resources for new business totaling up to $110k.• Collaborated to scale and optimize agency operations in addition to managing the office and booking all travel.• Directly manage, train, and mentor 14 Operations and Department Managers and indirectly manage over 120 freelancers.• Oversee international and national go-to-market brand campaigns for clients including Bayer Pharmaceuticals, L’Oreal, Disney Advertising, University of Florida, Carnival Cruise Lines, Amazon, NFL to provide services such as social media management, event planning, community outreach, social listening, complex first party research, website development and execution, email marketing, and strategic consulting.• Provided direct marketing consultative services to those in c-suite roles within the Fortune 500.• Directly managed $400k budget and created breakdowns for culture, client, and operational spending to improve office management.•Lead the culture team and ensure that employees feel welcome through organizing special events and gifting efforts.

Gainesville, Fl, Us

An integrated advertising, public relations and digital firm that provides insights and creative solutions to build brand loyalty.

Gainesville, Fl, Us

Gainesville, Fl, Us

Gainesville, Fl, Us

•Responsible for the planning and execution of bi-monthly resident events with budgets ranging from $500 to over $5,000.•Successfully planned and hosted ‘Dog Splash’, an event for the complex’s residents to bring their pups for a sunny day of socialization. Created a memorable event that showed The Bartram’s appreciation for their residents, especially the furry ones. The high production value of the event led to some quality photos and videos.•This content led to a 13% increase in website clicks via Instagram as well as increasing Facebook visits by 100%.

Gainesville, Fl, Us

Gainesville, Fl, Us

•Monitor project timelines to ensure that teams are providing deliverables and meeting deadlines.•Prepare material to update teams with feedback and updates from clients.•Organize and facilitate both internal team and client meetings.•Prepare requested materials and documents for internal leadership, teams, and clients.

Burbank, Ca, Us

• Directly oversee and lead the entire lifecycle of multiple projects from initiation through completion.• Establish and maintain successful relationships with clients from diverse disciplines, quickly building rapport.• Efficiently balance time, cost, scope, and quality for each project to ensure successful outcomes.• Develop and implement practical project plans and schedules that benefit both clients and internal teams.• Coordinate and lead the execution of projects across creative and client teams, ensuring seamless communication and efficiency.• Assess project feasibility to confirm timelines and budgets, managing client expectations for potential delays.• Manage project scope and processes, effectively handling additional client requests.• Organize, communicate, and forecast deliverables and dependencies clearly to clients and internal teams.• Collaborate with internal resource team leaders to document comprehensive scopes of work.• Identify strategic opportunities to keep Disney Corporate Creative Resources (DCCR) at the forefront of innovative creative content.

Gainesville, Fl, Us

Gainesville, Fl, Us

•Prepare schedules, organize documents and ensure that the INC newsroom is operating efficiently to ensure that the five o’clock news is filmed on time.•Manage technology updates on the newsroom floor and handle requests for information technology service.

Gainesville, Fl, Us

•Provide feedback to students regarding assignments and manage the classroom in an efficient manner while ensuring the professor stays on schedule.

Gainesville, Fl, Us

•Provide feedback to students regarding assignments and manage the classroom in an efficient manner while ensuring the professor stays on schedule.

Gainesville, Fl, Us

Provide feedback to students regarding assignments and manage the classroom in an efficient manner while ensuring the professor stays on schedule.

New York, Ny, Us

Gainesville, Fl, Us

•Develop promotional materials including letterheads and mailers and design sales one-sheets to increase advertising revenue.•Organize promotional materials and promote advertisement spaces during WUFT shows including PBS specials and radio slots.

Gainesville, Fl, Us

Anchor the 5 o'clock news broadcast for WUFT's First at Five during the summer 2022 season.

Miami, Florida, Us

Designated as the largest student-run pep rally in the world, Gator Growl is a student-run pep rally at the University of Florida that was founded in 1924, marking the culmination of Homecoming Week at the university. •Strategize the most efficient and effective way to entertain the student body and alumni utilizing a team of over 20 people.•Organize and execute the largest collegiate homecoming concert with student acts and celebrity performers.

•Responsible for show calling, stage-managing, contacting performers, and designing the show block.•Delegate tasks to a team of 4 assistant directors and over 20 staff members.

•Create, organize, inform, and facilitate Gator Gallop projects for the University of Florida. •Organize and distribute materials to Gator Gallop participants.

Gainesville, Fl, Us

•Host office hours, create exam questions, monitor the discussion boards, and answer emails to encourage student success.

Gainesville, Fl, Us

Alpha PRoductions was founded in 1981 and is the largest student-run public relations firm in Florida. The firm works with a diverse clientele, including those from the nonprofit, entertainment, educational and local business sectors.•Lead a team dedicated to researching and pitching new businesses and cultivate relationships with potential clients.•Strategize and oversee internal firm operations and run the new business committee with around ten members. •Meet with clients weekly to discuss projects, create content calendars, and draft scopes of work (SOW).•Source new clients and lead consultations to enhance the Alpha Productions

Gainesville, Fl, Us

•Collaborate with fellow account executives to create proposals for future clients and work on projects for current clients.•Meet with clients weekly to discuss projects, create content calendars, and draft scopes of work (SOW).•Source new clients and lead consultations to enhance the Alpha Productions

New York, Us

New York, Us

•Research and compile daily press clips for Showtime titles and draft companywide email blasts along with identifying critic pull-quotes.•Create campaign deliverables and send press screeners, pull video clips for various press appearances on talk shows, and draft broadcast alerts.•Prepare for major publicity events including red carpet premieres, industry panels, and speaking engagements.

Ensure the well-being of children ages three months to fourteen years old, create engaging and educational programming, tend to sick children, handle their medical needs including epi-pens, insulin, and common cold medications, transport children to/from school and various other activities.

Gainesville, Fl, Us

•Set up, run, and break down events at the museum for patrons to enjoy while working with museum staff to organize additional programming.

Beverly Hills, Ca, Us

Studio 71 is a leading global media company for digital-first creators and brands.•Execute the process of project management •Differentiate between B2B and B2C marketing Tasks Ongoing •Maintain media lists and research new press outlets and contacts •Update running list of tentpole events, fun holidays, relevant conferences, timely contentideas •Archive and track Studio71 press coverage and mentions •Assist with writing and editing press materials and social copy•Pitch media as delegated by PR Manager •File organization of Content Marketing Dropbox and PR & Communications Dropbox •Sort all archived Instagram Stories into the proper Instagram Highlight •Clean up accounts followed on all social accounts to include only in-network talent and industry-related accounts Daily •Take notes on calls •Send out Weekly Trending Videos every Monday •Update follower count for all social platforms on Cadence Calendar every Friday Monthly •Assist with compilation of Quarterly Content Marketing Report Projects•Identify a company social account that isn’t performing well and present an improvement strategy •Present a strategy for Employee Highlight Project •Create written copy / prompts for response to messages via social media (i.e. DM’s, Tweets, FB Messages, Comments)

Create lesson plans, teach a group of twenty or more students at a time, conduct one-on-one evaluations, lead small group discussions, organize and implement activities.

New York, Us

Formulate and implement activities, lead a group of twenty-five or more children ranging from five to eleven years old, supervise campers during off-site day trips, handle the medical needs of children in my group including epi-pens.

Master Of Business Administration - Mba, Cohort Representative

Master Of Science - Ms, Marketing

Graduate Certificate, Tourism, Hospitality, Event Management

Bachelor Of Science - Bs, Public Relations

Bachelor Of Arts - Ba, Business Administration, Mass Communication Specialization

Minor, Professional Selling

Associate Of Arts - Aa - Summa Cum Laude, Business Marketing Management

Marketing Academy