Senior Account And Partner Manager
CurrentHelping Media and Entertainment companies to keep their users engaged, with an innovative content personalisation solution.
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Anna Castagna is listed as Content Discovery | Content Personalization | Online Videos | OTT | VOD at XroadMedia, a with 8 employees, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Anna Castagna.
Anna Castagna previously worked as Senior Account and Partner Manager at Xroadmedia and Senior Account Manager at Jw Player. Anna Castagna holds Foreign Languages And Literatures, English from Università Degli Studi Di Palermo.
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Helping Media and Entertainment companies to keep their users engaged, with an innovative content personalisation solution. I have been working in the video industry for the last 7 years. In my previous roles I supported well-known brands with their promotional video production (Videos, CGI, AR campaigns) and helped Media companies to increase their video monetisation (AVOD, SVOD, PPV, SaaS solutions).
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Helping Media and Entertainment companies to keep their users engaged, with an innovative content personalisation solution.
- Understand client challenges and needs to help them achieve their goals.- Explore the best option for client use cases and business models, offering the opportunity to monetise their content with advertising, PPV or subscription solutions.- Manage sales opportunity process from discovery stage to contract execution.- Ensure customer satisfaction, product adoption and utilisation to maximise client revenue retention and expansion. - Check-in regularly with recurring emails, calls, Business Review and Executive Alignment meetings to be up to date on client needs and gather their feedback on existing products and services.- Identify churn and downgrade risks, develop and execute account plans to retain clients and grow their business. Escalate to senior management team, when required.- Ability to adapt to changing client needs and think in a strategic way to offer alternative suitable solutions. - Keep track of account progress to measure improvement and share data insight with clients. - Ensure clear and transparent communication to set client’s expectations, increase cooperation and enhance trust.
London, United Kingdom
- In charge of Project and Client Relationship management for the delivery of Creative Services, CGI videos, AR and 3D model production.- First point of contact for clients from Project Initiation to Delivery.- Plan project timelines, milestones and delivery.- Provide clients and internal management team with regular updates on project status.- Manage production budget and tracking cost of sales.- Assign tasks to internal and external resources, if required. - Arrange logistics for off-sites shoots, selecting Actors/Models/Presenters for photo and video production.- Carry out Quality Assurance for Videos, Photos, CGI animations, AR models for in-house built AR App (Point&Place).- Identify upsell opportunity and manage sales process from discovery to closed deal stage.
London, United Kingdom
- Ownership of the end-to-end strategic relationships, building/developing the overall client relationship, by maintaining regular client calls and leading F2F client visits. - Research and identify new potential partners and customers for English schools and student accommodation providers.- Negotiate service rates and close partnership agreements.
London, United Kingdom
- Liaise with clients, direct customers and service providers.- Customise offers and quotations for services required. Advise clients on new offers.- Negotiate and stipulate agreement with service providers.- Monitor service quality standard through client reviews.- Reporting projects developments and results to the clients.- Cooperating with marketing department to launch new campaigns and promotions.
Palermo, Italy
- Local and foreign market research to promote local product export.- Promotional events planning (local and foreign events, trade fairs, workshops, etc.).- Liaise with foreign buyers, local companies, publishers and media organisations to promote events and to share successful results.
Other employees you can reach at xroadmedia.com. View company contacts for 8 employees →
Joachim Lippnegg
Colleague at XroadmediaLondon, England, United Kingdom
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Yevheniy Yevtushenko
Colleague at XroadmediaVienna, Austria
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Ihor Lazariev
Colleague at XroadmediaUkraine
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Paul Schenk
Colleague at XroadmediaVienna, Austria
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Nitesh Parashar
Colleague at XroadmediaPune, Maharashtra, India
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Quick answers generated from the profile data available on this page.
Anna Castagna works for XroadMedia.
Anna Castagna is listed as Content Discovery | Content Personalization | Online Videos | OTT | VOD at XroadMedia.
Anna Castagna is based in London, England, United Kingdom while working with XroadMedia.
Anna Castagna has worked for Xroadmedia, Jw Player, Eyekandy, Freelance Consultant, and Language Link London.
Anna Castagna's colleagues at XroadMedia include Joachim Lippnegg, Yevheniy Yevtushenko, Ihor Lazariev, Paul Schenk, and Nitesh Parashar.
You can use AeroLeads to view verified contact signals for Anna Castagna at XroadMedia, including work email, phone, and LinkedIn data when available.
Anna Castagna holds Foreign Languages And Literatures, English from Università Degli Studi Di Palermo.
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