Anna Castagna
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Anna Castagna Email & Phone Number

Content Discovery | Content Personalization | Online Videos | OTT | VOD at XroadMedia
Location: London, England, United Kingdom 7 work roles 1 school
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✓ Verified July 2026 3 data sources Profile completeness 86%

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Current company
Role
Content Discovery | Content Personalization | Online Videos | OTT | VOD
Location
London, England, United Kingdom
Company size

Who is Anna Castagna? Overview

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Quick answer

Anna Castagna is listed as Content Discovery | Content Personalization | Online Videos | OTT | VOD at XroadMedia, a with 8 employees, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Anna Castagna.

Anna Castagna previously worked as Senior Account and Partner Manager at Xroadmedia and Senior Account Manager at Jw Player. Anna Castagna holds Foreign Languages And Literatures, English from Università Degli Studi Di Palermo.

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Email format at XroadMedia

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XroadMedia

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Profile bio

About Anna Castagna

Helping Media and Entertainment companies to keep their users engaged, with an innovative content personalisation solution. I have been working in the video industry for the last 7 years. In my previous roles I supported well-known brands with their promotional video production (Videos, CGI, AR campaigns) and helped Media companies to increase their video monetisation (AVOD, SVOD, PPV, SaaS solutions).

Current workplace

Anna Castagna's current company

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XroadMedia
Xroadmedia
Content Discovery | Content Personalization | Online Videos | OTT | VOD
vienna, austria
Website
Employees
8
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7 roles

Anna Castagna work experience

A career timeline built from the work history available for this profile.

Senior Account And Partner Manager

Current

Helping Media and Entertainment companies to keep their users engaged, with an innovative content personalisation solution.

Feb 2024 - Present

Senior Account Manager

- Understand client challenges and needs to help them achieve their goals.- Explore the best option for client use cases and business models, offering the opportunity to monetise their content with advertising, PPV or subscription solutions.- Manage sales opportunity process from discovery stage to contract execution.- Ensure customer satisfaction, product adoption and utilisation to maximise client revenue retention and expansion. - Check-in regularly with recurring emails, calls, Business Review and Executive Alignment meetings to be up to date on client needs and gather their feedback on existing products and services.- Identify churn and downgrade risks, develop and execute account plans to retain clients and grow their business. Escalate to senior management team, when required.- Ability to adapt to changing client needs and think in a strategic way to offer alternative suitable solutions. - Keep track of account progress to measure improvement and share data insight with clients. - Ensure clear and transparent communication to set client’s expectations, increase cooperation and enhance trust.

Feb 2022 - Sep 2023

Account Manager

London, United Kingdom

Feb 2020 - Feb 2022

Client Manager

London, United Kingdom

- In charge of Project and Client Relationship management for the delivery of Creative Services, CGI videos, AR and 3D model production.- First point of contact for clients from Project Initiation to Delivery.- Plan project timelines, milestones and delivery.- Provide clients and internal management team with regular updates on project status.- Manage production budget and tracking cost of sales.- Assign tasks to internal and external resources, if required. - Arrange logistics for off-sites shoots, selecting Actors/Models/Presenters for photo and video production.- Carry out Quality Assurance for Videos, Photos, CGI animations, AR models for in-house built AR App (Point&Place).- Identify upsell opportunity and manage sales process from discovery to closed deal stage.

Oct 2017 - Feb 2020

Partnerships Development Manager

Freelance Consultant

London, United Kingdom

- Ownership of the end-to-end strategic relationships, building/developing the overall client relationship, by maintaining regular client calls and leading F2F client visits. - Research and identify new potential partners and customers for English schools and student accommodation providers.- Negotiate service rates and close partnership agreements.

Jul 2014 - Oct 2017

Client Services Manager

London, United Kingdom

- Liaise with clients, direct customers and service providers.- Customise offers and quotations for services required. Advise clients on new offers.- Negotiate and stipulate agreement with service providers.- Monitor service quality standard through client reviews.- Reporting projects developments and results to the clients.- Cooperating with marketing department to launch new campaigns and promotions.

May 2011 - Jun 2014

Administrative And Marketing Assistant

Palermo, Italy

- Local and foreign market research to promote local product export.- Promotional events planning (local and foreign events, trade fairs, workshops, etc.).- Liaise with foreign buyers, local companies, publishers and media organisations to promote events and to share successful results.

May 2007 - Dec 2010
Team & coworkers

Colleagues at XroadMedia

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1 education record

Anna Castagna education

FAQ

Frequently asked questions about Anna Castagna

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What company does Anna Castagna work for?

Anna Castagna works for XroadMedia.

What is Anna Castagna's role at XroadMedia?

Anna Castagna is listed as Content Discovery | Content Personalization | Online Videos | OTT | VOD at XroadMedia.

Where is Anna Castagna based?

Anna Castagna is based in London, England, United Kingdom while working with XroadMedia.

What companies has Anna Castagna worked for?

Anna Castagna has worked for Xroadmedia, Jw Player, Eyekandy, Freelance Consultant, and Language Link London.

Who are Anna Castagna's colleagues at XroadMedia?

Anna Castagna's colleagues at XroadMedia include Joachim Lippnegg, Yevheniy Yevtushenko, Ihor Lazariev, Paul Schenk, and Nitesh Parashar.

How can I contact Anna Castagna?

You can use AeroLeads to view verified contact signals for Anna Castagna at XroadMedia, including work email, phone, and LinkedIn data when available.

What schools did Anna Castagna attend?

Anna Castagna holds Foreign Languages And Literatures, English from Università Degli Studi Di Palermo.

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