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Anna Cole is an experienced marketing executive and business leader with 15+ years of marketing, communications and business development expertise in finance, wealth management, outdoor recreation, and hospitality. Anna’s approach to problem solving, team building and business growth are data driven, innovative, brand centric and tangible. Anna is a progressive thought leader who values details, process and planning to achieve and surpass goals. As comfortable in a board room as on a mountain bike or attending a cocktail party, Anna has the creativity, insight, connectivity and grit to support and develop significant organic business growth for best in class organizations. Thriving in fast paced and dynamic environments, Anna enjoys collaboration, community, learning from wins and losses, and consistent delivery of a high quality brand experience.As a marketing, communications and brand consultant, Anna Cole provides advisory services to non-profit organizations and businesses through customized solutions and creative planning. Expertise: Communications Strategies, Brand Storytelling, Omnichannel Marketing, CorporateCommunications, Crisis Management, Public Relations, Partnership Strategies, Content Development,Social Media Strategies, Business Development, Philanthropic Giving
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FounderOuest HouseWilson, Wy, Us
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Consultant And AdvisorAnna Cole Consulting Mar 2024 - PresentWilson, Wyoming, United StatesProviding clients with customized marketing, communications and brand development strategies and execution for best in class businesses and non-profit organizations. Anna implements a unique approach and provides value and clear paths to success with specialized and creative planning. Crisis management, earned media, marketing strategies, philanthropic outreach, events, and more are all in Anna’s expertise wheelhouse.
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Senior Vice PresidentBank Of Jackson Hole Aug 2021 - Dec 2023Jackson, Wyoming, United StatesMarketing executive leading all marketing and communications strategies andtactics for the number one community bank in Jackson, WY. With intentional branddevelopment, strategic philanthropic partnerships and implementation of new digitalcommunications tools Bank of Jackson Hole (BoJH) grew 13% from 2021 to 2022 to be thelargest bank in terms of deposits in Teton County beating out large national banks such as WellsFargo to achieve the largest market share of loans and deposits. Leveraging an omnichannelmarketing approach for clients and prospects through digital programs in addition to organizingpremiere events for top clients. Overseeing all internal and external communication,promotional mix, eCRM programs, social media, content development and digital strategies,websites and apps for BoJH and Bright Bank, a Boise, ID based division of BoJH. Managing abudget of over $1.4 million, two marketing agencies and one staff member to execute on alldeliverables. Supporting consistent client experiences across eleven banking centers. -
Jackson Hole Ski PatrolJackson Hole Mountain Resort Nov 2021 - Apr 2022Teton Village, Wy -
Communications DirectorJackson Hole Mountain Resort Oct 2017 - Jul 2021Teton VillageInspirational and experienced leader responsible for all national and global corporate communications and media relationships with over $1 million budget responsibility, garnering outstanding results. Acted as JHMR’s Public Information Officer (PIO) for all events and incidents. Oversaw internal communications for the resort’s 1,600 plus employees (at peak payroll in winter season) through new technologies such as SMS texting, password protected website and email. Managed a team of nine staff and contractors to execute JHMR’s earned media strategies through public relations, content development, video production, snow reporting and more. Worked with JHMR’s website and app development team to grow and optimize content and messages throughout.
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Communications ManagerJackson Hole Mountain Resort Aug 2012 - Oct 2017Youngest member of the organization’s Leadership Team while acting as communications manager. Through a sustained and important growth period for JHMR, assumed many roles, and opened new opportunities for the brand. She managed all corporate messaging and media relations locally, regionally, nationally and in key international markets for JHMR. Responsible for JHMR social media program, growing JHMR’s Facebook channel by 50% and introduced the JHMR blog for fresh and relevant content. Ran the JHMR Athlete Team program as well as contracted influencers and content providers for JHMR’s social channels and blog. Acted as JHMR’s Public Information Officer (PIO) for all events and incidents. Produced events and oversaw media productions for JHMR and it’s partners. Developed programs such as the Golden Ticket Promotion, Women’s Elevate Camp, GoPro Steep and Deep Camp and Running Camps with Eric Orton to drive incremental revenue and media coverage to JHMR. Expanded JHMR’s media and sales reach into emerging markets such as China, Brazil and Mexico. Reinvigorated other international markets through developing a comprehensive framework for performance marketing, public relations and sales in all countries.
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Marketing CoordinatorJackson Hole Mountain Resort Jul 2010 - Aug 2012
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Executive AssistantJackson Hole Mountain Resort Jul 2007 - Jul 2010
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Gallery AssociateOswald Gallery Aug 2006 - Jul 2007
Anna Cole Skills
Anna Cole Education Details
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Art History, Mathematics
Frequently Asked Questions about Anna Cole
What company does Anna Cole work for?
Anna Cole works for Ouest House
What is Anna Cole's role at the current company?
Anna Cole's current role is Founder.
What is Anna Cole's email address?
Anna Cole's email address is an****@****ley.com
What is Anna Cole's direct phone number?
Anna Cole's direct phone number is +130773*****
What schools did Anna Cole attend?
Anna Cole attended Vanderbilt University.
What are some of Anna Cole's interests?
Anna Cole has interest in Children, Environment, Science And Technology, Digital Photography, Animal Welfare.
What skills is Anna Cole known for?
Anna Cole has skills like Public Relations, Marketing, Advertising, Social Media Marketing, Event Planning, Event Management, Facebook, Press Releases, Marketing Communications, Hospitality, Social Networking, Fundraising.
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