Anna Cotton

Anna Cotton Email and Phone Number

Senior Director of Marketing at Reuters News Agency & CMO at Imagen from Reuters @ Reuters News Agency
Anna Cotton's Location
London, England, United Kingdom, United Kingdom
Anna Cotton's Contact Details

Anna Cotton work email

Anna Cotton personal email

n/a
About Anna Cotton

I am a B2B marketing leader shaping the success of businesses by building a strong marketing presence, generating brand awareness and attracting business and partners to the organisation. My passionate belief is that Sales and Marketing need to work as one team in close alignment with Customer Success to grow revenue, delight customers and drive revenue. My skills lie in marketing strategy, demand generation, brand marketing and customer engagement and I have extensive experience right across the marketing/sales/customer success flywheel using ABM, content, events, PR and digital engagement to build strong, long-lasting relationships with customers and prospects.

Anna Cotton's Current Company Details
Reuters News Agency

Reuters News Agency

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Senior Director of Marketing at Reuters News Agency & CMO at Imagen from Reuters
Anna Cotton Work Experience Details
  • Reuters News Agency
    Senior Director Of Marketing
    Reuters News Agency Sep 2024 - Present
    London, Uk, Gb
  • Reuters News Agency
    Marketing Director
    Reuters News Agency Dec 2023 - Sep 2024
    London, Uk, Gb
  • Imagen From Reuters
    Chief Marketing Officer
    Imagen From Reuters Jun 2023 - Present
    London, Gb
    Imagen, acquired by Reuters in July 2023, is the leading cloud-native media management platform. Imagen serves sports organisations, media companies and businesses, empowering them to unlock the value of their live and archive content, through a highly customisable media management platform. Imagen provides a convenient and cost-effective way to manage, market and securely deliver large volumes of high-resolution video content without the need for hardware investment and hosting expertise.
  • Imagen From Reuters
    Vp Of Marketing
    Imagen From Reuters Nov 2022 - Jun 2023
    London, Gb
  • Imagen From Reuters
    Marketing Director
    Imagen From Reuters Apr 2022 - Nov 2022
    London, Gb
  • Exonar
    Head Of Marketing
    Exonar Apr 2021 - Apr 2022
    Reading, England, Gb
    At Exonar we believe that data should protect and power organisations and the people they serve. Exonar is a data discovery technology platform that helps large enterprises in highly regulated industries find and fix the risk in their information estates, to strengthen risk posture and make better use of their data. Backed by Beringea, Amadeus Capital Partners, Winton Ventures and Downing Ventures, Exonar boasts a growing list of large and well-recognised brands as customers.
  • Exonar
    Head Of Marketing Communications
    Exonar Jun 2019 - Apr 2021
    Reading, England, Gb
  • Thinking Of You
    Marketing Consultant
    Thinking Of You Nov 2018 - Jun 2019
    Thinking of You is the social donation network™ and the most thoughtful giving app in the world - where strength of thought meets ease of mobile donation. Launching with the UK’s leading charities and supported by CAF, The Charities Aid Foundation, Thinking of You is the future of mobile donation. I was in charge of getting the marketing function set up, initially majoring on the b2b side of the business with a focus on driving awareness of and sign-up to Thinking of You amongst the 180,000 registered charities in the UK. My responsibilities included b2b marketing strategy, budget management, campaign measurement & analysis, as well as inbound marketing and lead generation, SEO, digital advertising, PPC, content and email marketing.
  • Brandworkz
    Head Of Marketing
    Brandworkz Jan 2011 - Nov 2018
    London, Gb
    Brandworkz is a cloud-based brand management software platform. It is used by marketers to centralise, control and share integrated, multi-channel marketing content effortlessly, while ensuring compliance to a company’s brand positioning. Responsible for leading the marketing team and setting marketing strategy. I was in charge of content marketing, SEO, PPC, social media, email and affiliate marketing initiatives, digital display and ad retargeting campaigns, PR and, most importantly, filling the marketing funnel to deliver sales-ready leads to our sales team in UK and USA. I also sat on the Exec Team.
  • Own Business
    Marketing & Business Development Consultant
    Own Business Jul 2010 - Apr 2011
    Advising communications agencies on how to raise profile and build reputation in order to win new business, retain existing clients and grow their enterprises
  • The Workroom
    Business Development Lead
    The Workroom Jan 2005 - Jul 2010
    London, Gb
    Responsible for marketing and new business generationMember of Management Team
  • Bbh London
    Brand Manager
    Bbh London Nov 2000 - Jan 2005
    London, Gb
    Responsible for building the BBH brand as part of New Business
  • Channel 4
    Senior Marketing Executive
    Channel 4 Aug 1998 - Aug 2000
    London, London, Gb
    Part of the team that launched the FilmFour Channel. Responsible for off-air advertising, sponsorship and marketing
  • San Miguel Brewery Hong Kong
    Assistant Brand Manager Imported Brands
    San Miguel Brewery Hong Kong May 1995 - Nov 1997
    Metro Manila , Ncr, Ph
    Responsible for handling the marketing mix for Sol Beer, Miller Genuine Draft, Miller Lite, Samuel Adams and Dos Equis

Anna Cotton Skills

Marketing Communications Marketing Strategy Online Marketing Integrated Marketing New Business Development Online Advertising Marketing Business Development Brand Management Lead Generation Advertising Integrated Brand Marketing Digital Strategy Digital Marketing Management Start Ups Content Strategy Brand Development Digital Asset Management

Anna Cotton Education Details

  • Cim | The Chartered Institute Of Marketing
    Cim | The Chartered Institute Of Marketing
    Advanced Certificate
  • University Of East Anglia
    University Of East Anglia
    Art History

Frequently Asked Questions about Anna Cotton

What company does Anna Cotton work for?

Anna Cotton works for Reuters News Agency

What is Anna Cotton's role at the current company?

Anna Cotton's current role is Senior Director of Marketing at Reuters News Agency & CMO at Imagen from Reuters.

What is Anna Cotton's email address?

Anna Cotton's email address is an****@****o.co.uk

What is Anna Cotton's direct phone number?

Anna Cotton's direct phone number is +121493*****

What schools did Anna Cotton attend?

Anna Cotton attended Cim | The Chartered Institute Of Marketing, University Of East Anglia.

What skills is Anna Cotton known for?

Anna Cotton has skills like Marketing Communications, Marketing Strategy, Online Marketing, Integrated Marketing, New Business Development, Online Advertising, Marketing, Business Development, Brand Management, Lead Generation, Advertising, Integrated Brand Marketing.

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