I graduated in Marketing & Advertising and then complemented those studies with a Master in International Business Management. Duringmy academic courses, I had the opportunity to work on several real-life case studies with large, successful corporations that ruled global trendsfor the past decades. I developed great skills in creating breakthrough adverts, from determining the target customers for the products, to defining the most appropriate advertising technique till bringing that vision to life and measuring response results. Additionally, I studied the law of advertising on global markets to deliver targeted solutions todiverse customer segments and geographies whilst still benefiting from a global footprint. This enabled me to gain a robust understanding of the beauty industry and your Company’s needs. I am also a professional photographer with several years of experience. I studied at the renowned Warsaw Academy of Photography, where I learnt how to work with artists, stylists, models and hairdressers, further nurturing my passion for the beauty industry. Thanks to my marketing and photographic background, I’m able to design and deliver product advertising from the very first sketch till the final post-production and post-launch validation of the campaign’s effective success. I combine that with an extensive knowledge of the programs utilised by the photographic and designing agencies. Connection with Beauty has been a constant in my life, as in the early days I used to sell and distribute beauty cosmetics in Poland and the UK, and trained myself in nail care, make up, skin care and even qualified as a massager.Thank you for your time and consideration.Sincerely,Anna De Cecco