Hi there! I’m a marketing manager and producer with over 5 years of experience delivering impactful campaigns for global brands like MARS, PepsiCo, Stada, Estée Lauder, Starbucks, Huawei etc. My expertise includes managing large-scale marketing projects, post-production, and social media strategy, combining creativity with a results-driven approach.I hold a degree in Media Communications from HSE and am currently pursuing a master’s at TH Nürnberg as a DAAD Scholar, further strengthening my international marketing perspective.I’m passionate about solving complex challenges, collaborating with diverse teams, and exploring new opportunities in global markets. Feel free to reach out!📩 anna_dodonova@mail.ru👋🏻 Telegram: @anniyiy
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Marketing Project/Account Manager (360 Degrees) - Brand-FocusedAction Marketing Agency Dec 2023 - Sep 2024Moscow City, Russia- Executed 2 large-scale NCP campaigns with 30K+ registrations for dynamically developing Russian brands SINTEC and Chernogolovka, as well as time-bound projects for global tech leader Huawei.- Won the tender for SINTEC's 2025 campaign by fostering strong client relationships and delivering impactful results.- Led cross-functional collaboration with designers, web developers, and content creators to ensure seamless project execution within timelines and budgets.- Prepared… Show more - Executed 2 large-scale NCP campaigns with 30K+ registrations for dynamically developing Russian brands SINTEC and Chernogolovka, as well as time-bound projects for global tech leader Huawei.- Won the tender for SINTEC's 2025 campaign by fostering strong client relationships and delivering impactful results.- Led cross-functional collaboration with designers, web developers, and content creators to ensure seamless project execution within timelines and budgets.- Prepared comprehensive documentation and stakeholder reports, offering insights that optimized campaign performance.- Monitored and analyzed KPIs, using tools like Yandex Metrica, to provide stakeholders with actionable insights, contributing to a 0,1% increase in campaign RR. Show less -
Freelance Marketing CopywriterRta | Real Time Agency Jan 2023 - Mar 2024- Copywriting for Telegram channel "Marketing Trends 2023" with the leading CMOs, based on interviews and professional conferences.- Editing texts for a monthly issue of the marketing digest. -
Post Production ProducerBbdo Worldwide Apr 2021 - Dec 2023Moscow, Russia- Successfully supervised 250+ post-production projects for advertising campaigns. Among clients, there were worldwide brands: MARS, PepsiCo, Acino, Paulig, Stada, Haval; as well as Russian MTS mobile network operator and Ozon e-commerce company. - Established effective collaboration with 10+ contractors in order to provide the most efficient solutions for marketing strategies, requiring sound design, video editing and production of 2D and 3D graphics.- Achieved 2 promotions… Show more - Successfully supervised 250+ post-production projects for advertising campaigns. Among clients, there were worldwide brands: MARS, PepsiCo, Acino, Paulig, Stada, Haval; as well as Russian MTS mobile network operator and Ozon e-commerce company. - Established effective collaboration with 10+ contractors in order to provide the most efficient solutions for marketing strategies, requiring sound design, video editing and production of 2D and 3D graphics.- Achieved 2 promotions from junior to middle level with increased responsibilities in managing all post-production stages with creative and technical teams.- Budgeting of digital, TV and radio projects. Show less -
It Project ManagerOne Touch Mar 2021 - Apr 2021Moscow, Russia- Conducted direct cooperation with 4 clients for web-sites development.- Led 4 teams of IT specialists – set tasks, maintained timing and project documentation. -
Social Media Project ManagerКоммуникационное Агентство "Апрель" Oct 2018 - Sep 2019Moscow, Russia- Simultaneously managed up to 7 brands (Starbucks, Estee Lauder, Beauty Bomb, Lakme etc.), bringing to life their SMM-strategies from idea to publishing content and reporting results. - Along with the team, created unique cases on Russian advertising market with Starbucks and Beauty Bomb campaigns.- Organized 10+ professional shootings, communicating with studios, photographers, stylists and make-up artists. Managed teams of designers, copywriters and social media moderators… Show more - Simultaneously managed up to 7 brands (Starbucks, Estee Lauder, Beauty Bomb, Lakme etc.), bringing to life their SMM-strategies from idea to publishing content and reporting results. - Along with the team, created unique cases on Russian advertising market with Starbucks and Beauty Bomb campaigns.- Organized 10+ professional shootings, communicating with studios, photographers, stylists and make-up artists. Managed teams of designers, copywriters and social media moderators afterwards. - Conducted multiple barter collaborations with influencers.- Performed the best result (90%) in the internal employee marketing testing. Show less
Anna Dodonova Education Details
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International Marketing -
9,2/10 -
Communication And Media Studies -
Intracorporate Entrepreneurship
Frequently Asked Questions about Anna Dodonova
What is Anna Dodonova's role at the current company?
Anna Dodonova's current role is Marketing Project Manager | 5+ Years Experience | DAAD Scholar.
What schools did Anna Dodonova attend?
Anna Dodonova attended Technische Hochschule Nürnberg Georg Simon Ohm, Higher School Of Economics, Ludwig-Maximilians-Universität München, Higher School Of Economics.
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