Anna Drozdowska Email & Phone Number

Munich, DE

Managing Bosch brand and building brand equity on the European level - creating strategies, assets, moving images, campaigns eg #LikeABosch, managing campaign launches, aligning with Brand Guidelines and visual identity, country support, marketing and budget planning. Responsible for #Sustainability strategy and coordination of activities cross-category

Warsaw, PL

• www.traveldesign.plSustainable Tourism Expert specialised in Culinary Tourism/ Food Tourism, Agri-Tourism and Community Based Tourism. Helping destinations and hotels in creating marketing strategies and in tourism.
• Created and launched Travel Design project - website platform www.traveldesign.pl with destination guides created in co-operation with National Geographic, luxury hotel collections and online travel magazine.
• Created a portfolio of over 100 luxury hotel reviews from major tourist destinations, interviewed over 50 Hotel General Managers, Concierges and Michelin Star Chefs.
• Published travel stories in National Geographic Traveler, Business Traveller, Connoisseur Circle, Voyage and Food & Friends magazine

Warsaw, Mazowieckie, PL

• Building Bosch, Siemens and Gaggenau brand which resulted in number one position in market shares and awareness in the home appliances category on the Polish market.
• Created concept and implemented a unique culinary 360-degree customer experience project which won the main prize in top Polish marketing industry contest – Kreatura 2016 for the best and most creative marketing.
• Created concept and organized VI editions of Future Living Award project for brand Siemens which is ranked in top 3 Polish design contests.
• Organized over 40 live cooking luxury events with star chefs and celebrities for Gaggenau brand.
• Managed multinational consumer internet project at the corporate level - developed and implemented a central web platform which is now running in more than 60 countries.

Sustainable Food Tourism - Creating strategies for culinary toursim, agri-tourism, wine tourism, innovation food projects, fine dining and for any projects promoting food & wine brands. Defining destination culinary products and routes. Analysing markets and latest trends. Creating stories and writing articles to top media outlets like National Geographic.

Lennox Head, New South Wales, AU

Creating marketing & communication strategy, speaking at conferences and seminars, taking part in internal and external projects, creating partnerships; outreach policy

New York, NY, US

Managing Coca-Cola account: 2000–2004; managing Algida & Nestle accounts: 2003-2004Strategy planning and implementation; Market monitoring and competition analysis Creating advertising ideas and implementationTV, radio and print production projectsManaging and motivating the team of 3 people

Blackfriars, London, GB

Advertising strategy planning and implementationCommunication concepts development and testingTV advertising developmentConsumer and trade promotions, preparation of POS materialsSales and competition monitoring

Post Graduate Diploma Studies, Tourism And Hospitality Management

Post Graduate Diploma, Food Studies

Master'S Degree, Marketing And Management

Education record