Anna Eliasson Lundquist is a business economist and entrepreneur with 35 years’ active experience in B2B and B2C activities. Anna’s strong interest in leadership and management stems from active participation in her family’s businesses from an early age. For the last 35 years she has been the owner and CEO of Kvinnokompetensen.The decision to set up Kvinnokompetensen was driven by managerial and entrepreneurial experiences. Organizations and businesses need a richer mix of decision-makers than they have today, and Kvinnokompetensen maintains that women have great boardroom potential, and adding women’s brainpower to the management mix cannot fail to inject fresh ideas and enrich current leadership practices.Focus todayToday, the company, Kvinnokompetensen, is looking beyond Sweden and the Nordic countries to fulfil its mission of enabling women to make their rightful, valuable contribution to executive decision-making throughout Europe.The core executive group of Kvinnokompetensen are convinced that a better balance at the top echelons of companies will generate dynamic corporate growth and create valuable more jobs. Moreover, they believe that failure to draw on the full pool of available female talent is tantamount to organizational and corporate negligence.Specialties: Focusing on what women have to offer the organizational & business world the company firmly believes that redressing the prevailing gender imbalance will benefit not just women, but also their male colleagues, the companies they work for and society as a whole. Today Kvinnokompetensen endeavours to help women, and more and more men, to clearly map out their career objectives, exploit all their qualities and experience and unlock fresh, untapped potential.