Anna Floyd Erixon Email & Phone Number

United States

I am a research scientist, with extensive experience in R&D, consumer science, sensory, safety and efficacy testing, delivering products that are positioned for success in a competitive marketplace. I have developed evaluation strategies for healthcare companies across the U.S. and globally, utilizing a depth and breadth of knowledge in objective and subjective test methodologies. My approach is consumer centric, understanding that the ability to optimize products for consumer acceptance and… Show more I am a research scientist, with extensive experience in R&D, consumer science, sensory, safety and efficacy testing, delivering products that are positioned for success in a competitive marketplace. I have developed evaluation strategies for healthcare companies across the U.S. and globally, utilizing a depth and breadth of knowledge in objective and subjective test methodologies. My approach is consumer centric, understanding that the ability to optimize products for consumer acceptance and to translate the science into consumer relevant benefits is what drives sales. I am results driven with demonstrated ability to…• Write concepts that communicate scientific principles in terms that resonate with consumers• Facilitate claims development workshops that leverage input from cross-functional R&D and Marketing teams to create new news for existing products• Design and execute clinical and consumer trials to support novel claims strategies using state of the art research methodologies• Guide product development efforts to optimize product sensory profiles • Interpret data and draft claims defense documentation• Deliver project objectives on time and on budget Show less

Memphis, Tn (Remote Lander, Wy)

Lander, Wyoming

Works with consumer products industry to design and execute research strategies for developing and supporting innovative claims.

Developed, executed and defended claims support strategies for Sun Care and Skin Care brands.

Managed the St. Petersburg branch of Hill Top Research. Concurrently served as Technical Director and Principal Investigator conducting product safety and efficacy testing for the consumer heathcare industry.

Responsible for start up of research guidance department to support new product development. In addition to overseeing claims and clinical research efforts, managed Consultant and Medical Relations department interfacing with the sales force and medical community.

B.S., Biology

Activities and Societies: Alpha Omicron Pi Sorority,

Research Associate, Cell/Cellular Biology And Histology

Education record