Digital communications and marketing strategy lead for multinational clients with focus on driving business growth (lead generation), corporate profile visibility and online reputation management.

Digital and social media lead responsible for designing and delivering integrated campaigns to drive ROI. Team co-lead in social listening, identifying white space opportunities to inform digital communications strategy. Responsible for digital and social media upskilling.

Digital lead for client relationship and project management for multichannel campaigns. Enhancing data-driven insights with social and analytics platforms (Agency Analytics, Emplifi, Hootsuite, Google Analytics and Agorapulse) as well as social and media listening tools (Brandwatch, Cision, Talkwalker and Signal AI).

Client co-lead for a top management consultancy, Barboni Strategies’ key client, advising social media strategy for EMEA communications priorities and key initiatives for Global Operations, Capital Excellence, and Travel, Logistics & Infrastructure.

Lead on website and brand relaunch for a firm committed to fighting gendered misinformation online. Social media management and paid execution for top management consultancy firm. Supported with people management, training and onboarding.