Anna Goncharenko is a Marketing Manager at FRACTAL (ex-Netpeak Group). She possess expertise in marketing communications, marketing strategy, business planning, digital marketing, team management and 12 more skills. She is proficient in Polish, English and Russian.
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Fractal (Ex-Netpeak Group)Ukraine -
Marketing ManagerChgroup Dec 2023 - PresentKyiv, Kyiv City, Ukraine -
Marketing ManagerOki Europe Ltd May 2015 - Mar 2022UkraineResponsibilities:1. Investigation of main factors affecting the Markets dynamics, supply and demand for similar types of products.2. Preparation and adjustment of quarter and annual marketing plans. Participation in drafting, justification of marketing budget and responsible for its effective implementation.3. Competitive analysis (based on IDC and Insource data), processing and presentation of the materials to OKI sales staff; conclusions and the use of presented data to work… Show more Responsibilities:1. Investigation of main factors affecting the Markets dynamics, supply and demand for similar types of products.2. Preparation and adjustment of quarter and annual marketing plans. Participation in drafting, justification of marketing budget and responsible for its effective implementation.3. Competitive analysis (based on IDC and Insource data), processing and presentation of the materials to OKI sales staff; conclusions and the use of presented data to work with;4. Competitors price analysis, regular monitoring and presentation to OKI sales staff;5. Market analysis and economic situation update on different markets. Markets development and preliminary forecasts for further correction of OKI marketing and sales strategy if needed; 6. Marketing and Promotion programs development with focus on the company’s strategy segments and vertical markets;7. Advertising and PR campaign development as part of marketing mix, followed by approval process with Country manager. Implementation, coordination and monitoring of results by marketer.8. Event management (e.g. external events organization as part of marketing strategy and Channel sales development)9. Direct involvement in E-commerce channel development on different markets including Ukraine, Belarus and Georgia.10. Coordination and organization of designers (Outsource) . Show less -
Marketing ManagerChgroup Llc Aug 2017 - Feb 2022Kiev Region, UkraineCHGroup is the only Ukrainian company that provides foreign tech companies with comprehensive support on entering and / or returning to the Ukrainian market without their direct presence in this market.http://chgroup.com.ua/en/team/#Anna -
Marketing ManagerColliers-International Jan 2014 - Sep 2014Ukraine -
Marketing Specialist, Ipo CoordinatorDeloitte Ukraine Sep 2010 - Oct 2013Ukraine, Kyiv
Anna Goncharenko Skills
Frequently Asked Questions about Anna Goncharenko
What company does Anna Goncharenko work for?
Anna Goncharenko works for Fractal (Ex-Netpeak Group)
What is Anna Goncharenko's role at the current company?
Anna Goncharenko's current role is Marketing Manager.
What skills is Anna Goncharenko known for?
Anna Goncharenko has skills like Marketing Communications, Marketing Strategy, Business Planning, Digital Marketing, Team Management, Online Marketing, Microsoft Office, Social Media Marketing, Budgets, Marketing, Online Advertising, Leadership.
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