Anna Hambardzumyan Email and Phone Number
My name is Anna, and I am your go-to-expert for the hospitality industry ready to scale your businessthrough sales and marketing to management strategies.As a Director of Marketing & Sales at Best Western Congress Hotel with over 10 years of expertise inthe HORECA sector, I place my clients needs above all else, driving exceptional client satisfactionwhile enhancing the brand’s reputation. From team management to achieving top-line results by maximizing sales, event planning, business consulting to sales support, I overcome obstacles no matter how challenging they get!What I Bring to the Table● HORECA Business Consultant & Problem Solver: 10+ years in HORECA consulting for 3000+clients.● Etiquette Event Guru: Executed 300+ high-profile events and trained teams to deliverexceptional guest experiences through refined customer-facing protocols.● People Management Expert: Coached and led a diverse team of 15, fostering a positiveworkplace culture and boosting productivity with effective recognition programs.● Project Execution Consultant: Optimized workflows using tools like Opera PMS, Fidelio andAgile methodologies to enhance departmental efficiency.● Communication Expertise: Fluent in English, Armenian, and Russian, with basic Spanish,skilled in cross-cultural communication and team integration.Professional Achievements● Drove a 20% increase in client retention by building a network of key corporate partners.● Achieved a 25% growth in online sales by using ecommerce optimization strategies.● Secured more than 350 high-value contracts for top international events by boosting 15%revenue in event offers.● Surpassed 30% above sales targets by implementing a personalized training and mentorshipprogram, and led sales and front desk teams to success.● Developed a tailor-made loyalty program which increased returning guest bookings by 3X,fostering lasting relationships with key clients and guests.I’m your trusted expert for sustainable success in the HORECA or Sales & Marketing sector. Let’sconnect and work together to unlock new opportunities, nurture lasting relationships, and take yourbusiness to the next level!Anna Hambardzumyan,Your aim and vision.My expertise and passion.
Best Western Plus Congress Hotel
View- Website:
- congresshotelyerevan.com
- Employees:
- 77
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Director Of Sales And MarketingBest Western Plus Congress HotelYerevan, Am -
Director Of Sales & MarketingBest Western Plus Congress Hotel Jun 2024 - PresentYerevan, Armenia -
Head Of Sales & MarketingBest Western Plus Congress Hotel Feb 2021 - Jun 2024Yerevan, ArmeniaIn my role as Director of Sales & Marketing, I am accountable for driving the comprehensive sales and marketing strategy across all hotel services, including accommodations, conference and banquet facilities, leisure amenities (gym, swimming pool), and dining outlets. My focus is on achieving both short- and long-term revenue objectives through targeted sales initiatives and strategic market positioning.Key Responsibilities:- Revenue Generation & Promotion: Lead the development… Show more In my role as Director of Sales & Marketing, I am accountable for driving the comprehensive sales and marketing strategy across all hotel services, including accommodations, conference and banquet facilities, leisure amenities (gym, swimming pool), and dining outlets. My focus is on achieving both short- and long-term revenue objectives through targeted sales initiatives and strategic market positioning.Key Responsibilities:- Revenue Generation & Promotion: Lead the development and execution of sales strategies across all hotel departments, maximizing revenue opportunities in rooms, events, dining, and leisure services.- Strategic Marketing & Planning: Formulate and implement marketing strategies to achieve sales targets, enhance brand visibility, and position the hotel as a competitive player in the market.- Business Development & Acquisition: Drive business growth by actively seeking new clientele through diversified channels including telemarketing, digital marketing, e-commerce platforms, site visits, and networking.- Team Leadership & Development: Oversee the recruitment, training, and performance management of the sales team, ensuring high standards of customer service and alignment with sales goals.- Client Retention & Relationship Management: Foster long-term relationships with key clients, driving customer loyalty and repeat business through personalized service and consistent engagement.- Market Analysis & Pricing Optimization: Analyze market trends, competitor activity, and demand fluctuations to inform dynamic pricing strategies that balance revenue maximization with market competitiveness. Show less -
Freelance Horeca & Hospitality ConsultantFreelance Feb 2022 - PresentKey areas of expertise include:-Operational Efficiency: Streamlining business operations to improve productivity, reduce costs, and ensure seamless service delivery across all departments.-Revenue Management: Crafting data-driven strategies to maximize room occupancy, increase average daily rates (ADR), and drive overall revenue through dynamic pricing and targeted sales efforts.-Brand Positioning & Marketing: Developing and executing marketing strategies that build brand identity… Show more Key areas of expertise include:-Operational Efficiency: Streamlining business operations to improve productivity, reduce costs, and ensure seamless service delivery across all departments.-Revenue Management: Crafting data-driven strategies to maximize room occupancy, increase average daily rates (ADR), and drive overall revenue through dynamic pricing and targeted sales efforts.-Brand Positioning & Marketing: Developing and executing marketing strategies that build brand identity, attract new guests, and enhance guest loyalty.-Sales Strategy & Training: Designing customized sales strategies and providing hands-on training to sales teams to boost lead generation, conversion rates, and client retention.-Customer Experience Optimization: Implementing best practices for guest service, ensuring a memorable experience that drives repeat business and positive reviews.Strategic Planning & Consulting: Advising on long-term growth strategies, market expansion, and competitive positioning to achieve lasting success in the dynamic hospitality landscape. Show less
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Freelance Sales MentorFreelance Aug 2022 - PresentKey responsibilities include:-Sales Coaching & Training: Empowering sales teams through one-on-one coaching, group workshops, and tailored training programs to sharpen their skills in lead generation, negotiation, closing techniques, and client relationship management.-Strategy Development: Collaborating with clients to develop targeted sales strategies that align with business objectives, optimize sales funnels, and enhance conversion rates.-Performance Optimization: Analyzing… Show more Key responsibilities include:-Sales Coaching & Training: Empowering sales teams through one-on-one coaching, group workshops, and tailored training programs to sharpen their skills in lead generation, negotiation, closing techniques, and client relationship management.-Strategy Development: Collaborating with clients to develop targeted sales strategies that align with business objectives, optimize sales funnels, and enhance conversion rates.-Performance Optimization: Analyzing existing sales processes and recommending improvements, including CRM optimization, pipeline management, and sales reporting.-Client Acquisition & Retention: Guiding businesses on best practices for acquiring new clients, expanding key accounts, and fostering long-term relationships to maximize revenue.-Sales Leadership Support: Offering support to sales managers and team leaders by refining their leadership techniques, goal-setting, and performance tracking to build high-performing sales teams. Show less
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English TutorSkyeng May 2020 - Nov 2023Moscow, Moscow City, Russia-Preparing and delivering lessons to improve students’ reading, writing and conversing skills.-Developing educational content such as notes and quizzes.-Managing interpersonal dynamics to ensure that the class is conductive to learning.-Tracking and reporting on students’ progress.-Finding modernized teaching skills. -
Sales CoordinatorThe Alexander, A Luxury Collection Hotel, Yerevan Mar 2019 - Jul 2020Yerevan, Armenia-Responsible for Corporate and Travel Agent Room Sales for the hotel.-Clear understanding of the hotels’ business strategies then set goals and to determine plans to meet these goals.-Identify new markets and business opportunities and increase sales.-Represent hotel in various events and exhibition.-Conducting daily sales calls and arrange site inspection trips to the hotel by corporate clients. -
Sales Manager14 Floor Hotel Aug 2014 - Mar 2019-Implements all sales action plans related to the market areas as outlined in the marketing plan.-Conducts daily sales calls and arrange site inspection trips to hotels by corporate clients.-Able to provide Quick and timely responses, immediate communication to the properties, develop professional long term business relationships.-Provide the highest quality of service to the customer at all times.
Anna Hambardzumyan Skills
Anna Hambardzumyan Education Details
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The Yerevan State Linguistic University After V. BrusovTrilingual Translation (English-Russian-Armenian) -
The Yerevan State Linguistic University After V. BrusovInternational And Intercultural Communication
Frequently Asked Questions about Anna Hambardzumyan
What company does Anna Hambardzumyan work for?
Anna Hambardzumyan works for Best Western Plus Congress Hotel
What is Anna Hambardzumyan's role at the current company?
Anna Hambardzumyan's current role is Director of Sales and Marketing.
What schools did Anna Hambardzumyan attend?
Anna Hambardzumyan attended The Yerevan State Linguistic University After V. Brusov, The Yerevan State Linguistic University After V. Brusov.
What skills is Anna Hambardzumyan known for?
Anna Hambardzumyan has skills like Microsoft Office, Sales, Team Building, Project Management, Event Management.
Who are Anna Hambardzumyan's colleagues?
Anna Hambardzumyan's colleagues are Jagdish Joshi, Dawm Lou, Licey Orozco Camacho, Masha Xachatryan, Lilit Simonyan, Hasmik Hovhannisyan, Tracy Wickens.
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