Anna Karas Email & Phone Number

Dubai, AE

Dubai, United Arab Emirates

• Trusted adviser for EMEA Sales on Forecasting, Reporting, Deal support, Go-To-Market Planning, territory and quota setting, account segmentation, Sales Incentives and compensation schemes
• Reporting and analytics on key metrics to understand sales performance and guide sales teams
• Define pipeline targets and track progress to goal, identify areas of strength/weakness and propose solutions to ensure pipeline coverage goals are met
• Partner with the Sale Strategy & Planning team on the annual and quarterly planning processes, including advising and executing on headcount and productivity assumptions
• Lead the analysis to support strategy, including understanding the total and sales addressable markets and unique operational considerations for each market
• Monitor execution against sales plans including comparing actuals to plans for sales productivity and headcount goals, identifying areas that require further investment and areas to accelerate growth

London, United Kingdom

• Introduce, roll-out and improve sales operations processes, reporting and analytics that will enable significant business growth across target markets
• Identify areas for automation and liaise with revenue management, finance, marketing and tech teams
• Implement process improvements based on sales and product initiatives and customer feedback
• Simplify sales commission and redesign the process to fit business needs and change rep behaviour
• Trusted partner for International and Local Country Managers as well as Head of Sales
• Lead the Sales Ops triad of Analytics, Tools & Process Improvement, and Communication to ensure sales teams have a consistent, informed and buzzing environment to achieve their goals

Dubai

• Reduced friction in the sales process, increased team efficiency and drove sales excellence
• Launched, directed and maintained processes to achieve ongoing improvement of sales performance
• Liaised with Revenue Management to develop strategic sales campaigns, coverage strategies, revenue forecasts and trend analyses to meet financial commitments and exceed ROI targets
• Supported existing projects, i.e. outsourcing activities, and developed new areas of improvement
• Set up and streamlined processes to facilitating standardization
• Produced complex deliverables in preparation for QBRs and to monitor sales performance against target

Dubai

• Collected industry data, market trends, intel and became an expert on the competitive landscape
• Influenced, guided and communicated with reps and managers to tap the full market potential
• Formulated financial reports based on research, internal assessments and available resources
• Elaborated marketing communication plans and built a pipeline of marketing activities for the year
• Explored and promoted new business opportunities and alternative leads in the region
• Developed pricing models, pitch plans and standardized service packages for Groupon Travel

Duisburg Area, Germany

- Support of a research project in the field of Corporate Governance- Analysis of annual reports of DAX and MDAX listed companies

Barcelona Area, Spain

- Analysis of performance indicators to control and optimize performance output- Support of an offshore project and development of a compensation program

Master Of Science (M.Sc.), Business Administration, Management & Marketing

Bachelor Of Business Administration (Bba), International Business And Management Studies

International Business