Anna Kiriyevsky Email and Phone Number

Marketing projects for B2B companies
*********
-Building and executing social media strategy
-Marketing materials production and distribution (for online and offline channels)
-Working closely with sales and R&D teams to identify and address opportunities
-Cooperation with partners and opinion leaders

Main Responsibilities: Support our Business Development Mobility division Establish and maintain relationship with potential customers abroad Assist the sales team during the sales process Maintain promotional materials inventory including presentations Coordinate meetings and conversations with customers including trade shows

 Finding new customers (dealers and distributors) abroad. Customer service, enquiries, quotes, collaboration. Customer data base creation and updates, tracking orders, data analysis.  Management of business pages on Facebook, Twitter, Instagram, YouTube. Ordersprocessing, purchasing, export documentation preparation, shipment and tracking. Web-site content updates, photo and video base management.

 Promotion of company and its products through different channels.  Daily work with key clients, customer database development, work with CRM. SMM (Facebook, LinkedIn, YouTube, VKontakte). PPC campaigns in FB, Google and Yandex. Marketing materials creation: newsletters, press releases, articles, blog posts, tests, brochures, fliers, posters, video scripts, banners, landing pages.  Web-site administration including concept and content creation (WordPress, Google Analytics). Translation and adaptation of corporate software for the Russian-speaking market. Organization of trainings, workshops and master classes.

 Development of value proposition for a new market, product positioning versus competitors. Tactical go-to-market tools development (sales kits, posters, presentations) for sales reps and tradeshows.  Analysis of customer data base for gaining new messages and marketing insights. Translation of articles with competitive information and yearly TCE survey.

 Wrote more than 80 popular articles; offered and wrote monthly column. Website content management, promotional production creation, thematic planning of editions.

 Sales and consultation. Problem solving scenarios and sales scripts development. Creation of engaging website contentand marketing strategy.