Anna Krutko Email & Phone Number

Milton Keynes, GB

Киев, Украина

I am responsible for building a strong analytical infrastructure for three B2C projects from scratch. This involves implementing the Tableau BI Tool and creating a pool of fully automated reports to support the needs of Marketing, Product, Support, and Retention teams, as well as designing KPI dashboards for Senior Executives.I am also responsible for.

Киев

Was responsible for the development and implementation of reports for internal marketing departments and for clients of the agency.Managed the process of improving the automation of the data collecting and reporting process.

Украина

As the team leader, I oversaw a cross-functional effort to develop an analytical tool for online stores. To achieve this objective, I developed comprehensive product roadmaps, prioritised features based on customer feedback and business objectives, and conducted extensive customer research to understand their needs and pain points. Moreover, I worked.

Киев

I established the analytical infrastructure for the company's primary business, which involved setting up an analytics department from scratch and creating KPI systems for key project departments. I implemented automated reporting using the Tableau BI service and provided in-depth analytics for the marketing, product, artificial intelligence, advertising.

Днепропетровск

As a Lead, I was responsible for:Determining the product roadmap for 3-6 months;Managing the product lifecycle from planning to implementation;Formalising project tasks for the design and development departments;Managing various areas including artificial activity, moderation, CRM, and payment services;Working with payment systems, handling integration.

In the role of Lead Analyst:Creating all reporting forms used in the company based on tracking in GA;Building internal reporting models, including user engagement, cohort analysis, and ROI of marketing channels;Analysing the effectiveness of product changes;Developing the company's marketing plan and business plan.

Established and spearheaded the analytical department;Implemented the use of OLAP cubes to produce all reporting forms utilized in the company, resulting in a noteworthy decrease in time spent on collecting data for both regular and ad-hoc reporting;Supervised and monitored the marketing activity of all company projects with a monthly budget of.