Anna Callicoat Email & Phone Number

Charleston, SC, US

Vantage Point works with new and existing broadband providers to identify opportunities for their businesses, advocate for their needs, and partner with them to address challenges. While focusing on relationships and long-term solutions, we assist broadband providers through opportunities and challenges including unprecedented grant funding, rapid.

Charleston, South Carolina Metropolitan Area

- Developed and implemented sales strategies to grow business and increase market penetration among a range of customer markets. Consistently attained and exceeded agreed upon sales and margin objectives while managing accounts in multiple states. - Drove new business through client engagement and profitably generated revenue through the identification.

- Meticulously monitored marketing and sales activities for each account, and adjusted tactics according to key performance indicators. Profitably generated revenue through the identification, uncovering, and development of opportunities.- Implemented strategic account plans to achieve client growth and revenue goals. Tracked progress with CRM software.

Charleston, South Carolina

- Collaborated with team members, marketing and Sales Leadership to achieve revenue growth in assigned territories and markets. Meet with enterprise customers to negotiate large, complex deals and collaborate with Sales Leadership for the investment of resources to successfully close opportunities.- Analyze sales and market opportunities using trends.

- Liable to attain agreed upon sales and margin objectives while managing over 1,200 accounts. Collaborated with team members, marketing and leadership to achieve revenue growth in assigned territories and markets.- Implemented strategic sales plans to grow business and increase market penetration. Prepared action plans and schedules to identify specific.

Charlotte, North Carolina Area

• Led development and implementation of creative marketing channels, media, and content, designed to drive awareness, attendance at farrier clinics all over the Carolinas, and retention to maximize brand value.
• Handled all aspects of marketing for a local equine farrier including social media marketing, print advertisements, and website content development and responsible for leading the strategic planning and execution of.
• Developed and implemented an innovative marketing plan and worked closely with members of the leadership team to ensure the Marketing Strategy is fully integrated into the broader commercial effort.
• Collaborated with business owner to edit content and graphics to improve accessibility and clarity of educational articles, equine workshop blog posts, and news media articles.

Sweet Briar, VA

• Mentored fellow students as they implemented marketing and sales strategies for products that targeted local market segments.
• Managed resources and a team of students and student executives to plan and execute a fundraising project for the class
• Improved product order processes by negotiating with external companies resulting in 9% improvement in profitability
• Lectured each three hour class period, organized each class’ schedule, created new class policies, and coordinated with outside guest lecturers for class periods
• Provided the director of the Sweet Briar College Business Department with new and efficient methods of running the class through product innovation, pricing incentives, and policy improvement.

Lynchburg, VA

• Analyzed the operations of each department to identify inefficiencies and strategies for process improvement
• Developed solutions to customer’s complaints and problem solving action plans boosted customer satisfaction by 4%
• Provided feedback and analysis on department efficiency at weekly board meetings with the General Manager, Department Heads, and visiting Hilton Worldwide executives

Lynchburg, VA

• Scrutinized and provided feedback on existing marketing efforts on social media and company website
• Created social media marketing strategies and completed improvement reports by required internship deadlines
• Presented detailed marketing strategies for a specific customer niche to CEO and VP of Operations

Bachelor’S Degree, Business/Managerial Economics, 3.68 Gpa Magna Cum Laude

Activities and Societies: *Omicron Delta Epsilon - Economics Honor Society *Sigma Beta Delta - Business Honor Society *Alpha Lambda Delta.

High School, 3.98 Gpa With Honors