Anna Dutton Email & Phone Number

Arlington, Va, Us

- Established and directed the company's strategic vision and objectives in its start-up and growth phases- Managed all financial aspects, from budgeting to funding procurement, ensuring sustainable growth and profitability- Conceptualized and constructed a website, establishing a digital presence driving over $10,000 in sales- Develop and execute a multi-channel marketing plan raising brand awareness over 6000% in 9 months- Stream-lined production and quality control to attain a 100% satisfaction rate and incredible customer service

Arlington, Virginia, United States

• Developed a go-to-market architecture aligning goals across marketing, sales, public relations, and other teams to enhance brand visibility.• Collaborated with cross-functional teams to drive strategic initiatives and expand the go-to-market plan.• Prioritized implementation plan for future expansion and growth opportunities.

- Strategized with 20+ mid-sized ecommerce firms and Account Manager to create online marketing plans- Oversaw Google, Facebook, Klaviyo, and CRO site testing for targeted traffic, conversions, and ROI optimization- Improved user experience and conversion rates over 400% by enhancing website content, keywords, and design- Streamlined company-client communications for efficient task completion through Asana and other tools- Conducted website quality assurance for 10+ sites ensuring seamless user experiences and error-free functionality

- Devised and executed an outreach campaign to raise awareness for the Utah Coalition Against Sexual Assault- Improved attendance and support over 100% from local businesses and community members- Conducted in-depth market research to identify new opportunities for partnerships and community support- Monitored and analyzed KPIs to track successes of 6+ marketing initiatives- Presented recommendations for optimizing future campaigns, maximizing visibility and donor engagement

Lehi, Utah, United States

Performed various administrative duties for the owners at this company that owns and manages surgery centers. Responsibilities included basic AP/AR/cash management, managing office supplies and running errands... all while seeing how a business is run.

Draper, Utah, United States

Taught kids how to write, read, and learn math up through calculus at the Kumon center. Responsibilities also included correcting homework and giving students one-on-one instruction.

Salt Lake City, Utah, United States

Visited every ski resort in Utah and wrote stories/filmed videos about what youth would like to do at these resorts. During the first two ski seasons this was done for the Utah Ski Association and the stories were posted on SkiUtah.com. The third season I wrote exclusively for The Canyons. I was sponsored by GoPro, Rossignol and Smith Optics.

Marketing Management, Data Analytics & Statistics

High School Diploma

Activities and Societies: FBLA, Young Entrepreneurs Academy