Anna Lazareva

Anna Lazareva Email and Phone Number

Project Manager CIS and Sri Lanka (Nutricia WorldWide, Danone) @ Havas
Anna Lazareva's Location
Moskovsky, Moscow City, Russia, Russian Federation
About Anna Lazareva

Highly motivated, pro-active, open-minded, enthusiastic and creative Marketing & Communications professional with strong analytical skills and a diverse experience in project management; organizing and maintaining marketing and advertising campaigns and applying effective communications to improve streamline core operations in the company. I have more than 8 years of work experience as a Marketing Professional and Project Manager in Europe and Russia (Moscow). I would like to develop my career as a communication & marketing professional. Preferred industry: Healthcare Nutrition, Food, Pharma, Medicine, Marketing agency.Key areas of interest include marketing, corporate communications, public relations, social media, advertising, brand management, project management, media relations, journalism, psychology, different languages and intercultural exchange. Russian is my native language, full professional proficiency in English.

Anna Lazareva's Current Company Details
Havas

Havas

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Project Manager CIS and Sri Lanka (Nutricia WorldWide, Danone)
None
Anna Lazareva Work Experience Details
  • Havas
    Project Manager Cis And Sri Lanka (Nutricia Worldwide, Danone)
    Havas
  • Havas
    Project Manager Cis And Sri Lanka (Nutricia Worldwide, Danone)
    Havas Nov 2018 - Present
    • Implement the Healthcare Nutrition materials across markets and ensure that countries communicate their execution plan in a consistent way • Monitor and track the competitors’ activities in the markets by analyzing the competitors’ products, communication, materials and activities • Track the execution and the effectiveness of the Healthcare Nutrition activities to assure consistency and optimal visibility by organizing events and gathering feedback of them• Support on cross functional projects (innovation and renovation projects and campaigns) by providing local input or by gathering needed information including checking the labels and mapping hospitals and pharmacies• Effective communication with distributors
  • Pvh Europe B.V.
    Customer Service Advisor For The Premium Fashion Brands
    Pvh Europe B.V. Apr 2018 - Oct 2018
    Amsterdam Area, Netherlands
    As a Customer Service Advisor for the premium fashion brands Tommy Hilfiger & Calvin Klein (PVH Europe B.V.), my expertise lies in successfully maintaining superior customer relationships and providing outstanding service and support to meet, and surpass, expectations and requirements.
  • Nutricia Medical Nutrition
    Congress Management & Internal Communication Intern
    Nutricia Medical Nutrition May 2017 - Oct 2017
    Amsterdam Area, Netherlands
    Corporate Affairs team:- Internal communications;- Leadership communications;- Congress management;- External communications;- Public affairs.Main project:During my internship I worked with a cross-functional team, coordinated and organised Nutricia’s presence at the international congresses. Main responsibilities:- Liaise with congress administrators, communication agencies and internal colleagues from the country business units around the world to ensure a stellar representation of Nutricia at the congress and all events related to it.- Work with the Marketing teams to develop branding and communication materials for the event, managing outside providers and sub-contractors to ensure lowest cost and highest quality of service.- Support the Medical Affairs lead for the Congress in preparing the symposium and hospitality events targeting the medical and scientific Key Opinion Leaders attending the event.- Work with the Congress planning committee and the Medical Affairs leads in the country business units to develop a relationship building program.- Work with the team assistants to ensure hotel bookings and congress registration for all attending Nutricia teams are completed in a timely and cost-efficient manner.
  • De Haagse Hogeschool / The Hague University Of Applied Sciences
    Assistant, Front Office Manager At The Academy Of Masters & Professional Courses
    De Haagse Hogeschool / The Hague University Of Applied Sciences Jan 2017 - Sep 2017
    The Hague Area, Netherlands
  • Bank Of Moscow
    Leading Expert In The Corporate Marketing Department
    Bank Of Moscow Aug 2014 - Jul 2016
    Moscow, Russian Federation
    From 2014 to 2016, I have been working in the Corporate Marketing Department of the Bank of Moscow (Since May 10, 2016 - VTB Bank of Moscow).The key function of the division I worked for is advertising and marketing maintenance of the bank's SMEs. I have experience as a manager of independent projects, such as:- production and delivery of printed advertising materials for the bank's offices;- monitoring advertising & marketing activities of competitors;- monitoring price policy of competitors;- developing a brand book for external design of offices of the bank and the corporate style the Bank's employees (only for offices with a service of corporate customers);- monitoring external design of bank offices and merchandising;- social media marketing;- development and maintenance of the section "Small and Medium Business" on the internal portal of the bank.I have also had an opportunity to participate in the general projects of our department, such as:- PR of Products & Services for small and medium-sized enterprises;- organizing and conducting advertising campaigns;- preparing advertising and marketing information for customers (booklets, brochures, presentations about the Bank's products, commercial advertising newsletters);- assessing and evaluating the effectiveness of advertising & marketing communications;- organizing and conducting special marketing events for the bank clients;- organizing and carrying out corporate activities for the staff of departments;- preparation and issuing the corporate magazine for the employees, etc.
  • Lingerie Magazine Russia
    Pr Manager
    Lingerie Magazine Russia Sep 2013 - May 2014
    Moscow
    After graduation from the University, I worked as a PR-manager in Lingerie Magazine, an international B2B publication. I communicated with international partners and colleagues on a daily basis. I am proud that during my work: I managed to sign five contracts with new advertisers for the magazine; had a chance to organize a Défilé-Show in cooperation with our German colleagues; conducted interviews wrote articles in English.My main responsibilities were:- working with advertisers (search and attraction, negotiations regarding the conditions of advertising);- SMM;- interviews, reports, reviews, press releases;- organizing and conducting events;- daily mail and work with the customer database.
  • Apostol
    Junior Marketing Analyst
    Apostol Oct 2011 - Feb 2012
    Moscow, Russian Federation
    During my studies at the University (MSU), I had an internship at Apostol Media Group, where I was offered a job in my degree field. From 2011 to 2012, I worked for this company, whose primary interests are: PR, communication, mass media, marketing and design.

Anna Lazareva Skills

Communication Public Relations Corporate Communications Social Media Marketing Corporate Branding Media Relations Marketing Reputation Management Branding And Identity Internal Communications Crisis Communications Cross Cultural Communication Skills Merchandising

Anna Lazareva Education Details

Frequently Asked Questions about Anna Lazareva

What company does Anna Lazareva work for?

Anna Lazareva works for Havas

What is Anna Lazareva's role at the current company?

Anna Lazareva's current role is Project Manager CIS and Sri Lanka (Nutricia WorldWide, Danone).

What schools did Anna Lazareva attend?

Anna Lazareva attended Lomonosov Moscow State University (Msu), De Haagse Hogeschool / The Hague University Of Applied Sciences.

What skills is Anna Lazareva known for?

Anna Lazareva has skills like Communication, Public Relations, Corporate Communications, Social Media Marketing, Corporate Branding, Media Relations, Marketing, Reputation Management, Branding And Identity, Internal Communications, Crisis Communications, Cross Cultural Communication Skills.

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