Anna Leigh Email & Phone Number

Fallbrook

Greater San Diego Area

Management of business relationships between manufacturers and Petco Corporate to assist with the business development along with the execution of sales and marketing programs and strategies. Areas of brand management expertise includes: Dog & Cat Consumables, Health & Wellness, Dog & Cat Toys, Companion Animals, Dog & Cat Clean Up.

Greater San Diego Area

• Merchandise Manager - Aquatic supplies for PETCO. PETCO is a leading specialty retailer of premium pet food, supplies and services. Responsibilities included the following.
• Work cross functionally with Live Companion Animal team, Inventory Management, Product Development, Space Planning and MP&A, as well as counterparts in Pricing, Store Communications and Marketing/Advertising.
• Research weekly sales to determine what subclasses are in need of immediate improvement. Take part in all budgeting, MMR, Ad Plan, and Reset budgets or forecasts.
• Outline quarterly circular plan for all Companion Animal teams to decipher allocation necessities for Director.
• Support monthly circular shop layout, ad proofs and circular hand-offs.
• Manage all Reptile and Wildlife Supply PALS offerings to coincide with Meet the Critters events, circular advertisements, and secondary locations while boosting attachment rate sales (ie. food, habitats, substrates.

Greater San Diego Area

• Previously working as an Associate Merchandise Manager –Companion Animals after 1 ½ years I was promoted to my current position. Accomplishments while working on the companion animal desk include the following.
• Collaborated with the on staff veterinarian and animal care team to initiate all policies and procedures for live animals sold at PETCO.
• Worked with cross functional teams to maintain a vendor certification program for all live animal vendors
• Created vendor funded online advertising to drive a new customer base into our stores.