Anna Lu work email
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Anna Lu personal email
I serve as the Chief Product Officer for Emma, the world's leading D2C sleep company. At Emma, I lead the teams responsible for Product Strategy, Product Development, Category Management and Product Management, Pricing, and Product Marketing. I make sure that we create outstanding, award-winning products that truly solve consumer problems, and bring them to commercial excellence. I am passionate about solving complex problems, building high-performing teams, and creating new & better things. I am fueled by talented collaborators, bright ideas, and the adrenaline of exploring the unknown.Before joining Emma, I obtained a Ph.D. in Economics, worked as a strategy consultant at McKinsey & Company, and wrote as a freelance journalist for German newspapers.
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Founder And Ceo Of CuppedCuppedFrankfurt, He, De -
Chief Product OfficerEmma – The Sleep Company Jul 2021 - PresentFrankfurt Am Main, Hessen, De -
Director Of Category ManagementEmma – The Sleep Company May 2020 - Jun 2021Frankfurt Am Main, Hessen, De- Drove Emma's product strategy, product management, and product marketing- Built and led strong product manager teams as well as cross-functional product squads- Drove revenue growth and profitability through product innovation and continuous commercial improvements- Grew the product portfolio across channels, categories, and geographies, incl. expansion into SleepTech categories -
Senior AssociateMckinsey & Company Jan 2019 - Apr 2020Us- Led consultant teams in Marketing & Sales projects- Specialized in Commercial Excellence, Go-To-Market Strategies and Digital Marketing- Industry focus: Consumer Goods (in particular E-Commerce) and HighTech -
AssociateMckinsey & Company Nov 2017 - Dec 2018Us- Specialized in Marketing & Sales - Designed and executed Go-To-Market Strategies, especially in the digital space- Industry focus: Fintech and Consumer Goods -
Research AssociateDiw Berlin - German Institute For Economic Research Oct 2015 - Oct 2017Berlin, De- Conducted research at the intersection between Industrial Economics and Quantitative Marketing, leveraging large-scale customer insights data- Derived optimal strategies for pricing and promotions- Extensive experience in Data Science, especially Econometrics - Industry focus: FMCG, Retailing -
Research AssociateDice (Duesseldorf Institute For Competition Economics) Oct 2012 - Sep 2017Düsseldorf, North Rhine-Westphalia, De- Conducted empirical research at the intersection between Industrial Economics and Quantitative Marketing- Extensive experience in Data Science, especially Econometrics- Industry focus: FMCG, Retailing- Held editorial responsibility for quarterly policy publication around Competition Economics -
Editorial InternFinancial Times Aug 2010 - Oct 2010London, England, GbReported on business and culture & arts stories. Continued to work as a freelancer afterwards. -
Teaching AssistantBonn University Apr 2010 - Jul 2010DeTaught at Chair for Financial Economics. -
Editorial InternFrankfurter Rundschau Jun 2009 - Jul 2009Reported on arts & culture and local stories. Continued to work as a freelancer afterwards.
Anna Lu Education Details
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University Of DüsseldorfEconomics (Summa Cum Laude) -
University Of VirginiaResearch Stay -
Toulouse School Of EconomicsResearch Stay -
University Of YorkPublic Economics (With Distinction) -
The University Of BonnEconomics
Frequently Asked Questions about Anna Lu
What company does Anna Lu work for?
Anna Lu works for Cupped
What is Anna Lu's role at the current company?
Anna Lu's current role is Founder and CEO of Cupped.
What is Anna Lu's email address?
Anna Lu's email address is an****@****eep.com
What schools did Anna Lu attend?
Anna Lu attended University Of Düsseldorf, University Of Virginia, Toulouse School Of Economics, University Of York, The University Of Bonn.
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