• Lead comprehensive email marketing strategies aimed at driving customer engagement, retention, and revenue growth.• Spearhead targeted campaigns to enhance customer loyalty and maximize ROI.• Utilize data-driven insights to orchestrate innovative approaches in email marketing.• Develop and implement personalized experiences to foster long-term customer relationships.• Amplify Saatva's brand presence through impactful email marketing initiatives.• Drive measurable results in the competitive ecommerce landscape through strategic email and retention tactics.

• Manage the execution and strategy of email communications for multiple e-commerce brands that average 40 million sends a month.• Maintain and communicate monthly and quarterly analysis reporting for key stakeholders to provide thorough insights on campaign outcomes for the transformation of future experiences.• Drive the overall growth and execution of the product review and online catalog programs for all of Mason Companies, Inc. websites and manage vendor relationships.• Establish and improve email marketing strategies for consistent email subscriber loyalty, retention, personalization, growth and new customer acquisition.• Develop and implement digital marketing strategies to drive website traffic and increase online conversions.• Implement A/B testing and analyze the results to optimize email marketing campaigns for higher conversion rates and customer engagement.

•Effectively lead a cross functional team of 30 to manage ongoing projects and deadlines, as well as collaborate with development of strategic initiatives• Provide strategic direction and execution resources to more than 20 category managers daily• Analyze financials and utilize guest insights to develop business strategies and presentation recommendations in all 1800 stores nationwide•Collaborate with store operations team to understand customer needs and preferences, and incorporate them into visual merchandising strategies•Implement innovative and sustainable visual merchandising solutions to drive sales and enhance the guest experience

• Conducted sales calls with corporate clients, delivering product demonstrations and offering customer training.• Demonstrate sales competences by conducting thorough end-user account research, establishing sales call objectives, and using effective listening skills• Analyze market trends and competitors to identify opportunities for growth and develop strategies to increase sales• Identify potential customers and prospects through research and networking, and develop strategies to target them effectively

• Identify opportune vertical markets, departments, roles and organizations to targetfor new business• Develop and apply strategies around how to pursue and nurture identified targetgroups through ongoing marketing programs by leveraging tools provided such asemail marketing and social media• Work within Sales Force CRM database to record information and detailednotes, as well as ensure leads are properly tied to correct lead sources andmarketing campaigns• Manage social media campaigns and enhance brand image through social presence• Applied analytical and communication skills to plan and deliver marketing campaigns that are aligned to the category, brand, product and customer strategy

• Manage sales territory by setting appointments and visiting a minimum of 50 customers per week and making follow-up calls• Perform cold calling to generate new customers• Offered product solutions to large and small companies using the 30,000+ item catalog• Drive growth by maximizing margins and implementing plans and promotions

•Collaborated with clients and sales representatives to plan and execute events •Represented the station at events with a high level of customer service by interacting with the general public•Promoted the station to create awareness and excitement by being enthusiastic, personable, and outgoing